










Today’s buyers don’t just differ by job title or industry. Gen Z will constitute about 30% of the workforce by 2030 and Gen Alpha will

Consumers claim to love their favourite brands, B2B buyers claim loyalty to key suppliers and partners — but their behavior increasingly tells a different story.

Modern revenue teams operate in real time, but most systems are still stuck in the past. It’s time for a new approach that connects signals

The holiday shopping season in 2025 started with a bang after a record breaking $11.8B in Black Friday sales. And while Black Friday has been

For the past ten years or so, SalesTech adoption has followed a basic, almost casual

The balance of power in B2B buying has changed for good. Buyers nowadays are more

Remember that huge deal your top rep closed in the first week of January? They

For more than 10 years, the only thing that enterprise sales teams have done when

“Order more detergent.” A simple command, voiced instead of written, and in a few seconds,

For more than 10 years, sales enablement has been based on a simple idea: giving

Strategic acquisition unites PartnerStack’s 138,000+ B2B partner network and leading PRM platform with AppDirect’s marketplace infrastructure, creating a single platform to launch, manage, and scale partner-led growth in an AI-driven economy AppDirect, the world’s leading B2B subscription commerce platform, announced

From insight to action, instantly. Turn Clari signals into Salesloft execution so teams can act on pipeline activity in real time, while the new MCP Server brings revenue intelligence to any AI tool. Clari + Salesloft, the leader in Revenue

Promotion Enables the Dynamic Leader to Further Toshiba’s Sales & Marketing Objectives Toshiba America Business Solutions announces the promotion of Kerstin Woods to chief solutions and marketing executive, a new role that underscores the company’s continued transformation into a cloud, AI, and




Brought to you by
Copyright © 2026 SalesTechStar. All Rights Reserved. Website Design: SalesTechStar | Privacy Policy
To repurpose or use any of the content or material on this and our sister sites, explicit written permission needs to be sought.