SalesTech Star

About The SalesStar Podcast


The SalesStar Podcast, produced and hosted by SalesTechStar features B2B / Sales thought-leaders and serves to connect their experiences in B2B and Technology Sales with our growing global community of Sales and SalesTech professionals.

The SalesStar Podcast is hosted by SalesTechStar’s Director of Content Strategy, Paroma Sen.

One of the best things about The SalesStar Podcast?
Every episode serves to cover trending insights and tips on technology sales and sales tech in under-10 minutes!

Episode 190: Current AR Trends in Sales and Marketing with Zac Duff, CEO and co-Founder at JigSpace

Episode 189: The Modern State of Digital Advertising with Mark Melvin, EVP and General Manager at Mirriad

Episode 188: Optimizing Customer Journeys with Debbie Braney, Vice President, Demand & Brand Marketing at Glassbox

Episode 187: Building End-to-end Digital Campaigns that Boost ROI: with Curtis Tingle, EVP and CMO at Vericast

Episode 186 Using Email Signatures to Drive Marketing and Sales with Carol Howley, CMO at Exclaimer

Episode 185: Sales Improvements That Can Help B2B Teams Boost Growth with Jason Fitzgerald, SVP, Solution Network at OneStream Software

Episode 184: Al and Its Influence on Marketing: with Adri Gil Miner, CMO of Iterable

Episode 183: B2B Technology Sales Dynamics with Jason Smith, Senior Sales Engineer at CallTrackingMetrics

Episode 182: Improving Technology Sales Renewal Processes: with Brian Fitzgerald, Chief Revenue Officer, Augury

Episode 181: How Podcasts can Drive Growth in B2B: with Justin Steinman, CMO at Definitive Healthcare

Episode 180: Visual Storytelling Best Practices with Andrew Fingerman, CEO of PhotoShelter

Episode 179: The Impact of Al in Sales and Marketing with Ketan Karkhanis, EVP & GM, Sales Cloud, Salesforce

Episode 178: RevOps and Revenue Generation Best Practices with Derrick Herbst, Director-Business Transformation at Conga

Episode 177: Marketing Automation and Marketing Ops Tips with Raja Walia Founder and CEO of GNW Consulting

Episode 176: B2B Marketing Tips with Inbar Yagur, Director of Content and Product Marketing at Lusha

Episode 175: Go-to Market and Marketing Best Practices with Bryan Law, CMO at Zoominfo

Episode 174: B2B Customer Engagement with Mike Molinet, Co-Founder, Thena

Episode 173: B2B Revenue Generation Hacks with Justin Schweisberger, Chief Revenue Officer at Pramata

Episode 172: Keeping Sales and Marketing on The Same Page: with Scott Kolman, Chief Marketing Officer at Cresta

Episode 171: People Culture and its Impact on Business Growth: with Linda Lee – Chief People and Culture Officer, Velocity Global

Episode 170: Creating Connected Brand Experiences: with Jamie Adams, Chief Growth Officer at Scorpion

Episode 169: B2B Sales, Process Enhancements and Tips: with Sean Flynn, SVP of Global Sales at Avalara

Episode 168: AI and its Impact on Marketing and Sales with Marco Lagi, Vice President, Artificial Intelligence at Intentsify

Episode 167: Precision Based Marketing Tips – with Carter Lassy, Chief Product Officer at Terminus

Episode 166: Renewed Sales-Marketing Alignment Tips: with Melton Littlepage, CMO at Outreach

Episode 165: Why You Need Video In your Sales and Marketing Outreach: with Karthi Mariappan, Co-founder and CEO at Hippo Video

Episode 164: The Growth of Digital Experience Platforms with Darren Guarnaccia, president of Uniform

Episode 163: The Benefits of Video in Sales, Marketing, HR and more with Jonathan Lister, COO at Vidyard

Episode 162: Lead Generation Best Practices with Eric Watkins, president of outbound sales at Abstrakt Marketing Group

Episode 161: How to Establish Better Customer Success Frameworks with You Mon Tsang, CEO and Founder of ChurnZero

Episode 160: Enhancing Inter Department Collaboration in B2B: with Tyrona Heath, Director of Market Engagement at LinkedIn’s B2B Institute

Episode 159: The Benefits of AI in Content Development, Marketing and Sales with Ben Pines, Director of Content at AI21.com

Episode 158: Optimizing Sales and Brand Journeys with Ken Hohenstein, CRO at OneStream

Episode 157: Inventory Optimization and Its Impact on Supply Chains with Richard Lebovitz, President and CEO, LeanDNA

Episode 156: Purpose-led Advertising Fundamentals with Julia Hitchman, Chief Commercial Officer at Good-Loop

Episode 155: How Employee Recognition Programs Can Keep Salespeople on Their Toes: with Kevin Yip, Co-founder and President of Blueboard

Episode 154: B2B Business Development Tips for 2023 with Brian Bero, cofounder and VP Sales, Strike Graph

Episode 153: Personalization and the Future of Sales with Collin Mitchell, Chief Evangelist at Humantic AI

Episode 152: Sales Compensation Best Practices for B2B Sales Teams with Grayson Morris, CEO at Performio

Episode 151: Driving Growth Across e-Tail with Kate Musgrove, Managing Director for Asia Pacific, Bazaarvoice

Episode 150: The Future of Customer Success with Allison Tiscornia, Chief Customer Officer at ChurnZero

Episode 149: Sales Practices and Tips For Recessionary Times with Ed Hill, SVP – EMEA at Bazaarvoice

Episode 148: Core Sales Strategy Best Practices with Stephanie Vandenberg, GM and SVP Revenue & Growth at Verve Group

Episode 147: Driving Better Customer Revenue Journeys with Holly Procter, SVP of Global Sales at Clari

Episode 146: The Bazaarvoice Growth Story with Zarina Stanford, CMO at Bazaarvoice

Episode 145: The Changing Face of Sales with Mark Wright, VP Sales & Partnerships at Zeitworks

Episode 144: What Drives Better B2B Performance: with Rachel Clap Miller - VP of Marketing and Digital Engagement at Ascender by Force Management

Episode 143: Uncovering the Evolution in Retail Media with Mikey Paley, SVP of Business Development, Retailers at Aki Technologies

Episode 142: Go-To-Market Best Practices with Jeffrey Ha, Chief Go-to-Market Officer at Rev

Episode 141: B2B Revenue Generation Tips with Marjorie Janiewicz, Chief Revenue Officer at Foursquare

Episode 140: Sales Enablement Tips for B2B Teams with Mark Magnacca, Co-founder and President at Allego

Episode 139: Decoding Enterprise Sales Fundamentals with Molly McKinstry, Head of Enterprise Sales, Calendly

Episode 138: Marketing and Ops Tips for B2B Teams with Camela Thompson, VP Marketing at CaliberMind

Episode 137: Sales and Revenue Ops Best Practices with Jamie Shanks, CEO of Pipeline Signals & Sales for Life

Episode 136: Driving Sales Revenue Despite Recessionary Times with AJ Bruno, Founder and CEO at QuotaPath

Episode 135: B2B Growth Hacks and Best Practices with Andy Champion, VP and General Manager of EMEA at Highspot

Episode 134: Driving Marketing ROI- Tips and Best Practices with Mariana Cogan, CMO at People.ai

Episode 133: B2B Customer Engagement Best Practices with Myles Kleeger, President and Chief Customer Officer of Braze

Episode 132: Biggest B2B Sales Learnings with Astrid Boer Masle, VP of Sales, EMEA & APAC – RFPIO

Episode 131: Product Management Tips and Best Practices with Kimen Warner, VP of Product Management at Drift

Episode 130: Digital Marketing and Ad Best Practices with John Piccone, Regional President, U.S, Adform

Episode 129: Regional Sales Development Best Practices with Abdul Javed, VP of Sales for APAC at Clari

Episode 128: Marketing Tips and Best Practices for the Rest of 2022 with Daniel Rodriguez, CMO at Simplr

Episode 127: B2B Sales and SalesTech Best Practices with Craig Moore, Head of Sales at Vyond

Episode 126: Revenue Intelligence Trends and Best Practices with Chris Cabrera, CEO and Founder at Xactly

Episode 125: Sell without Selling Out – A Conversation with Andy Paul

Episode 124: Improving the Online Buying Journey with David Greenberg, CMO at Conversica

Episode 123: B2B Revenue Tricks And Best Practices with Jamie Bertasi - President and Chief Operating Officer at Totango

Episode 122: Building The Connected Enterprise for Modern Sales: with Mike Smith, Senior Director, Enterprise Sales, CData Software

Episode 121: Sales Enablement Trends for 2022: with Carson Conant, Founder and CEO at MediaFly

Episode 120: The Future of Customer Success with Guy Nirpaz, Founder and CEO at Totango

Episode 119: Sales Trends that Generate Better ROI: with Scott Smyth, VP Global Sales at HG Insights

Episode 118: The Power of Chatbots in B2B Tech with Chris Maeda, co-founder and CTO at Botco.ai

Episode 117: Marketing Best Practices to Follow Through 2022 with Katie Foote, CMO at Drift

Episode 116: The Impact of CX Automation in Sales and Marketing with Adam Johnson, SVP, Sales at ActiveCampaign

Episode 115: Direct Mail and its Impact on B2B Marketing: with Kris Rudeegraap, CEO and co-founder of Sendoso

Episode 114: Marketing Do’s and Don’ts with Chris McLaughlin, Chief Marketing Officer at LumApps

Episode 113: Optimizing B2B Sales Training Efforts: with John Elsey, CEO at Richardson Sales Performance

Episode 112: B2B Revenue Tricks and Optimized Sales practices with Karen Gallantry, GM at mParticle

Episode 111: Driving Better Productivity within your Product Team: with Kristina Simkins, VP of Product at Lessonly by Seismic

Episode 110: Driving Sales-Marketing Unity with Chetan Chaudhary, Chief Revenue Officer at Scale AI

Episode 109: B2B Revenue Generation Tactics with Michelle Pietsch, VP of Revenue at Dooly.ai

Episode 108: Driving Sales Success with Jeremey Donovan, SVP of Revenue Strategy, SalesLoft

Episode 107: How New Age Technologies Can Drive Better eCommerce Sales with John Bruno, VP of Strategy at PROS

Episode 106: The Need for Predictive Systems in B2B: with Viral Bajaria, CTO and Co-Founder, 6sense

Episode 105: Biggest Sales Enablement Trends and Challenges with Mert Yentur, CEO and Founder at Pitcher AG

Episode 104: CMO Best Practices with Kevin Tate, Chief Marketing Officer at Clearbit

Episode 103: B2B Optimization and Engagement Strategies with Chris Tranquill, Chief of Strategy at Khoros

Episode 102: B2B Marketing and MarTech Learnings with Michelle Lisowski, Global Director, B2B Marketing at Uber

Episode 101: Evolving Trends in Sales and Salestech with Amy McClain, Senior Manager of Sales Enablement, Calendly