Guest Authors

When it comes to the selling process, follow-ups are one of the most important steps. According to the Brevet Group, 80% of sales require at least five follow-up calls after the first…
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A post-cookie-era CRM strategy and marketing mantra While watching a show on Animal Planet with my kids, I experienced something I haven’t in years of owning a DVR: commercials. We…
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There’s a lot of buzz in the IT world about artificial intelligence and machine learning. Making machines do tasks we previously thought them incapable of doing is an enticing prospect.…
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Healthy relationships are at the core of any successful business – they allow companies to increase efficiency, address blind spots in production and distribution, and develop more…
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We are all aware of lost revenue from online and offline fraud resulting in chargebacks, refunds, and issuing credits to synthetic identities. The pandemic advanced the adoption of…
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Ever since the pandemic prompted millions of office workers to start working remotely, company cybersecurity teams have been playing catch-up to mitigate risk exposure. It’s a long-term…
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During private lessons to learn an instrument, a teacher will give you a passage to practice. You are expected to then perform the piece or excerpt at the next lesson. One of the worst…
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Over a year into the COVID pandemic, there is a growing sentiment that the digital-first adaptations that began as patchwork have become ingrained into our standard approach to doing…
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Artificial Intelligence (AI) is revolutionizing enterprise and consumer technology as we know it, but few industries have made strides as significant as healthcare and life sciences.…
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As Head of Sales at a global software company, I’ve been in the tech and sales industry for over 30 years. And while these traditionally male-dominated fields never seemed foreign to me…
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