Native & Programmatic Advertising

Advertisers are spending more on Amazon to reach online shoppers, despite a modest decrease in ROAS and little change in ad efficiency metrics such as CPA and CPC…
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Michael Schwalb, GM of Partnerships and Data at JW Player shares a few pointers on optimizing video use in sales and marketing while talking about the impact the growth of video…
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InMoment®, the leading provider of Experience Improvement (XI)™, announced it has been ranked by users as Leader in G2 Spring 2021 Grid report for Feedback Analytics software. Read…
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Pioneering technology leading the next wave of commerce opportunities KERV Interactive, a recognized technology company specializing in visual IR driven interactive video for brands,…
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- Merger brings together Autofutura's real-time data insight with GForces' leading-edge e-commerce solutions, to create a new auto tech group - Created at a time of rapid digital…
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CXone Expert is the industry’s first digitally fluent self-service solution combining data, AI and knowledge management, turning bots into smart digital agents NICE today announced…
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A post-cookie-era CRM strategy and marketing mantra While watching a show on Animal Planet with my kids, I experienced something I haven’t in years of owning a DVR: commercials. We…
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As part of company’s Small Business Expert Marketing Series, Ripl shares insights around brick-and-mortar small business owners’ use of digital marketing tools in face of COVID-19…
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Aternity provides actionable insight into the digital experience for both employees and customers in a unified platform Aternity®, the enterprise-class Digital Experience…
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Bambuser today announced the launch of a Live Video Shopping One-to-Many Starter package, a self-service solution that will enable more businesses to engage shoppers and drive sales…
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