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Content & Collaboration
Measuring The Impact Of Sales Enablement Initiatives – Tracking Key Metrics
**The primary author of this staff article is Sakshi John
As the sales landscape is evolving rapidly, the role of sales enablement is more important than ever in today's quickly…
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Call Analytics for Small Businesses: Worth it or no?
The business landscape is highly competitive and many SMBs (Small and Medium Businesses) are constantly implementing new strategies to boost their marketing and sales efforts. Another…
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B2B Cold Calling: Top Challenges B2B Sellers Face when Cold Calling Prospects
B2B cold calling is a strategic approach employed by companies to begin conversations with potential customers. Unlike qualified leads, cold calling involves contacting individuals or…
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Beyond the Swag Bag: How to Really Show Customer Appreciation
Customer appreciation. It’s a term that gets thrown around a lot, but what does it really mean? Another branded travel mug? An occasional social media shout-out?
Don't get me wrong,…
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Top Cold Calling Tips Used By Seasoned Sales Experts
Cold calling is a tried-and-true technique used by sales experts to reach out to potential customers and generate leads. It involves making unsolicited phone calls to individuals or…
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Episode 199: Top Trends in Modern B2B Marketing with Emily Singer, Head of Marketing at Drift
Emily Singer, Head of Marketing at Drift spoke about the top B2B marketing tips, trends and best practices that can help modern marketers drive ROI:
Key topics covered:
Shifts…
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TODAQ Micro Launches Micropayments and AI Conversational Checkout
Over 100 companies are adopting the company’s pay-as-you-go one-TAPP instant payment checkout solution for digital content and services, without users needing to subscribe or login…
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How Machine Learning is Optimizing Sales Content Delivery
In the fast-paced world of sales, every interaction counts. Whether it's a cold call, an email, or a presentation, each touchpoint with a potential customer holds the potential to move…
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Elevating Sales Effectiveness: The Crucial Impact of Revenue Enablement
*The primary author of this piece is Vaishnavi Vaidya
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Who wouldn't aspire to boost sales and clinch those larger deals? It's a universal pursuit across businesses of all sizes.…
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Nacelle Unveils Game-Changing Personalization Solution for E-Commerce
Powered by Generative AI, Nacelle's New Personalization Solution Helps Brands Generate Highly Segmented Content 10x Faster Than Conventional Methods, Driving Higher Sales.
Nacelle, a…
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