Episode 199: Top Trends in Modern B2B Marketing with Emily Singer, Head of Marketing at Drift
![](https://salestechstar.com/wp-content/uploads/2024/04/SalesStar-Podcast-Episode-199_Emily-Singer_Drift-Salesloft.png)
Key topics covered:
Shifts in B2B marketing and buying cycles
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- Shifts in B2B marketing and buying cycles
- How can CMO’s drive better marketing and sales alignment
- Martech best practices
- AI’s impact on modern marketing