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STS Staff Writer represents editorial activities that are undertaken by two or more writers from our team (in terms of articles that are co-written, listicles compiled, research collated and more).

In App Marketing

Most Organizations Are Adopting Cloud-Native Apps, Kubernetes and Microservices but Struggle With…

STS Staff Writer Dec 3, 2020

Volterra, an innovator in distributed cloud services, today announced the results of a new survey on cloud-native app, Kubernetes and microservices adoption. Conducted by Propeller…
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Featured

Benefits of Interactive Sales Presentations in B2B Sales

STS Staff Writer Dec 2, 2020

A sales presentation or a sales pitch is a selling technique that is used to present a product to a target audience. This technique is used to introduce new products or services and…
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Weekly Highlights

Sales Technology Highlights of The Week: 30-November-2020: Featuring Informatica, Salesforce, Atos,…

STS Staff Writer Nov 30, 2020

In today’s dynamic marketing and sales environment, organizations need to drive better strategies that help identify their prospect’s core needs so that they can help create the…
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Privacy and Regulations

IASME Consortium to deliver IoT Certification using Crossword Cybersecurity’s Rizikon…

STS Staff Writer Nov 30, 2020

Crossword Cybersecurity Plc, the technology commercialisation company focused solely on cyber security and risk management, announced that The IASME Consortium Limited (“IASME”), the UK…
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Weekly Highlights

Sales Technology Highlights of The Week: 23-November-2020: Featuring Terminus, Zuora, Xant, Seismic…

STS Staff Writer Nov 23, 2020

B2B marketing and sales teams are finding new and innovative ways to drive efficiencies and results despite today’s challenges in the new normal. The right processes, with the right…
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Weekly Highlights

Sales Technology Highlights of The Week: 16-November-2020: Featuring SAP, Adobe, 6sense, Zendesk And…

STS Staff Writer Nov 16, 2020

In today’s rapidly changing business environment, a strong structure that allows sales to effectively remove both internal and customer facing obstacles with the right sales automation…
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Featured

The Impact of Augmented Reality on B2B and B2C Sales

STS Staff Writer Nov 10, 2020

“I believe augmented reality will be the biggest technological revolution that happens in our lifetime” – Tim Sweeney And, we are already watching the growth and benefits of augmented…
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Weekly Highlights

Sales Technology Highlights of The Week: 09-November-2020: Featuring Oracle, Teradata, Mastercard,…

STS Staff Writer Nov 9, 2020

Data and Analytics drive better impact for sales and marketing teams. While better data management strategies and data governance measures will take more of the spotlight in the next…
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Weekly Highlights

Sales Technology Highlights of The Week: 02-November-2020: Featuring NetApp, Microsoft, ZoomInfo,…

STS Staff Writer Nov 2, 2020

The world of business to business and tech is changing rapidly and the influence of the ongoing Covid-19 pandemic is only accelerating the pace of transformation. Stay abreast of the…
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Weekly Highlights

Sales Technology Highlights of The Week: 26-October-2020: Featuring Conversica, Alteryx, Cisco, IBM…

STS Staff Writer Oct 26, 2020

To get better at technology sales, the one crucial basic aspect that matters most involves identifying customers who can benefit from your product or solution and then proactively…
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