Sales technology adoption in sales teams should be influenced by what kind of context and information sales teams need on their target accounts. How are leaders in B2B sales changing the sales and customer experience by focusing on building stronger sales relationships with their salestech in addition to this? Find out in this salestech weekly highlight:

______

SalesTech Quote-of-the-Week!

Sales and marketing leaders should be re-thinking how they can compete more effectively using data and software. It’s time to instrument the way we go to market from a competitive standpoint! – Jonah Lopin, Co-Founder & CEO at Crayon

 Top SalesTech News of The Week: 24th May to 28^th May 2021!

• CallMiner Introduces the Open Voice Transcription Standard (OVTS)
• ai Launches Momentum to Transform Relationship Visibility Inside the CRM
• ChannelAdvisor Accelerates Hiring of Sales Roles Following 22% Year-over-Year Revenue Growth in Q1 2021
• Chime and Revaluate Combine AI-driven Technologies to Deliver Next Level Lead Conversions
• Stirista Launches AccessB2B Division to Address Gaps in B2B Marketing
• SalesLoft Announces 6sense Integration, Helping Sellers Identify and Engage Active Buyers
• com Raises $51 Million Series B After Record Year of 800% Revenue Growth
• Promethium Adds VP of Engineering and Chief Revenue Officer in Response to Demand for Products
• PartnerStack, the Leading Partnerships Platform for SaaS, Closes $29 Million Series B Funding Round
• Crossbeam Launches Partner Cloud
• Reclaim.ai Closes $4.8M From Index Ventures & Gradient to Make Calendars Smarter
• Pitcher Accelerates Growth and Announces Key Hires and Market Expansion in the United Kingdom, Germany, and Spain
• RightBound Raises $12M to Drive Next Evolution of Sales Development
• Provus Inc. Announces $1.16 Million in Funding From Angel Investors
• Bigtincan Announces Engagement Hub Spring Release
• LiveVox Introduces LiveVox Bot to Seamlessly Connect Customer Journeys
• Square and Google Team Up to Help Square Sellers Get Discovered Online

SalesTech QnA with the Expert

There are so many great salestech tools out there, but my belief has always been to find one thing that works and remove three things that don’t. You want your team to be focused on understanding the customer’s business problem – not which process to follow.  –Marco Pasqualina, VP of Sales at Feedback Loop

Top Articles on Cold Calling, Sales CRMs, Customer Experience Tools

• Cold Calling Best Practices for your Sales Team
• Digital technologies that are enabling direct-to-consumer business
• Customer Experience Tools That Can Help Drive Better CX Journeys in 2021
• Best-of-Breed vs. Best-of-Suite: What’s Next for for IT Software
• Are CRM fields dead?
• The Growing Power of AI in Formulating Brand Strategies
• Pro tips for flawless web scraping

Catch our Latest Podcast Episodes – Welcome to the SalesStar Podcast!