SalesTech Star

SalesTechStar’s Sales Technology Highlights of The Week: Featuring Uber, Bigtincan, Playvox, Cognism and More !

Location data will eventually become more integral to salesops and marketing teams. What else will drive further transformation in B2B sales and B2B marketing? Catch a few latest updates from industry leaders while diving into the biggest salestech announcements in this weekly highlight:


SalesTech Quote-of-the-Week!

In the beginning of 2020, in-app purchases were expected to rise as mobile and internet picked up. The pandemic accelerated some of the megatrends and mobile adoption and usage as well as e-commerce grew by leaps and bounds. In-app purchases have been on the rise in Southeast Asia in 2021 as consumers spend more online, be it in the confines of their homes or wherever they are. The region has experienced a 240% increase in spending.

Karam Malhotra, Partner and Global Vice-President at SHAREit Group

Top SalesTech News of the Week: 10th to 15th January!

SalesTech QnA with the Expert

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B2Bs were hit much harder during the pandemic, yet they pivoted quickly to become digital at a record pace. Looking beyond the pandemic, innovation and client satisfaction will drive B2B digital commerce initiatives. As remote work has become the norm, and people have become more self-sufficient, we can expect an acceleration in the adoption of B2B self-service digital commerce solutions.- Mary Matyas, SVP & General Manager, North America at MediaMath

Top B2B Sales and SalesTech Articles on Data Privacy, Driving Retail Strategies, Generating Conversions

Missed The Latest Episode of The SalesStar Podcast? Have a quick listen here!

Episode 110: Driving Sales-Marketing Unity with Chetan Chaudhary, Chief Revenue Officer at Scale AI

Episode 109: B2B Revenue Generation Tactics with Michelle Pietsch, VP of Revenue at

Episode 108: Driving Sales Success with Jeremey Donovan, SVP of Revenue Strategy, SalesLoft