SalesTech Star

SalesTechStar’s Sales Technology Highlights of The Week: Featuring Highspot, Salesloft, Chili Piper, RevSure and More!

What current day changes in customer buying trends are significantly impacting marketing and sales? And what should sales leaders do to ensure their team’s success throughout this evolution? Uncover some key tips with this weekly highlight:

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SalesTech Quote-of-the-Week!

Several major changes are affecting B2B marketing and sales teams today. The biggest is the decline in the effectiveness of many of the tactics and tools currently used in B2B. For example, email blasts that come from either marketing or sales. Many of us have lost patience with the spray and pray email blasts that used to yield results.

Eric Westerkamp, Chief Executive Officer at CaliberMind

Top SalesTech News of the Week: 22nd August to 26th August

SalesTech QnA with the Expert

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Digital accessibility remains a challenge every industry, organization, and business faces today.  While many organizations start their accessibility journey by focusing on B2C, the need for equal access includes far more than just consumers.  Your employees, job applicants, potential customers, and business partners require digital accessibility too.- Glenda Sims, Chief Information Accessibility Officer at Deque Systems

Top B2B Sales and SalesTech Articles on eCommerce, Partnership Business Models, Improving Overall Deal Health

Missed The Latest Episode of The SalesStar Podcast? Have a quick listen here!

Episode 133: B2B Customer Engagement Best Practices with Myles Kleeger, President and Chief Customer Officer of Braze

Episode 132: Biggest B2B Sales Learnings with Astrid Boer Masle, VP of Sales, EMEA & APAC – RFPIO


Episode 131: Product Management Tips and Best Practices with Kimen Warner, VP of Product Management at Drift