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Questex Enters the $1.55 Trillion Cloud Infrastructure Market to Examine the Technologies and Strategies that Drive Business Growth

Silverlinings Follows Questex’s Established and Successful Q Way Content Model and Fills a Gap in the Market for Cloud Network Architects

The 21st Century Cloud Infrastructure Revolution is the single largest communications transformation of all time. Questex, a leading information services and event company, announces it has entered the cloud infrastructure market, which is expected to grow to $1.55 trillion by 2030. (Grand View Research, Inc.)

The new site – Silverlinings – is led by award-winning digital entrepreneur Steve Saunders. It builds on Questex’s established and successful Q Way content model and adds editorial capabilities that will be leveraged across Questex. The site will cover the technologies and strategies that underpin successful cloud infrastructure deployment and the opportunities and risks. It will provide independent analysis, strategy and insight that will assist cloud network architects to separate reality from hype, untangle the complexities of cloud infrastructure, and highlight the cultural changes required for cloud adoption. The site will launch on January 5 at silverliningsinfo.com.

In addition, Silverlinings will offer virtual summits. Topics include: Cloud Data Center Strategies, Multicloud Interoperability, and Cloud Management and Security.

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The Silverlinings team will be part of the Questex Technology group led by Market Leader Kevin Gray. Questex has attracted top talent with critical skill sets to deliver content that reflects this dynamic new market, in engaging multimedia formats preferred by users of cloud infrastructure technology.

The Founder of silverliningsinfo.com is Saunders, a communications analyst, investor, author and digital media entrepreneur who launched Light Reading, an online media network covering telecommunications news, telecommunications research and security news. Saunders currently serves as Vice Chairman of the Board of Laser Light Communications, which is building the world’s first all-optical carrier network in space. Saunders can be reached at ssaunders@questex.com.

Donna Goodison will serve as the Silverlinings Senior Editor. Goodison was most recently Protocol’s senior reporter focusing on enterprise infrastructure technology, covering the ‘Big 3’ cloud computing providers to data centers, after writing about the public cloud and channel at CRN for three years.

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Diana Goovaerts will serve as Senior Editor to Silverlinings. She is also a senior editor for Fierce’s Telecom Group, which includes FierceWireless, FierceTelecom and FierceVideo. Previously, she held roles as US editor for Mobile World Live, and editor of Wireless Week and CED Magazine. Goovaerts can be reached at dgoovaerts@questex.com or follow on Twitter.

“An essential element of our strategy is to focus on our core sectors and extend leadership positions through organic growth and the acquisition of new capabilities and assets. Silverlinings perfectly complements and expands our Technology group,” said Paul Miller, CEO, Questex. “Whether integrating new and old technology, providing security, improving visibility, merging public and private clouds, avoiding cloud lock-in, managing edge networks, and deploying 5G into the cloud, Silverlinings fills a gap in the market and will deliver insights on of why cloud infrastructure is not an enterprise or telecom market, but an everything market.”

Silverlinings was created through Questex’s ability to deliver audience and vertical knowledge through its proprietary platform Q Activate. The platform brings all of Questex’s first-party audience data together into one database, allowing Questex to respond quickly to trends, intent and needs to fuel audience engagement enabling its customers to connect with buyers with more accuracy and intelligence.

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