SalesTech Star

SPAR Group Announces a Global Partnership with ParallelDots, Inc.

Continued Expansion of Business Analytics, Retail Execution Intelligence

SPAR Group, Inc. a leading global provider of merchandising, marketing, and distribution services with over 25,000+ team members deployed across nine countries, today announced a global partnership with ParallelDots, Inc. (“ParallelDots”); an artificial intelligence company that provides the most advanced image recognition solution for consumer packaged goods (CPGs) and retail brands.

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William Linnane, SPAR Group Chief Strategy & Growth Officer commented, “ParallelDots offers a leading global solution for Image Recognition via their AI-driven ShelfWatch capability. I strongly believe partnering with ParallelDots and offering this capability to our clients is fundamental as SPAR continues to enhance how it approaches merchandising solutions.Combining great people equipped with the most effective technology will deliver significantly more efficient results for our clients. This partnership opens up multiple ways to create value for CPG companies, retailers and all our clients. I look forward to working with Angam and the rest of the team, and wish them every success as we grow together”.

ParallelDots flagship product, ShelfWatch; combines the best object detection and optical character recognition (OCR) ever developed, and achieves 95%+ product recognition accuracy at the SKU level. This image recognition capability allows for heightened accuracy at shelf level execution and brings greater efficiency in retail execution for their clients. ShelfWatch has been launched worldwide helping various CPGs run their Perfect Store program across hundreds of thousands of retail stores.

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“We are very excited about our partnership with Spar Group. We can unlock immense value for our clients by combining Spar’s strong merchandising capabilities with our state-of-the-art AI technology. We are committed to help retailers, manufacturers, and distributors achieve excellence in their retail execution by deploying our artificial intelligence powered solution at scale. This partnership will further help us push the boundaries for our clients across the globe”, said Angam Parashar, Co-founder and CEO of ParallelDots.

SPAR Group has one of the most comprehensive suites of technology solutions; SPARview, in the market today, and ParallelDots ShelfWatch technology shall be integrated into the SPARview platform.

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