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Chorus.ai Brings AI Technology at the Center of Business Conversation Analytics

Chorus.ai Launches ‘Smart Themes’ AI Technology for Analyzing Business Conversations

Most clouds in a company, be it for sales, marketing or BI, have the power to deliver real-time values if they are driven by AI technology. Chorus.ai provides one such platform to leading businesses, where users can identify patterns and themes. Chorus.ai, the creator of the leading Enterprise Call Recording Conversation Cloud solution, announced the launch of its “Smart Themes” technology.

At the time of this announcement, Roy Raanani, CEO & Co-Founder of Chorus.ai, said, “When sales calls are analyzed, it’s hard to know what to look for, especially if executives are using traditional means, such as looking for manually categorized keywords.”

Roy added, “Our technology learns on its own and tells users exactly what they need to know. This process of unsupervised learning means we don’t need to manually input themes; Smart Themes identifies key themes and analyzes them for you.”

Read More: Decoding The Current State of SDR Automation Platform Powered by AI

Smart Themes Makes Effective Analyses on Business Conversations After Just a Few Hundred Hours of Engagement

Smart Themes utilizes Chorus.ai’s sophisticated AI engine and through a process of unsupervised learning, proactively identifies patterns and themes within conversations and organizes them for easy access to insights. Identifying the use and placement of specific themes serves to bolster best practices, allowing the entire team to benefit from the work of the top performing sellers. Smart Themes begins to produce effective analyses after just a few hundred hours of conversations.

Read More: Why Delivering ABM-Focused Conversations at Scale to Your Customers Matters in the Buying Process

‘Smart Themes’ technology is an AI-powered solution that automatically analyzes business conversations, identifying common themes and topics for sales reps.

Read More: Interview with Anil Kaul, CEO at Absolutdata

AI-powered solutions can significantly alter how day-to-day business conversations are conducted, by transforming them into meaningful data and identifying patterns that can improve the quality and impact of these conversations. While other AI technologies are limited by companies’ tagged data, Smart Themes automatically identifies common patterns, saving time and money by eliminating manual tagging and bypassing cumbersome research.

“Smart Themes automatically learns and highlights important moments in our calls without any configuration from an Admin or Sales Manager,” said Jennifer Yelton, Director of Sales Operations at Recurly.

Read More: Interview with Sandie Overtveld, Vice President Sales, APAC at Zendesk

Jennifer added, “It saves time and setup, but more importantly can tell us things about our sales process that we didn’t know impacted our win and renewal rates.”

Chorus.ai Has Changed How Sales Reps Conduct Sales

Top-revenue teams continue to choose Chorus.ai’s solutions to increase efficiency in business conversations. Marketing companies such as EverString and Engagio, and software companies like Procore, have used Chorus.ai’s technology to shorten ramp times and close more deals. Chorus.ai has changed how sales reps conduct sales and Smart Themes is the latest step in this process.

Currently, Chorus.ai provides its market-leading platform for transforming conversations into data and insights. It is ensuring more effective communication between companies and their customers. Chorus.ai’s technology transcribes and analyzes business conversations in real time. The proprietary algorithms detect High-Value Moments that serve as the foundations of an effective strategy for sales and customer success teams, thus freeing sales representatives to focus on building relationships.

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Revamped Nielsen Total Audience Report Demonstrates a Refined Approach into Audience Behavior

Revamped Nielsen Total Audience Report  Utilizes Advancements in Measurement Solutions To Best Reflect What’s Currently Happening With U.S. Consumers Across Both Linear and Digital Landscapes

Leading global measurement and data analytics company, Nielsen released a reimagined Nielsen Total Audience Report. A representative of first-quarter 2018, the industry-leading report offers a comprehensive view into the behaviors and stories developing across the dynamic media landscape. The Nielsen Total Audience Report expands upon its established cross-platform capabilities and provides a complete look at critical media sources and audience behaviors across both traditional and emerging platforms.

Read More: Interview with Sandie Overtveld, Vice President Sales, APAC at Zendesk

Revamped Nielsen Total Audience Report Realigns Focus on virtual Multichannel Video Programming Distributor (vMVPD)

At the time of this announcement, Peter Katsingris, SVP, Audience Insights, Nielsen, said, “The way people consume content is vastly different from what it was five years ago, let alone 10 or 20.”

Peter added, “Consumers have the luxury of more options now than ever before. They can watch videos or listen to music on their smartphone and then just as easily engage with completely different content on their television or radio—the opportunities for how marketers can reach them are endless. Understanding the trends of who’s consuming content, what they’re consuming, and how are the foundations of the industry. Nielsen is uniquely positioned to accurately help the media ecosystem understand these behaviors.”

Key Highlights from the Nielsen Total Audience Report

  • 92% of U.S. adults listen to radio each week, the highest reach across platforms.
  • On average, U.S. adults are spending over 11 hours a day connected to linear and digital media and almost six hours a day with video alone.
  • Young adults 18-34 spend the largest percentage of time with TV-connected devices and digital devices compared to other demographics.
  • Black adults are the heaviest users of media overall. Compared to the overall U.S., Hispanics listen to more radio, and Asian Americans spend more time with computers and tablets.
  • Nearly three percent of TV homes subscribe to a vMVPD which includes “skinny bundles.”
  • Almost 20% of consumers say they use a smart speaker in the household.
  • Two-thirds of U.S. TV households have devices capable of streaming content to the TV set.
  • One out of 10 minutes of television use in streaming capable homes is streaming to the TV set.
  • Over 8 in 10 non-television households still view video content.

The redesigned report includes data on relevant subjects not featured in prior versions, including a detailed look at the usage of streaming content, as well as homes with a virtual multichannel video programming distributor (vMVPD) that provide streaming access to linear television.

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Additionally, the report features enhanced data from Nielsen’s wide-ranging suite of measurement solutions. This includes Nielsen’s Total Media Fusion, a cross-platform respondent-level dataset that best reflects activity on digital devices like smartphones and tablets, as well as Nielsen’s MediaTech Trender, a quarterly consumer tracking survey launched in first-quarter 2018.

Revamped Nielsen Total Audience Report Empowers Media Companies and Advertisers to Take Full Advantage of the Growing Opportunities to Reach Audiences

With the advertising industry shifting and the evolving way, marketers connect to audiences, understanding the evolution of the media and developing consumer habits is vital to marketers and media owners seeking to reach their best consumer. The revamped Nielsen Total Audience Report seeks to not only make sense of the relationship between consumers and the various sources of media but ultimately build the bridges that will empower media companies and advertisers to take full advantage of the growing opportunities to reach audiences.

Nielsen is committed to providing accurate and reliable third-party measurement and insight. The inclusion of these new datasets and capabilities into this updated report helps align it better with the shifting dynamics of consumer media behavior.

Read More: Interview with Sandie Overtveld, Vice President Sales, APAC at Zendesk

Currently, Nielsen’s approach marries proprietary Nielsen data with other data sources to help clients around the world understand what’s happening now, what’s happening next, and how to best act on this knowledge. For more than 90 years Nielsen has provided data and analytics based on scientific rigor and innovation, continually developing new ways to answer the most important questions facing the media, advertising, retail and fast-moving consumer goods industries. An S&P 500 company, Nielsen has operations in over 100 countries, covering more than 90% of the world’s population.

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Giant Media Names Bruce Budkofsky as VP of Partnerships for VuePlanner

Giant Media today announced the appointment of digital media industry veteran Bruce Budkofsky as VP of Partnerships. Budkofsky brings more than 20-years of experience to Giant Media and its recently launched transparent YouTube pre-buy planning tool, VuePlanner.

In his new role, Budkofsky will lead efforts to partner VuePlanner with brands and agencies advertising on YouTube. VuePlanner enables media planners to transparently plan beyond the channel level, down to the video URL level, selecting individual YouTube videos before the campaign is bought and delivered. VuePlanner allows buyers to hand-curate contextually relevant and brand suitable white-list YouTube segments that are scored using proprietary 1st-party data that incorporates engagement, scale, sentiment and relevance.

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“Bruce’s digital media experience is second to none,” said John Cobb, CEO of Giant Media. “He brings tremendous data-driven marketing expertise to Giant Media, which will play a pivotal role in the adoption of VuePlanner for brands and agencies to drive more effective video advertising on YouTube.”

Read More: Interview with Sandie Overtveld, Vice President Sales, APAC at Zendesk

During his career, Budkofsky has specialized in hiring teams, leading go-to-market strategy, opening doors and breaking new business. He has a diverse background that includes TV, desktop, mobile and programmatic ad sales, as well as martech SaaS platforms including data management, video ad serving, SSPs and DSPs. Budkofsky joins Giant Media from Sonobi where he served as VP of the advertising technology developer’s Buyer Suite. Previously, Budkofsky held senior executive digital media leadership positions at Vindico, Dominion Enterprises, Lotame and Fandango. He began his career as one of The Weather Channel’s first digital account executives for Weather.com.

“Today, digital video is where advertisers are experiencing the best opportunity to engage with their consumers. However, there are challenges, especially as it relates to relevant content and brand suitability, and VuePlanner delivers both,” said Budkofsky. “Giant Media is an established and proven leader in the digital video space. While VuePlanner has been used as a managed-service behind the scenes since 2012, we’ve just begun bringing the groundbreaking VuePlanner technology to market, which represents an exciting and massive opportunity for brands and agencies to navigate YouTube.”

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Zoho One Achieving Rapid Market Adoption; New Apps, AI, Analytics and Zia Search Further Extend Power of the Integrated Software Suite

Business-wide AI, Analytics and Search Demonstrate the Power of Building Services on a Pre-Integrated Operating System

Today Zoho announced major updates to Zoho One, its flagship suite of applications designed to put businesses completely in the cloud. Launched in July 2017, this all-in-one solution includes apps that run sales and marketing, finance and HR, operations and business intelligence. One year later, Zoho One is enabling a new set of capabilities that bridge the gap between different departments and roles within an organization: Zia—Zoho’s AI—can now respond to user queries by combining information from multiple apps; Zoho One’s new Analytics delivers a deeper, more contextual picture of business operations by blending data from apps across the suite; and a new unified Search feature can execute across multiple applications, bringing back richer results that significantly reduce the time and effort needed to find the right data.

The company also announced Zoho One adoption numbers for its first year on the market: more than 12,000 business worldwide—with 40 percent from the US—have become Zoho One customers. The average Zoho One customer enables 16 applications for their business, often replacing software from different vendors, preferring instead to run their business from a single cloud platform. The company has added four new apps to Zoho One in the past year—CliqZoho SprintsZoho PageSense and Zoho Flow—and today, they are introducing Zoho Backstage (link), an end-to-end event management software, which is being added to the suite at no additional cost.

“The adoption of Zoho One has exceeded our expectations, and we hope to continue this momentum into its second year. The stats clearly show that customers will use multiple apps from a single suite, if those apps work together more deeply than a patchwork of products from different vendors,” said Raju Vegesna, chief evangelist at Zoho. “We see customers combining data from different Zoho and third-party apps—like email campaigns, CRM, customer support, and invoicing—to generate new insights and make better decisions. Zoho One has already replaced more than 600 different products, and that number will only grow as we release even more new apps.”

New Capabilities Added to Zoho One 

Analytics: The new Zoho One Analytics tab provides analytics across Zoho’s suite of transactional business apps. Business owners, CXOs and managers can now track KPIs and trends all from one place, helping them to make more informed decisions. Users can create their own custom reports and dashboards to blend data from different business apps and do cross-functional analytics. For example, a marketer could combine data from Zoho CRM and Zoho Campaigns to see how many leads were created from a particular campaign and how much they cost. Currently, there are over 500 pre-built reports and dashboards available across applications. Users can also import data stored in third-party applications and analyze it along with the data from Zoho’s internal apps.

Zia for Zoho One: Zia, the AI-powered assistant first introduced by Zoho CRM in 2016, is being extended to Zoho One. Zia for Zoho One functions across various applications, pulling data from different departments to provide the right contextual information. Using simple commands, Zia can handle complex queries. Pulling information from Zoho CRM and Zoho Desk, Zia can tell users how many customers in the sales pipeline have an open support ticket. Similarly, Zia can generate a chart that displays revenue-per-employee trends for the last five years by fetching figures from the accounting app and the human resource management app. Zoho also plans to open up the Zia Voice Platform for Zoho One users, allowing them to extend Zia with custom skill sets built to address their unique needs.

Zia Search: On average, knowledge workers spend 30% of their workday searching for information, according to an IDC research paper. The new Zia Search lets users search across all their Zoho apps instantly, dramatically improving information access within the organization. Zia Search was built from the ground up with an understanding of each application’s domain, design and authorization rules, making it possible to display a more relevant, richer set of results. Zia Search also offers a results preview as well as contextual actions so users can utilize their results without having to leave the search window.

Mobile app: The Zoho One mobile app—for both iOS and Android devices—allows organization administrators and service administrators to onboard new employees, provision applications, manage permissions, set security policies, create groups and more, all from their mobile devices. With this app, admins can even take care of time-sensitive requests, like resetting a password, when they are away from their computers.

Zoho Concierge: Launched last year along with Zoho One, the Zoho Concierge is a free service available exclusively to Zoho One customers. Since its inception, this dedicated 24/7 team has helped more than 6,500 customers by mapping their business processes and advising them on how best to optimize Zoho One for their particular needs.

“Zia for Zoho One, the new Analytics tab, and Zia Search are organization-wide tools designed to give our customers deeper understanding of their businesses,” said Vegesna, “This kind of unified data ecosystem is only possible because all of Zoho’s 40+ applications have been built from scratch, over the last two decades, on the same technology base.”

Statements 

“Zoho One has brought our company closer together. What started out as a North America implementation for 50 users and ended up being a global roll-out for more than 500 employees. Not only do we rely on Zoho One for all intra-company communications, we find ourselves executing more efficiently due to the shared data and analytics we now have across departments and offices. Whether it is through Projects, CRM, Reports, or Connect, all of us have one single source of customer data and work more effectively as one team to serve our distributors and end-users. We’ll continue to explore applications on Zoho One—this is just the beginning of further system expansion we can achieve as a Zoho customer.” – Amanda Dolan, Head of CRM, Purolite

“Businesses are now looking for more integration and automation to simplify workloads for users, make quicker and more informed decisions, and deliver better experiences to customers. And they are gravitating towards vendors who can deliver that combination. To already have more than 12,000 businesses using Zoho One within its first year, ranging from one to 20,000 users, proves the value proposition of Zoho’s integrated platform appeals to companies of all sizes. With so many apps integrated together, Zoho One not only makes it easier for businesses to work more efficiently, but having this integrated data structure allows Zoho to leverage its AI and machine learning technologies to provide users a more diverse and complete data set. This has the potential to combine productivity gains with more impactful customer insights, giving businesses a competitive advantage.” – Brent Leary, Partner, CRM Essentials

“The retail landscape is evolving rapidly and has increasingly become dominated by major online players. As the largest retailer in New Zealand, with more than 200 locations across the globe, it is crucial for us to stay ahead of the landscape changes and be as agile as possible. The breadth of apps within Zoho One has allowed our more than 12,000 employees to work more seamlessly as one team and gives us the ability to communicate real-time across teams and offices. Having data on one platform has also streamlined how we service customers and has unleashed incredible energy within our company. Our response times have been reduced significantly, from days to where we are now able to resolve customer issues in real-time. Zoho One is truly the Operating System for any business!” – Timothy Kasbe, Chief Information and Digital Office, The Warehouse Group

“As a fast-growing solar company in the Northeast, we needed a comprehensive but consolidated solution that not only suited our current needs but our future requirements as well.  Customer satisfaction is our priority, thus it is critical for both sales and operations to access real-time customer status within a single platform. From lead acquisition to installation management, through the final billing, having all our platforms joined in Zoho One helps us track every interaction throughout the customer journey. This has allowed us to work with our customers more efficiently. Having various operational departments all able to work within a single platform has also saved us significant time as Zoho One makes information sharing across apps and channels seamless. We weren’t able to accomplish this prior to Zoho One due to disconnected platforms and the many redundancies that were present with different users, logins, and basic credentials. Our business has grown rapidly, and the ability to scale our operations and adapt to industry changes as efficiently as we have would not have been possible without Zoho One.” – Ben Sopczyk, Director of Marketing, Apex Solar Company

Pricing and Availability

Zoho One is available for $30 per employee per month. Businesses must purchase a license for every employee in their organization to get this pricing. Zoho One is currently available worldwide, in multiple languages. Users can sign up for a 30-day trial version of Zoho One at zoho.com/one.

Zia for Zoho One and the mobile app are not currently available. The Analytics feature will be rolled out in phases, whereas Zia Search is available immediately at search.zoho.com.

Zoho Innovates Event Management Space with New Zoho Backstage

Comprehensive end-to-end event management platform touts intuitive website builder, seamless marketing campaign integration and event mobile app for attendee engagement

Today, Zoho announced its newest product offering: Backstage, an end-to-end event management tool that allows organizers, corporations, and non-profit agencies to plan, promote, and run enterprise events ranging from large-scale meetings to conferences and trade shows. Zoho Backstage comes equipped with a broad range of features, including a multi-language website builder, agenda planner, attendee mobile app, sponsor management, detailed analytics and more. Backstage adds a completely new marketing channel to Zoho’s integrated suite of apps, Zoho One.

“Planning and running an event is a complex operation that has traditionally required different tools for each stage of the process—a website builder, a mass emailing solution, scanners for checking in attendees, and a stand-alone app for audience engagement,” said Raju Vegesna, Chief Evangelist, Zoho Corp. “Backstage embraces event management from start to finish by offering a unified online platform that allows you to market your event, fill your seats, and engage your audience all from within one product. Rather than getting bogged down in the complexities of the tools being used, this holistic event management system lets organizers focus on what matters: putting on a great event.”

Highlights of Zoho Backstage:

Before the Event

Dynamic event website builder: Zoho Backstage enables organizers to create a dynamic event website from scratch within minutes. The website builder includes multi-language support, an agenda planner, sponsor promotion, direct registration (for free and paid tickets), photo gallery, speaker management, and customizable labels and sections.

Intuitive agenda planner: 

With Backstage’s agenda builder, organizers can create unique schedules for each event, choosing from different session types and organizing presentations into multiple tracks. They can simply drag-and-drop the time blocks to build the perfect event for their attendees.

Sponsor and speaker management:

To get the most out of an event, external partners—such as speakers and sponsors—need to be highlighted prominently on the event website. Important speakers can be featured on the homepage to boost interest, and the dedicated sponsor page gives credit to the outside companies that made the event possible. Backstage also allows organizers to define sponsorship categories to maximize revenue.

Promotion tool: Event planners can use the built-in promotion tools to spread the word and increase event reach. Backstage also offers the option of embedding promotional banners on third-party websites and blogs. It equips event marketers with customizable email templates directed at attendees and sponsors, both for promotional and instructional purposes. In addition to this, Backstage can also be integrated with Zoho Campaigns via Zoho Flow to run email marketing campaigns.

Monitor ticket sales:

Backstage integrates with Eventbrite allowing organizers to watch in real-time as attendance grows in the days and weeks before the event. In the next couple of months, Backstage will also be releasing an in-house ticketing solution that will bring the entire ticketing process onto one platform.

Custom branded mobile app:

Event organizers can provide attendees an engaging experience with a completely custom branded event mobile app. This can be hosted on the app store and is available for both iOS and Android devices.

During the Event

Content Library: Presentations are an integral part of any corporate event. With its native integration with Zoho Docs and Show, Backstage offers a centralized content library to create and manage slide decks, files, images, and more. This ensures that on event day all the presentations are pre-loaded and the sessions run smoothly, without any disruptions.

Agenda personalization:

Personalized agendas allow attendees to keep track of all the sessions they are most interested in. This self-selected schedule makes it easy to check presentation times, speaker bios, and assigned locations on the go.

Audience Engagement:

Backstage also integrates with Zoho’s internal presentation delivery tool, ShowTime. Designed to encourage interaction during presentations, this tool allows attendees to provide speakers with feedback through virtual Q&As, slide likes, and instant ratings, all from within their mobile devices.

Community building:

Event organizers can create an online community even before the event starts. Discussion forums provide a good opportunity for participants to not just interact with the organizers, but also keep conversations going with other participants.

Attendee convenience: Large events can be impersonal and overwhelming if attendee experience is not taken into consideration. In an effort to reduce long lines on the opening day of the event, Zoho Backstage allows staff to check in attendees with the click of a button on the web dashboard or the mobile app, rather than using an external scanning device.

After the Event

Comprehensive analytics: Zoho Backstage gives organizers insight into the key performance indicators for each event, from engagement statistics for individual sessions to attendance metrics for the entire event. Speakers can be evaluated by reviewing the number of likes and comments each session receives, and reading through post-presentation attendee feedback.

Post-event feedback:

Organizers can use Zoho Flow to integrate Backstage with Zoho Survey, making it possible to gather information on how the event resonated with attendees.

Other Integrations: Zoho Backstage is integrated with Eventbrite for ticketing, and will soon have its own ticketing solution. It also work with Zoho Flow, an extensive integration platform that connects Backstage with over 100 third-party applications.

Customer Statements:

“Our Zoho Backstage experience has been very positive.  In less than an hour and a half, Backstage helped me build a two-day event with all the bells and whistles. The ability to have multiple solutions in one place that saved 5 to 6 hours of my time is just wonderful. I highly recommend Zoho Backstage.”

Josh Wagner – Director of Marketing. Fluitec International, New Jersey, United States.

“Zoho Backstage can be best described as convenient, advanced, and smart. We saved a lot of time—and time is money. This solution is definitely worth the investment.” – Quốc Vinh – Group Chairman and CEO. Le Bros, Vietnam

“With Backstage, we were able to save time and money. All it took was a few clicks to get our event website up and running. We were also able to provide our attendees with an engaging and memorable event experience through a custom branded mobile app. Backstage will surely be part of our future events.” – Ramesh C Pathak – PMP, VP Technology. PMI Bangalore, India.

Pricing and availability: 

Zoho Backstage is available immediately, both as a web app and as mobile apps for iOS and Android. Zoho Backstage offers four subscription plans: the Free plan, the Professional plan ($99 per month), the Professional+ plan ($199 per month), and the Single Event plan ($299 per event) with a custom branding add-on at $1000 per year. Custom branding includes a custom domain and mobile app. The Zoho Backstage Professional+ plan is included as a part of Zoho One.

Edgewater Fullscope Recognized as the Winner of the 2018 Microsoft Canada Business Applications Innovation IMPACT Award

Fullscope Winner of 2018 Microsoft Canada Business Applications Innovation IMPACT Award

Fullscope, Inc., a wholly-owned subsidiary of Edgewater Technology, Inc. (NASDAQ: EDGW) (“Edgewater Fullscope”) and leading provider of Microsoft Dynamics 365 (formerly Dynamics AX and CRM), Business Intelligence and Microsoft’s modern technology platform, is proud to announce that our team has won the 2018 Microsoft Canada Business Applications Innovation. These annual awards recognize Microsoft partners who demonstrate excellence in innovation and implementation of customer solutions based on Microsoft technology. Microsoft prides on having the largest partner ecosystem in the industry, with over 14,000 partners across Canada. Each of these partners play an integral role in unlocking new opportunities for Canadian companies and Microsoft is committed to helping their partner ecosystem build profitable businesses and successfully take their solutions to market.

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Microsoft Canada presented these awards in 16 categories on July 16, 2018 at the Microsoft Inspire conference in Las Vegas, Nevada. Winners were selected based on the outstanding work the companies provided to their customers and community.

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“This year’s IMPACT award winners represent the best and most forward-thinking innovators coming out of our partner community in Canada,” said Suzanne Gagliese, Vice President, One Commercial Partner, Microsoft Canada. “Microsoft’s partner ecosystem plays a fundamental role in driving Canada’s innovation agenda forward, and ultimately strengthening our position as a globally competitive and prosperous country. We congratulate all of the winners on this amazing achievement and their continued dedication to bringing cutting-edge solutions to complex business challenges and providing digital transformation opportunities for our shared customers.”

“Fullscope is honored to be considered a trusted partner in the use of Microsoft technology including cloud solutions,” said John Scandar, Senior Vice President of Edgewater Fullscope. “This award reflects our commitment to providing quality services to our customers. We are dedicated to helping Canadian manufacturers use Microsoft solutions to be more competitive in this new digital age and look forward to furthering innovation throughout Canada.”

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Upstream Works Software Selected for Cisco SolutionsPlus Program

Upstream Works Software Ltd., a provider of customer experience and omnichannel contact center solutions, announced today that it is expanding its relationship with Cisco and is now a member of the Cisco SolutionsPlus partner ecosystem.

Cisco SolutionsPlus is a reselling program that places a select, strategic set of “Cisco compatible” products on the Cisco Global Price (GPL) list. Customers can easily and conveniently order these third-party products directly from Cisco sales teams and channel partners. Upstream Works products in the Cisco SolutionsPlus Program, including the Productivity Pack, complement Cisco’s advanced technology suite to create a complete contact center solution and a streamlined single-source offering for customers.

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“We’re very proud to have our solutions recognized for their innovation and value while we expand our partnership with Cisco to meet the growing need for customer experience excellence,” said Rob McDougall, President and CEO, Upstream Works. “We’ve been working with Cisco for many years and we’re excited about the opportunity to build on our joint success and accelerate growth with customer experience and contact center solutions that provide flexibility, value and opportunities for both our partners and customers.”

Upstream Works products will be offered by Cisco for all Cisco contact center platforms. The Upstream Works solution targets modern contact centers focusing on increasing agent engagement and performance, enhancing customer satisfaction and loyalty, and improving business efficiency and success. Upstream Works enables organizations of all sizes to meet and exceed customer expectations for customer journey excellence with a full omnichannel solution, the flexibility to meet unique business needs, and a platform designed for growth and innovation.

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The customer experience solution for Cisco contact centers features a Single Agent Desktop connecting all channels, journeys and business systems across the enterprise to improve agent productivity and reduce customer effort. The easy-to-use, feature-rich desktop with optional knowledge management provides agents with one dynamic view of the customer and all the information needed to actively manage and optimize the customer journey. It connects all voice and digital channels, all customer interactions and context, and seamlessly integrates to any business system, data and CRM, empowering agents to exceed customer expectations for personalized customer service.

Upstream Works solutions are designed and optimized for Cisco contact centers providing streamlined workflows, cross-channel reporting and analytics, and ease of implementation, management and support for effective contact center performance, with the flexibility needed to scale and grow as the business demands.

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Cisco’s Former CIO & SVP Of Operations Rebecca Jacoby Joins Apptio Board Of Directors

An Early Advisor and Customer, Jacoby Brings Experience and Vision to Apptio as it Drives Global Adoption of Technology Business Management

Apptio, Inc., the business management system of record for hybrid IT, today announced the appointment of Rebecca Jacoby to the company’s Board of Directors, effective July 27, 2018. Jacoby will also serve on the Board’s Audit Committee. Previously, Jacoby served as senior vice president of Operations at Cisco and held the position of CIO for the 12 years prior.

“Today, every company is a technology company fighting for competitive advantage and new revenue streams. Apptio is the key to navigating this transformation amidst the change brought about by digital, cloud and Agile,” said CEO Sunny Gupta. “Rebecca is a strategic leader and technology visionary, as well as an early Apptio customer, deeply respected by CIOs around the world. Her expertise lies in the unique combination of operations and technology with a strong growth mindset – an invaluable addition to our Board.”

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Jacoby retired from Cisco in May after more than 22 years of service. As SVP of Operations, she led Cisco’s global operations, driving profitable growth and enabling operational excellence. She also oversaw various functions including IT, supply chain, security and trust, global procurement, and renewals. During her tenure as CIO, Jacoby guided Cisco to adopt an early version of Apptio and influenced the evolution of its SaaS applications. In 2009, Jacoby was appointed as a strategic advisor to the Apptio’s Board and was a founding member of the nonprofit TBM Council. Jacoby also serves on the Board of Directors for S&P Global, a publicly traded financial and analytics company.

“The most progressive and successful IT and finance leaders in the world are automating their investment decision-making process with Apptio’s SaaS applications. Armed with data and analytics, these leaders are establishing a solid foundation of transparency, driving multi-year planning to fund innovation, managing their transformation to the cloud and application modernization, and driving shareholder value,” said Jacoby. “This is why I adopted Apptio at Cisco. Now, as a member of the Board, I’m honored and excited to continue shaping the value of Apptio for companies of all sizes, industries and geographies.”

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In addition to Jacoby’s appointment, Ravi Mohan, Managing Director and Co-founder at Shasta Ventures, will be stepping down from his role on the Board of Directors. Ravi has served on the Board since 2010.

“Ravi has been an extraordinary Board Member, partner and advisor for our business over the past eight years,” said Gupta. “His knowledge of technology value and his unparalleled leadership and insight has allowed us to grow Apptio to the organization we are today.”

Tom Bogan, CEO of Adaptive Insights, and Chair of the Board, will be coming off Apptio’s Audit Committee, but will continue to serve the Board and Compensation Committee as he has since he joined in 2007.

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Evergage Named a Leader in Gartner’s First-Ever Magic Quadrant for Personalization Engines

Company Recognized for Completeness of Vision and Ability to Execute

Evergage, The 1-to-1 Platform company, announced it has been named a Leader in Gartner’s first-ever “Magic Quadrant for Personalization Engines”1. Placement in the Magic Quadrant recognizes completeness of vision and ability to execute.

According to the Gartner report, “Leaders are vendors that demonstrate a solid understanding of the product capabilities and commitment to customer success that buyers demand in the current market. This is coupled with an easily understandable and attractive pricing model that supports proof of value, incremental purchases and enterprise scale. In the modern personalization engine market, purchase decision makers demand easy-to-use and easy-to-buy products. They require that these products deliver clear business value and deliver results with limited technical expertise and without the requirement for upfront involvement from IT. In a rapidly evolving market with constant innovation, a Leader must also demonstrate that it is not focused only on current execution. It must have a robust roadmap for solidifying its position as a future market leader, thus protecting the investment of today’s buyers.”

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Gartner defines personalization as “a process that creates a relevant, individualized interaction between two parties designed to enhance the experience of the recipient. It uses insight based on the recipient’s personal data, as well as behavioral data about the actions of similar individuals, to deliver an experience to meet specific needs and preferences.” The report notes: “Personalization engines apply context about individual users and their circumstances to select, tailor and deliver messaging such as content, offers and other interactions through digital channels in support of three use cases – marketing, digital commerce and customer experience. These personalized interactions can increase conversion, marketing effectiveness and customer satisfaction, thereby improving business results.”

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Evergage CEO and Co-Founder Karl Wirth said: “Gartner’s recognition of Evergage as a Leader, we believe, validates our strong and innovative offerings, and reflects our customers’ feedback and dramatic successes. We also believe this first-ever Magic Quadrant underscores why personalization is a critically important and strategic priority for companies across industries – impacting customer experience, loyalty and revenues. As organizations seek to better understand and respond to their visitors and customers across digital channels, we feel they are turning to Evergage’s 1-to-1 personalization and customer data platform (CDP), and we’re proud to be deemed a Leader in the space.”

Evergage enables B2C and B2B marketers to deliver individualized experiences in real time across websites, email, web and mobile apps, and onsite search – all from an easy-to-use platform that marketers can operate without IT intervention. Working with companies including Citrix, Lenovo, Publishers Clearing House, Walmart Mexico and many more, Evergage powers personalized experiences for more than 3 billion people across the world.

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Evergage was also recently named “Best E-Commerce Solution” in the SIIA CODiE Awards and a gold (highest-level) Stevie® Award winner in The 2018 American Business Awards®. Evergage’s full-length book, “One-to-One Personalization in the Age of Machine Learning,” was recently dubbed a “Marketing Achievement of the Year” in the 2018 PR World Awards®.

The news also comes amidst new product milestones and momentum for Evergage, including the recent launch of Evergage SmartSurveys, for targeted customer surveys that can trigger in-the-moment personalization. This year, Evergage also expanded operations to Europe, continued to innovate with advanced email personalization and announced it had doubled fiscal year revenues for the third consecutive year.

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MongoDB Atlas Launches New Database Cluster Sizes and Cloud Regions on Google Cloud Platform

The availability of new M200 and M300 sized database clusters in MongoDB Atlas on GCP will make it easier for joint customers with demanding, high-performance applications to address their requirements using a single MongoDB replica set. Atlas customers also have the option to scale horizontally for further growth or deploy global clusters to precisely position data for geographically distributed applications, ensuring worldwide low-latency performance and data isolation within specified geographic boundaries.

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In addition to new cluster sizes, MongoDB Atlas is now available in GCP regions in Montreal and the Netherlands.

“In just two years, MongoDB Atlas has become one of the most popular cloud databases for organizations that need a highly available, secure and elastic service,” said Sahir Azam, SVP Cloud Products & GTM, MongoDB. “The expansion of Atlas cluster sizes and global free tier support on GCP gives more flexibility and reach than ever to the growing number of developers relying on GCP services to build applications.”

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MongoDB Atlas launched on Google Cloud last year and is now available in 15 global Google Cloud regions. Developers around the world can use the Atlas free tier to start building on MongoDB in an optimized cloud environment at no cost.

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