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Kabbage Acquires Radius Intelligence, Adding Insights from Over 20 Million Small Businesses to Its Platform

Sales & Marketing

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September 4, 2019

Kabbage Acquires Radius Intelligence, Adding Insights from Over 20 Million Small Businesses to Its Platform

The acquisition propels Kabbage’s leadership in delivering data-driven cash flow solutions for small businesses

Kabbage entered into an agreement to acquire assets of Radius Intelligence, a leading small-business data platform. The purchase allows Kabbage to more deeply understand and serve small businesses as it adds insights from over 20 million U.S. small businesses to its platform.

Radius is a recognized technology leader in data acquisition and entity resolution—the ability to parse through numerous, disparate and complex data sets and unify them into a single, trusted data record. As Kabbage expands its technology platform to solve more comprehensive cash flow needs for small businesses, Radius’ insights will enhance Kabbage’s ability to deliver customers the right experience at the right time. At close, Kabbage will add nearly 20 team members to its San Francisco office, as well as Radius CEO, Joel Carusone, to support the integration of the two companies and technology platforms.

Read More: CBS And Viacom To Combine

“Data has always been our competitive advantage, and Radius strengthens it by adding millions of new and verified small business insights to our platform,” said Kabbage CEO Rob Frohwein. “These new technology and data-analysis capabilities further differentiate us from other SMB-focused FinTech companies as we dramatically expand our product set and service platform to address the unique cash flow needs of small businesses.”

“We’re thrilled to join the Kabbage team. As a company dedicated to small business analytics and data management, we’ve always had a deep respect for Kabbage’s data-driven technology and focus,” said Radius CEO Joel Carusone. “Our companies have complementary technical architectures and domain experience for decision making. With Kabbage, we can build a more sophisticated analytics solution to identify, reach and serve small businesses.”

CrowdBureau Corporation Closes $1.1 Million Series A Equity Funding with $9.7 Million Valuation

Buyer Insights

STS News Desk

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September 4, 2019

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CrowdBureau Corporation Closes $1.1 Million Series A Equity Funding with $9.7 Million Valuation

Clydagh Limited, Estuary Holdings Ltd., and Alpama Limited Lead Investment

CrowdBureau Corporation announced that it had completed a Series A equity funding round with a $9.7 million valuation led by Clydagh Limited, Estuary Holdings Ltd. and Alpama Limited along with existing investors. The company provides benchmarks, research, and data analytics for publicly listed and non-listed opaque asset classes and risk management tools for digital lending markets. Terms of the deal were not disclosed.

CrowdBureau will use the new capital to expand its series of benchmarks and launch a pilot program for its patent-pending regulatory technology product. The CrowdBureau Alert System (CAS) is an early-stage risk detection system that helps P2P marketplace lenders and other digital finance companies comply with global regulatory mandates related to borrower and lender capital threshold limits.

Through a proprietary method of daily data collection, consolidation, and unification of the data, CrowdBureau measures the value, volume, and interest rates of the marketplace lending industry. Customized research, and the leading, lagging, and coincidence indicator signals, are derived in part from this data collection for global market players interested in these alternative lending sources.

“CrowdBureau offers peer-to-peer marketplace lenders, financial institutions and asset managers sophisticated tools and services they require to become and remain compliant and transparent in today’s fast-paced business environment,” said Pa Nolan, Director at Clydagh Limited and a CrowdBureau Advisory Board Member after the transaction.

At the end of 2018, the company released the CrowdBureau Peer-to-Peer Lending and Equity Crowdfunding Index that tracks the price and total return performance of publicly traded firms domiciled across the globe but listed for trading in the United States that comprise four segments in the P2P lending ecosystem. This benchmark underpins the exchange traded fund, LEND that Amplify ETFs launched on May 9, 2019, and listed on the New York Stock Exchange.

“We are delighted to have investors of this caliber helping us to build the company,” said Kim Wales, CEO, and founder of CrowdBureau. “We plan to create a family of Indices for publicly traded companies and grow the company around private-capital including non-listed asset classes such as marketplace lending that includes consumer loans, small business loans, real estate loans, student loans, and agriculture loans. The goal is to enhance risk management, transparency, distribution, and liquidity to savers, borrowers, and lenders.”

Non-listed asset classes in the private capital markets have been a driving force for CrowdBureau since the Jumpstart Our Business Startups Act (JOBS Act), 2012 launched was enacted in the United States, and various other countries adopted similar policies and regulations.

Newswire Launches The “Earned Media Advantage” Guided Tour

Sales & Marketing

STS News Desk

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September 4, 2019

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Newswire Launches The “Earned Media Advantage” Guided Tour

Transforming press releases into the Earned Media Advantage: Greater Brand Awareness, Increased Web Traffic, and Greater Return on Media Communications Spend

Combining “Best-in-Class” science, process and technology, Newswire introduces the Earned Media Advantage Guided Tour that provides customers the ability to distribute the right message to the right audience at the right time through the right medium.

Customers can now transform ‘owned’ media into the ‘Earned Media Advantage’. Using the right strategies, customers can also lower their costs of paid media while shortening the journey to achieve earned media mentions.

Erik Rohrmann, SVP and Chief Operating Officer indicated, “The driving force behind this offering is matching customer needs with an industry practice that is required to ensure Customer Success. Historically, this industry has been intent on selling software that customers have to evaluate, select, implement, and support themselves. We’ve simplified this complex process.”

According to Rohrmann, “the previous approach increases the risk to the customer, adds cost,
requires staff and delays time to market and value creation. The Earned Media Advantage Guided Tour eliminates all of these risks and associated costs while delivering a media communications utility that allows customers to deliver the right message to the right audience at the right time just like an electric utility delivering power to our homes.” “All of our customers’ media communications requirements are addressed simply and
cost-effectively,” said Rohrmann.

To ensure the success of the services, an expert Earned Media Advantage Strategist leads customers through the journey every step of the way. The journey is designed to empower the Earned Media Advantage by developing a plan that is based on a media communications survey that defines content value and distribution. Customers are also provided a media communications calendar, services to set up, operate and manage media databases, media
monitoring alerts, statistical analysis, reporting and media room news collection and sharing to
ensure Customer Success.

Patrick Santiago, VP of Customer Success added, “Newswire is once again leading the industry by empowering the Earned Media Advantage through Customer Success Services, streamlining and simplifying what would normally be a complex journey with many pitfalls to avoid along the way. Our relentless focus on our customers makes a difference!”

Read More: SPS Commerce Acquires MAPADOC

Clearsense Chooses Io-Tahoe’s Smart Data Discovery to Navigate Healthcare Data Challenges

STS News Desk

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September 4, 2019

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Clearsense Chooses Io-Tahoe’s Smart Data Discovery to Navigate Healthcare Data Challenges

Io-Tahoe, a pioneer in Smart Data Discovery and AI-Driven Data Catalog products, announced that Clearsense, a scalable data platform as a service built for healthcare, has chosen the smart data discovery platform to automatically discover and catalog relationships across immense amounts of medical and clinical data. Thereby helping healthcare organizations (HCOs) across the United States, to effectively manage clinical, operational and financial data.

“Healthcare leaders need solutions to help navigate the increasing expectation for the highest levels of clinical data quality and growing regulations,” said Charles Boicey, Clearsense’s Co-Founder and Chief Innovation Officer. Boicey said, “Staying ahead in today’s healthcare market means organizations must find ways to improve efficiencies across all areas of their operations. Io-Tahoe is helping us achieve this.”

Clearsense works with many different HCOs that have varied systems, multiple data sources and different structures. The company needed to standardize the data; it quickly realized that assigning engineers to the task would be a significant expenditure of time and money. Instead, Clearsense aligned with Io-Tahoe to accelerate its smart data discovery efforts. By taking advantage of Io-Tahoe’s AI capabilities, Clearsense is able to automate its processes, reducing the resources normally required to complete the task manually.

“Io-Tahoe was the perfect fit,” said David Quickstad, VP Product Development. “Io-Tahoe has a well-defined product on the market, with one clear purpose.” Quickstad said Clearsense is using Io-Tahoe to identify specific fields in medical records, such as medications or allergies, in a fraction of the time previously required. “Different healthcare systems may have different ways of handling data. Io-Tahoe enables us to rapidly find where specific data is located within various data sources, and helps us identify the relationships across multiple databases. We have been able to analyze data sources with up to 7,000 tables and up to 300,000 columns. Io-Tahoe’s ability to automate this process on the Clearsense Platform is a key diffentiator for us in the healthcare market,” said Quickstad. “More automation means more capability.”

Clearsense works with any data source to help efficiently detect changes in patients for optimized clinicaloutcomes, track key performance indicators to drive cost down, and leverage data to improve operationalefficiencies.

Accion Venture Lab Launches New Fund, Quadruples Capital for Inclusive Fintech Startups

Sales & Marketing

STS News Desk

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September 4, 2019

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Accion Venture Lab Launches New Fund, Quadruples Capital for Inclusive Fintech Startups

Venture Lab leverages third-party investment capital for the first time to scale its innovative model supporting inclusive fintechs

Global nonprofit Accion announced that its seed-stage investment initiative Accion Venture Lab is adding $33M to its initial capital pool, with the launch of a new $23M fund and an additional, separate $10M investment from Accion. The new fund brings together a group of third-party impact and commercial investors that share Venture Lab’s commitment to innovative fintech startups that leverage technology to increase the reach, quality, and affordability of financial services for the underserved at scale.

Launched in 2012 with $10 million in capital, Accion Venture Lab has emerged as a leader in fintech impact investing at the seed stage. To date, millions of people and small businesses around the world have benefitted from services provided by Venture Lab portfolio companies, and many of those companies have gone on to achieve substantial scale thanks to Venture Lab’s catalytic capital. For every dollar Accion Venture Lab has invested, its portfolio companies have raised an additional $13 in equity capital from later-stage investors.

“Despite progress, three billion people still have no safe or simple way to save money, get a loan to build a business, pay a bill, or protect their health and property with insurance,” said Michael Schlein, President and CEO of Accion. “Fintech startups are finding new ways to provide products and services that help these underserved people. Yet often startups lack the capital and strategic support they need to grow and scale their impact. Accion Venture Lab addresses this need.”

Inclusive fintech startups face the same significant entrepreneurial challenges as other startups, as well as additional challenges: a highly competitive sector, constantly evolving regulations that vary across markets, challenges building the right team, and tight margins. To address these needs, Venture Lab — typically the first institutional investor in its portfolio companies — provides both capital and extensive strategic and operational support across a broad range of functional areas.

“We’re seeing substantial growth in the amount of investment capital available for fintech startups from what we saw when Accion Venture Lab launched in 2012, but money isn’t enough,” said Venture Lab Managing Director Tahira Dosani. “Capital must be paired with strategic and operational support that is informed by a deep knowledge of the sector, target customer, and a deliberate focus on how new technologies can help the underserved build better lives. We can accelerate the growth trajectories of companies through our capital plus approach to investing.”

“There is strong potential for inclusive fintech startups to reach historically underserved communities while generating returns, and the oversubscription of the Accion Venture Lab fund is great validation of our early work investing in more than 40 innovative businesses operating in 30 markets,” said Venture Lab Managing Director Vikas Raj. “This new pool of capital enables us to scale our efforts and remain at the forefront of seed stage investing in inclusive fintech.”

Investors in Accion Venture Lab now include FMO, the Dutch entrepreneurial development bank; the Ford Foundation; the ImpactAssets Giving Fund of Blue Haven Initiative; Heifer Foundation; MetLife Foundation; Open Society Foundations; Pace Able Foundation; Proparco, the French Development Agency (AFD)’s private sector financing arm; Prudential Financial; Stichting Hivos-Triodos Fund, managed by Triodos Investment Management; and Visa Inc..

The Venture Lab portfolio focuses on an evolving set of key trends within the fintech space that offer the greatest potential to reach underserved communities. Today, those include insurtech, agricultural finance, digital lending, holistic MSME finance solutions, and personal financial management. Ultimately, these companies support entrepreneurship, resilience in farming, gig economy and migrant workers, healthcare, transportation, and education.

Venture Lab also partners with philanthropic organizations whose support enables it to provide specialized and extensive strategic and operational support to its portfolio companies and to invest at the higher-risk pre-seed stage in pursuit of its mission to reach the underserved.

As Accion’s seed-stage investment initiative, Venture Lab is one component of the organization’s approach to developing the inclusive fintech ecosystem to better meet the needs of the world’s three billion financially underserved. Other elements of this strategy include Accion’s partnership with Quona Capital – a leading growth stage venture firm focused on fintech for inclusion in emerging markets – and Accion’s work with industry initiatives like the Inclusive Fintech 50, which elevates early-stage fintechs addressing financial inclusion.

Teespring Strengthens Its Exec Team with Two Silicon Valley Vets to Back Its Growth

Sales & Marketing

STS News Desk

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September 4, 2019

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Teespring Strengthens Its Exec Team with Two Silicon Valley Vets to Back Its Growth

Leading social commerce platform, Teespring, has announced the appointment of Conrad Brandt as VP Finance and Wendy Mazzoni as Chief of Staff. The two hires help to strategically position the business for maximum growth into an industry which is growing rapidly and is rife with competitors. Mazzoni and Brandt bring their expertise in growth and acquisitions to Teespring, making their hires two strategic moves.

Conrad Brandt joins Teespring as VP Finance, bringing over 15 years of experience at both private and public companies, where he has developed and led finance teams from early-stage through to IPO. He previously worked at Access Information Management, overseeing the completion of 21 acquisitions. He led the company through growth which resulted in the business’ annual revenues doubling in less than 2 years.

Brandt will be leveraging his skills in all financial areas of Teespring’s business, from cash flow forecasting, to performance analysis and overall commitment to corporate vision, strategy and growth.

Brandt has worked across a variety of industries including retail, renewable energy, and golf technology. Brandt also worked on the finance team in SolarCity, one of the nation’s leading residential solar providers, helping raise 5 rounds of equity as well as IPO.

On joining Teespring, Brandt says: “Joining Teespring was an easy decision. It’s a great chance to bring my broad financial expertise to an ambitious company at the forefront of change in the social commerce space.”

At Teespring, Wendy Mazzoni will step into the role of Chief of Staff, overseeing employee operations. Wendy is an experienced executive who previously positioned CBD brand, Octavia Wellness, for their acquisition by Caliva. She has worked primarily in technology, media, and ad-tech focused organizations, and now brings her dynamic leadership skills to Teespring where she will further develop the business’ world-class team. Wendy utilised her skills and experience in reducing costs, improving profit margins and fundraising during her previous roles as SVP Business Operations & Intelligence at entertainment site Fandom (formerly Wikia), and Vice President of Operations for Fox Interactive Media.

Mapp Intelligence Takes Data-Driven Cross-Channel Marketing to the Next Level

Pipeline & Analytics

STS News Desk

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September 4, 2019

1

Mapp Intelligence Takes Data-Driven Cross-Channel Marketing to the Next Level

With the launch of Mapp Intelligence powered by Webtrekk, Mapp proudly introduces an intuitive solution that generates clear customer insights for the finance, e-commerce/retail, and publishing industries. This innovation is a substantial step towards the integration of Webtrekk’s customer intelligence and marketing analytics software with Mapp’s digital marketing cloud, Mapp Cloud.

Mapp Intelligence powered by Webtrekk enriches Mapp’s portfolio, comprising the Mapp Engage cross-channel execution engine and the Mapp Acquire data management platform to deliver a truly comprehensive package for real marketing intelligence. The customer intelligence solution – enabling the collection, analysis, and activation of first-party data – is the “brain” of Mapp’s digital marketing cloud.

Mapp Intelligence powered by Webtrekk delivers the following services:

Artificial Intelligence:Using artificial intelligence, predictive analytics can accurately forecast the customer lifetime value or conversion and churn probabilities. Future sales trends can thus be predicted and marketing budgets adjusted accordingly. The Smart Alert function also detects data anomalies and automatically issues warnings to the relevant stakeholders. As a result, positive anomalies can be identified so that successful developments and spikes can be leveraged in a targeted manner. Bugs and malfunctions can thereby also be detected and eliminated at an early stage.
Customer Insights:Patterns in customer behavior are identified and presented in easily scalable dashboards. Path Analysis visualizes the customer journey and performance of products. This enables companies to derive cross-device strategies for optimizing interaction.
Web Personalization:Onsite personalization enables highly personalized content to be presented in real time. Based on specific customer behavior or pre-defined customer profiles, personalized advertising banners and overlays can be activated to ensure the best possible customer experience.
Product Recommendations:Customized to reflect the individual click and purchase behavior of each customer, Mapp Intelligence produces personalized product recommendations. Shopping cart abandoners are persuaded to make a purchase with personalized offers.
Audience Stream:Data and user segments from websites, apps, emails, and social media are merged and transmitted to third-party systems in real time for customized remarketing campaigns. Companies retain complete control over their data.

Steve Warren, CEO of Mapp, says: “In an ever more complex marketing landscape, the launch of Mapp Intelligence powered by Webtrekk will provide companies with a solution that supports marketers by dramatically simplifying their daily work. By integrating Webtrekk’s analytics and AI expertise into Mapp Cloud, we can now deliver a fully comprehensive service to our customers that enables them to easily manage their entire cross-channel marketing. We are becoming a true marketing intelligence platform – delivering added value far beyond conventional marketing clouds.”

Christian Wheeler Joins 4Stop as VP Merchant Underwriting

Sales & Marketing

STS News Desk

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September 4, 2019

4

Christian Wheeler Joins 4Stop as VP Merchant Underwriting

FourStop GmbH, a leading global KYB, KYC, compliance and fraud prevention provider welcomes to their team Christian Wheeler as their new VP Merchant Underwriting.

Christian has over 15 years within the financial sector. He specialises in the Acquiring and Issuing realm of our online financial eco-system at an international level with more extensive experience within the EMEA and Indian regions. During his career, Christian has acted as the principal point of contact on large client portfolios, all of which were maintained and analysed through research, market information and risk management.

Christian is passionate about risk management and working with businesses to mitigate their risk exposure at the first point of entry that correlates to merchant onboarding. With many years in the industry, he is well versed and intimately understands acquirers and issuers merchant underwriting pain points. Christian strives to work with companies at the forefront of driving innovations to solve these pain points to secure and support further growth for our online eco-system.

“I am thoroughly impressed with the technology and the capabilities of the platform of 4Stop. Especially their global KYB solution that has been designed to dramatically streamline business onboarding; removing the cumbersome manual processes many businesses endure within their underwriting processes. Furthermore, the ability to aggregate through a single API and access world-class data and technology for compliance and fraud defence truly makes 4Stop an exciting and innovative leader in the risk management realm. They are the single vendor that most businesses are looking for to save time, money and manpower to mitigate risk, feel safe and compliant on a global scale,” states Christian Wheeler, VP Merchant Underwriting, 4Stop.

Everyone at 4Stop is passionate and eager for continued advancements of the 4Stop risk management technology to support the rapid growth and ever-changing online eco-system. Businesses need real-time, automated and dynamic KYB/KYC and fraud prevention tools to truly ignite their online business and maximise their revenues.

“We are thrilled to have Christian join our team, especially during a period where we are bolstering our KYB solution. His insights and expertise will bring great value to our technology enhancements. Helping us to deliver a relevant, innovative and data-driven due-diligent product that will exceed solving industry pain points within underwriting on a global scale.” states Ingo Ernst, CEO, 4Stop.

“I am greatly looking forward to working with Ingo Ernst, Ian Green and the team at 4Stop. To bring my international experience, network and expertise of 15 years across various Banking and Payment sectors and assist in expanding the 4Stop’s value proposition,” adds Christian.

Drift Announces Acquisition of Giant Otter & Launch of Drift Automation

Sales & Marketing

STS News Desk

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September 4, 2019

1

Drift Announces Acquisition of Giant Otter & Launch of Drift Automation

Conversational Marketing leader unveils first marketing automation product built for the customer era at HYPERGROWTH 2019

Drift, the leading conversational marketing platform, announced the acquisition of Giant Otter and the launch of Drift Automation.

Giant Otter was led by Jeff Orkin, Ph.D., who has been developing AI systems to understand human behavior and language for the past 20 years. As CEO of Giant Otter, Dr. Orkin built on research he conducted at the MIT Media Lab. Prior to MIT, Dr. Orkin spent a decade working in the video game industry and led the development of award-winning Artificial Intelligence systems for multiple titles while at Warner Bros.

Read More: SPS Commerce Acquires MAPADOC

As part of the acquisition, Dr. Orkin and his team joined Drift and formed the Drift AI Lab. While on-stage at HYPERGROWTH 2019, Drift founders David Cancel and Elias Torres unveiled the first product built out of the AI Lab: Drift Automation. Drift Automation understands the specific context of what someone is asking and can engage in conversations that go in a variety of directions. For the first time, this puts the customer is in control of the conversation — not the chatbot.

“At Drift, we think a lot about customer experience. And we realized that we needed to disrupt ourselves at Drift in order to really deliver on it,” said David Cancel. “Giant Otter’s machine learning and AI technology helped us do just that, and build on the mission we created four years ago — to transform the way businesses buy from businesses.”

Drift Automation is a complete solution that delivers the results the customer wants. With Drift Automation, customers get:

An AI engine custom built for their business. Drift’s AI learns by analyzing the conversations prospects are having on a website and is constantly optimizing itself to improve the customer experience. Drift Automation works across all Drift Playbooks and for unlimited conversations on a website.
Direct access to conversation designers who make sure customers get the results they want. Drift’s conversation designers will work directly with customers to train the AI engine with the conversations happening on a website, review them with the customer and monitor the bot to ensure it delivers results through a better customer experience.
Access to Drift’s conversation analysis tool so customers can search and monitor conversations. This way, customers can act on the insights and improve the customer experience.

“When I met Jeff Orkin and he showed me what Giant Otter could do, I knew that I had seen the future of marketing automation,” said Elias Torres. “We’ve been working on Drift Automation with early customers who have been seeing incredible results — including improvements in inbound sales velocity, pipeline and revenue growth, time back for the marketing team, and the ability to put the customer in control of the buying experience.”

Rob Stevenson from Keap, an early Drift Automation customer, joined Elias on stage to share the following results:

A 50% increase in sales pipeline in the first 50 days using Drift Automation.
The ability to move 17 SDRs off chat and automated website chat qualification in order to focus on booking meetings.
A 70% conversation rate of leads from Drift Automation into opportunities (compared to 7% for their PPC campaigns).

Mobvista Reports Adjusted Net Profit Growth of 65% in H1

Native & Programmatic Advertising

STS News Desk

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September 4, 2019

0

Mobvista Reports Adjusted Net Profit Growth of 65% in H1

Mobvista Inc. announced its financial results for the six months ended June 30, 2019. Revenues were $USD 225.1 million – an increase of 22% over the same period in 2018, when revenues reached $184.5 million. Adjusted net profit grew by 65% to $USD 17.4 million, and adjusted EBITDA grew by 75.8% to $USD 23.0 million.

Programmatic advertising continues to be a key strength of Mobvista, thanks in part to continued investment in technology and infrastructure to offer clients multiple complimentary services. Revenues from programmatic ads reached $USD 126.8 million, accounting for 94.7% of the total revenue growth across the first half of 2019.

More customers, more inventory, fewer incentives

The number of apps integrating Mobvista’s SDK continued to grow, with 11,000+ apps connected to the ad platform, and 2,440+ app developers partnering with Mobvista. This means that Mobvista continues to be able to offer its customers access to high-quality inventory at scale.

At the same time, there was a reduction in the proportion of the programmatic revenues reinvested as incentives to encourage new customers to use the platform. This declined to 7.5% in the first half of 2019 from 10.3% in the second half of 2018.

Revenues beyond China continue to grow

Whilst China continues to provide the bulk of Mobvista’s revenues, the greatest area of growth was in EMEA, where revenues more than doubled to $USD 34.3 million – 15% of the total. There was also greater diversity in the kinds of apps generating these advertising revenues, with publishers of apps spanning games, utilities, lifestyle, news, social media, video and e-commerce. The strongest performing genre was games, which overtook social and content-based apps to become the biggest earner.

Continued investment in R&D, AI development

Mobvista continued to invest a significant amount in its ongoing R&D efforts, reinvesting $USD 17.1 million in the first half of 2019, or almost eight per cent of the total revenues. Developments in AI and machine learning continue to be a major focus as these technologies are essential to the evolution of programmatic advertising.

In the first half of 2019, Mobvista applied big data computing, large-scale machine learning and elastic cluster management into the development of business, empowering the programmatic advertising services effectively with lower cost. During the six months ended by 30 June 2019, the company’s server costs increased slightly by 1.0% YoY while the programmatic advertising revenue increased by 43.7% YoY.

Mobvista’s strategy continues to be to commercialize these technologies, and this July Mobvista joined Amazon’s Web Services Partner Network (AWS APN) as a way of expanding into new business areas.

“We have always been focusing on how our technology can best create value across the whole marketing lifecycle of a mobile app,” said Clement Cao, Co-Founder and President of Mobvista. “In the first half of 2019, our programmatic advertising products have remained as the growth engine of the business. At the same time, we continue to develop multiple cloud-based platforms offering machine learning, distributed computing and elastic cluster management. These not only empower our core business offering but also allow us to further expand into new services.”

Summary of Mobvista’s 2019 H1 financial results:

Programmatic advertising – Programmatic revenues grew by 43.7% to $126.8 million, compared to $88.2 million in the same period in 2018. Programmatic accounted for 94.7% of the overall revenue growth for the first half of 2019.
Increased reach – Mintegral’s SDK was integrated with over 11,000 apps and the company had partnered with over 2,440 developers by the end of the period.
A lower percentage of revenues spent on incentives – As a percentage of programmatic advertising revenue, cost from Incentive Plan has been narrowed to 7.5% in the first half of 2019 from 10.3% in the second half of 2018.
Investment in R&D, AI – R&D investment continued to be a priority, with investment increasing by 39.4% to $17.1 million – up from $12.2 million in the same period in 2018.
Revenue growth was the greatest outside of China – The greater China region accounted for 58.9% of the total revenues in the first half of 2019, while there was additional growth in the Asia Pacific, EMEA and the American market. The EMEA market saw the biggest growth, with revenues more than doubling to $USD 34.3 million.

Kabbage Acquires Radius Intelligence, Adding Insights from Over 20 Million Small Businesses to Its Platform

The acquisition propels Kabbage’s leadership in delivering data-driven cash flow solutions for small businesses

CrowdBureau Corporation Closes $1.1 Million Series A Equity Funding with $9.7 Million Valuation

Newswire Launches The “Earned Media Advantage” Guided Tour

Clearsense Chooses Io-Tahoe’s Smart Data Discovery to Navigate Healthcare Data Challenges

Accion Venture Lab Launches New Fund, Quadruples Capital for Inclusive Fintech Startups

Teespring Strengthens Its Exec Team with Two Silicon Valley Vets to Back Its Growth

Mapp Intelligence Takes Data-Driven Cross-Channel Marketing to the Next Level

Mapp Intelligence powered by Webtrekk delivers the following services:

Christian Wheeler Joins 4Stop as VP Merchant Underwriting

Drift Announces Acquisition of Giant Otter & Launch of Drift Automation

Mobvista Reports Adjusted Net Profit Growth of 65% in H1

More customers, more inventory, fewer incentives

Revenues beyond China continue to grow

Continued investment in R&D, AI development

Summary of Mobvista’s 2019 H1 financial results:

Popular Posts

Kabbage Acquires Radius Intelligence, Adding Insights from Over 20 Million Small Businesses to Its Platform

CrowdBureau Corporation Closes $1.1 Million Series A Equity Funding with $9.7 Million Valuation

Newswire Launches The “Earned Media Advantage” Guided Tour

Clearsense Chooses Io-Tahoe’s Smart Data Discovery to Navigate Healthcare Data Challenges

Accion Venture Lab Launches New Fund, Quadruples Capital for Inclusive Fintech Startups

Teespring Strengthens Its Exec Team with Two Silicon Valley Vets to Back Its Growth

Mapp Intelligence Takes Data-Driven Cross-Channel Marketing to the Next Level

Christian Wheeler Joins 4Stop as VP Merchant Underwriting

Drift Announces Acquisition of Giant Otter & Launch of Drift Automation

Mobvista Reports Adjusted Net Profit Growth of 65% in H1

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