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Native & Programmatic Advertising
DoubleVerify Announces Next Evolution of Brand Safety & Suitability: Brand Suitability Tiers
DoubleVerify (“DV”), a leading software platform for digital media measurement, data and analytics, announced that it will release the next evolution of its brand safety and…
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TripleLift Crosses $1 Billion Dollar Lifetime Ad Spend Milestone
Company Reaches Historic Milestone Following Highest Performing Period in Company History in Q3
TripleLift, one of the fastest-growing ad tech companies in the world, announced that it…
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Bidtellect Releases Generation 5.0 of Native DSP Ahead of Industry in Optimization and Ease-of-Use
Bidtellect, a leading content distribution demand-side platform for native advertising, announced Generation 5.0 of its nDSP (Native Demand Side Platform). The latest generation is a…
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Klaviyo Raises $200 Million in Series C Funding to Accelerate Growth for Superior E-Commerce…
Klaviyo, a customer data and marketing platform for online businesses, announced it has raised $200 million in Series C funding, led by Accel with participation from existing investor…
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Simpli.fi Expands Capabilities for Retail, Ecommerce, and Direct-to-Consumer Advertisers with…
New Capability Enables Advertisers to Track Purchase Price and Order ID Data to Attribute Return on Ad Spend
Simpli.fi, the leading programmatic platform for CTV, addressable, and…
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Tru Optik and SpringServe Enter Agreement to Enhance Audience-Based Targeting within…
Tru Optik, a TransUnion company, and an identity resolution leader across OTT and Connected TV (CTV), announced a partnership with SpringServe, a leading ad serving platform for OTT and…
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AppsFlyer and MMA Survey Finds Marketers Becoming Increasingly Familiar With IDFA Protocol as 56%…
AppsFlyer, the global attribution leader, and MMA Global, the industry body dedicated to driving modern marketing and shaping the future of marketing, released the report, Apple, IDFA…
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Ad.net Launches ‘Incremental Social’ Performance Marketing Solution to Expand Its Advertising…
Provides Brand Advertisers Access to New Audiences Through Publisher Social Media Channels
Ad.net, the search marketplace outside of traditional incumbents, announced the launch of its…
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Adapex and Dsquared Sales Form Advertising Sales Partnership
Adapex, a leading provider of full-service, full stack Header Bidding technologies has partnered with Dsquared Sales, a full-service direct sales firm offering top-level, premium…
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DoubleVerify Launches Custom Contextual Solution to Deliver Privacy-friendly Audience Targeting for…
DV’s Custom Contextual Solution now available to global brands on MediaMath, Verizon Media and Xandr
DoubleVerify (“DV”), a leading software platform for digital media measurement,…
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