Dynamic Marketing Inc. Celebrates Successful Spring Expo with vFairs, Connects Independent Retailers to World’s Top Appliance Vendors
The one-day virtual expo took place on March 3rd, and offered DMI members the opportunity to interact with sponsors like Electrolux, Samsung and Whirlpool, attend webinars and consume content to help drive more business to their independent retail stores.
Dynamic Marketing Inc. (DMI) is celebrating the success of their Spring Expo; a virtual event hosted through events platform vFairs. The event was exclusively hosted for DMI members, all independent appliance retailers, to keep informed and up-to-date on what’s happening in the appliance industry straight from appliance giants.
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The event was opened by DMI’s own Director of Operations, Alan Joskowicz, who discussed the amazing achievements of DMI’s membership and gave an overview of the company itself to new members. Attendees were then welcomed to join interactive webinar sessions and roam the virtual exhibit hall. Vendors were available to chat with attendees and shared product information with attendees in their virtual exhibit booths. Vendors featured in the exhibit hall included Electrolux, Samsung, Whirlpool, GE, and LG.
On the event day, high levels of engagement were reported. In fact, DMI noted:
- Over 15 unique manufacturer/partner booths represented
- Over 260 unique booth visits
- Over 200 webinar views
“DMI is much more than the longest-running, continuously operating appliance buying group in the US. We are a business partner to all our members, providing vital services and support. Using the vFairs platform over the past two years has helped our members learn from our manufacturer partners during COVID when in-person meetings weren’t possible. The customer support and technical expertise vFairs gave to our organization, our members, and our exhibitors was greatly appreciated.” -Alan Joskowicz, DMI, Director of Operations.
“We are so happy to have provided a platform that helped DMI and its members network and learn in order to improve their retail services,” said Muhammad Younas, CEO of vFairs.
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DMI is committed to providing its members with opportunities like the Spring Expo, where retailers can learn and stay up to date with the latest from large vendors. DMI Members have grown together over 80% in their sales in the last 3 years with positive signs this growth will continue throughout 2022.
