B2B sales technology

A healthy sales pipeline is a basic fundamental that helps ensure long-term success for any company, while sales and marketing managers are tasked with building out strong and effective…
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Churn impacts every B2B software company but, if managed correctly, it can not only be reduced but also be a strategic advantage for accelerating top of funnel leads, increasing…
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Even before the Covid-19 pandemic became a global crisis, there was already a rapid increase in sales teams, especially tech and SaaS teams transitioning to remote work. The benefits…
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As COVID-19 evolves, companies must proactively approach their communication strategy while aligning with their brand’s purpose. When a crisis first hits—whether it be a data breach,…
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Now more than ever is the time for sales and marketing leaders to better understand their customers’ needs while being empathetic toward them. Patrick Lannon, Chief Renewals Officer at…
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The world has changed. Are your tech leaders prepared? As Google put it on their 2019 research review, “consumer journeys have become ever messier, resembling a chaotic scavenger hunt…
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In a remote work inspired and online selling environment, the two most important aspects that matter in a sales conversation are the sales pitch and the sales pitch deck. Every…
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With a little bit of creativity and empathy, sales and marketing teams will be able to tide through these trying times caused by the Covid-19 pandemic. As economies open up, things are…
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Amid the unprecedented economic uncertainty created by the Covid-19 pandemic, one thing is becoming clear. To survive – and even thrive – in the post-Covid economy, companies will have…
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Sales and Marketing is changing amid the Covid-19 crisis, while global teams have largely become accustomed to remote selling processes to win more client deals. With the support of new…
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