FinMkt, a best-in-class loan origination and point of sale financing SaaS provider, was selected among hundreds of candidates as one of the World Economic Forum’s “Technology Pioneers.” FinMkt’s award-winning multi-lender point of sale financing platform is optimized for the home improvement and healthcare industries to provide a seamless borrowing experience and a universal credit application to serve borrowers across the credit spectrum.
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The World Economic Forum’s Technology Pioneers are early to growth-stage companies from around the world that are involved in the use of new technologies and innovation that are poised to have a significant impact on business and society.
With their selection as Technology Pioneer, CEO and co-founder of FinMkt, Luan Cox, will be invited to participate at World Economic Forum activities, events and discussions throughout the year. FinMkt will also contribute to Forum initiatives over the next two years, working with global leaders to help address key industry and societal issues.
“We’re excited to welcome FinMkt to our 2021 cohort of Technology Pioneers,” says Susan Nesbitt, Head of the Global Innovators Community, World Economic Forum. “FinMkt and its fellow pioneers are developing technologies that can help society solve some of its most pressing issues. We look forward to their contribution to the World Economic Forum in its commitment to improving the state of the world.”
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“It is a great honor to be recognized as a pioneer by the World Economic Forum,” said Ms. Cox. “As a woman and minority led company, FinMkt believes that diversity drives innovation. That spirit of inclusivity is at the heart of our company and in the technology that we build. FinMkt’s platform enables a cost effective, speed to market entry to digital lending and point of sale financing for banks and credit unions to offer merchants of all sizes a best in class point of sale financing technology serving borrowers of all types.”
For the first time in the community’s history, over 30% of the cohort are led by women. The firms also come from regions all around the world, extending their community far beyond Silicon Valley. This year’s cohort includes start-ups from 26 countries, with UAE, El Salvador, Ethiopia and Zimbabwe represented for the first time.
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