Raleigh-based Industry Intelligence firm builds on last year’s successes, poised for continued strategic growth in 2022.
Industry Intelligence leader Vertical IQ heads into 2022 with continued momentum and growth, propelled by unrivaled Industry Intelligence, innovative product enhancements, and new strategic partnerships.
Product enhancements informed by user needs
Based on feedback from existing users, market research, and strategic growth goals, Vertical IQ launched several highly anticipated product enhancements in 2021.
- NewGlobal Perspective chapter was added to applicable Industry Profiles.
- NewSector Profiles showcase a macro-level look at the major segments of the economy.
- Free Industry Profile Excerpts include several of Vertical IQ’s most popular sections.
- A la carte Industry Profiles now available for just $99 each.
Read More: SalesTechStar Interview with Mary Matyas, SVP & General Manager, North America at MediaMath
Winning collaborations
During 2021, industry leaders continued to seek out partnerships with Vertical IQ to provide convenient access to actionable and timely insights within the systems and applications their teams already use.
- Risk Management Association (RMA) added Vertical IQ’sIndustry Intelligence to their eMentor platform.
- Banking software companyQuest Analytics LLC engaged Vertical IQ tointegrate Industry Intelligence into their CRM solution.
- Online finance training platform Corporate Finance Institute® (CFI) chose Vertical IQ astheir source for integrated Industry Intelligence for their curriculum.
- Universal Accounting, which teaches CPAs and accountants how to build their companies, partnered with Vertical IQ to provide their users with discounted Vertical IQ access.
Strategic new hire to build on growth momentum
Moving into 2022, Vertical IQ also will continue to seek out innovative ways to put Industry Intelligence into the hands of sales, marketing, and customer success professionals. The recent hire of Paul Hock in the newly created role of vice president of strategic partnerships solidifies the company’s growth mindset, coupled with its customer service focus.
