Minty proactively delivers exclusive deals and cashback offers inside ChatGPT, at the exact moment shoppers are deciding
Minty, the beloved AI-powered shopping companion and fast-growing pioneer of proactive commerce, is the first cashback and rewards app available on ChatGPT.
By integrating the Minty AI shopping companion with ChatGPT, we’re meeting consumers exactly where decisions are being made.
Seventy percent of U.S. shoppers are already using or exploring AI to find better deals, and Minty is now inside the platform where those conversations are happening. Powered by Minty’s proprietary shopping intelligence, the app automatically delivers exclusive deals and cashback offers the moment shoppers need them, surfacing the right offer at the right point in every conversation.
For Minty members, adding the app to ChatGPT is a simple one-time setup that unlocks an experience unlike other cashback tools on the market. Instead of needing to navigate to a product page to access rewards, shoppers can stay right inside the ChatGPT conversation, where relevant cashback offers and rewards are automatically surfaced in real time. The result is a seamless path from research to purchase, with the best offers already in hand.
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“Shopping is evolving from a search-driven experience into a conversation-driven one,” said Jon West, Co-founder and CEO of Minty. “By integrating the Minty AI shopping companion with ChatGPT, we’re meeting consumers exactly where decisions are being made. At the same time, we’re giving brands and agencies a direct, performance-driven way to participate in those moments at scale—creating value for everyone in the ecosystem.”
Shoppers aren’t the only ones who benefit. Brand discoverability inside large language models is one of the most talked-about challenges in digital marketing right now, and Minty can now guarantee it. For brands, retail media and their digital and affiliate agency partners, Minty opens a direct line to high-intent shoppers at the exact moment they are deciding what to buy, with targeted, dynamic cashback offers that appear naturally within ChatGPT interactions. Rather than experimenting with content strategies and hoping for visibility, brands that join Minty are guaranteed a presence inside the conversations where purchase decisions are already being made, driving conversions, building audience reach, and positioning for the future of search.
The launch is drawing attention from those who have been watching the intersection of AI and commerce closely.
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“The rise of AI-driven discovery is reshaping how consumers evaluate products and how brands show up in those moments,” noted Collin Colburn, VP Commerce and Retail Media at the IAB (Interactive Advertising Bureau). “We’re starting to see new approaches to integrating offers, incentives, and commerce signals directly into conversational environments, which reflects a broader shift in how the industry is thinking about influence and conversion.”
Minty members can add the app to ChatGPT here or by navigating to the Apps directory inside ChatGPT, searching for Minty, and clicking Connect.
Once connected, Minty can be used in any conversation—either by selecting it from the “+” tools menu or by mentioning @Minty in the chat—so you can instantly surface bonus discounts and cash rewards while you chat. After connecting, Minty works seamlessly in the background, proactively presenting relevant offers as you explore products or ask shopping-related questions.
