Sefas, a global leader in customer communication management solutions, announced today that it has signed a strategic partnership with PossibleNOW, a leading provider of consumer regulatory compliance and consent & preference management solutions. PossibleNOW pioneered the concept of enterprise consent and preference management and has helped global brands effectively engage with their customers.

This strategic partnership helps Sefas further expand CX capabilities and better position our customer communication management and enterprise communication processing solutions to support customer experience initiatives.

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Bruno Henry, President and CEO of Sefas North America, stated, “We have seen an acceleration in digital transformation due to the pandemic. Our partnership with PossibleNOW will enable us to help our customers meet the challenges of digital adoption. We have strategically aligned our R&D efforts and are rapidly developing new partnerships to offer best-in-class communication services that support CX initiatives”.

Scott Frey, President and CEO of PossibleNOW Inc. is excited about the partnership and sees real potential to expand PossibleNOW’s market share. Frey said, “The partnership with Sefas is part of PossibleNOW’s strategic business plan to reach an untapped market space. Sefas, with its roots in customer communications and enterprise communication processing solutions, brings a new perspective and customer base to the table. Our combined solution offering is unprecedented both from a CX and CCM perspective.”

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