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Wrapify’s Attribution Suite Transforms Mobile OOH into Laser-Focused Digital Campaigns

Native & Programmatic Advertising

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August 22, 2019

Wrapify’s Attribution Suite Transforms Mobile OOH into Laser-Focused Digital Campaigns

Fortune 500 companies use Wrapify to reach target audiences and deliver measurable, actionable analytics, proving out-of-home campaign effectiveness

Wrapify, the performance-driven ad tech platform for brands powered by OOH and the gig-economy, today shared the early success of the company’s Attribution Suite, which launched in Q1 2018. A first-of-its-kind, the multi-channel ad-technology allows brands to capture,retarget, measure and scale out-of-home (OOH) advertising in order to digitally measure and attribute campaign efficacy and success.

According to eMarketer, OOH advertising is expected to grow faster than most other traditional ad mediums in 2019. As OOH continues to experience rapid growth, Wrapify works with brands to hyper-target locations and demographics via wrapped rideshare vehicles and provide OOH measurement by powerfully retargeting ads to continue reaching a captured audience on digital mediums.

Attribution Suite user, Alaska Airlines, integrated the platform into its media mix, capitalizing on the intersection of OOH and digital to promote specific flight routes and cities. As a result, the company saw significant campaign results including a 20 percent increase in online conversion rates, more than 41 million total OOH impressions and a lift in reach and frequency of the overall OOH and digital advertising in-market.

Natalie Bowman, Alaska Airlines managing director of marketing and advertising had this to say: “Wrapify was a great way for us to get unique OOH coverage while also providing the benefits of digital attribution.”

Wrapify is bridging the gap between this traditional medium and digital by creating a more transparent and seamless way for brands to measure exact impressions, online or in-app actions and foot traffic in a way that has never been possible before.

“In the past, it’s been impossible for marketers to measure and attribute their ROI for OOH advertising efforts. We created the Wrapify Attribution Suite to fill this void,” said James Heller, CEO of Wrapify. “There’s no other product on the market that provides advertisers with the tools to not only advertise on a moving out-of-home placement, but to measure its impact.”

Revegy Named ‘Hot Vendor’ in Customer Revenue Optimization by Aragon Research

Sales & Marketing

STS News Desk

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August 22, 2019

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Revegy Named ‘Hot Vendor’ in Customer Revenue Optimization by Aragon Research

Revegy, a leading provider of customer revenue optimization technology, announced that it has been named a “Hot Vendor” in Customer Revenue Optimization by Aragon Research, Inc. Aragon Research’s Hot Vendors Report identifies vendors with interesting, cutting-edge products, services or technologies in the customer revenue optimization market.

Revegy provides a premier platform for Key Account Management and focuses on helping companies optimize revenue growth plans for their most valuable customers. Revegy’s platform provides visualization into key accounts and the relationships, customer needs, solutions and opportunities that drive business value.

“More than ever, sales organizations are looking for increased visibility into the relationship and priorities of their key accounts to better understand client needs and strategic goals,” said Mark Kopcha, CEO for Revegy. “Our platforms provide this insight for Account and Opportunity Planning, improving sales team and management visibility into accounts. We believe our inclusion in Aragon’s Hot Vendor report confirms our continued innovation and success in the Customer Revenue Optimization sector.”

About Revegy

Revegy, a leading sales platform for key account revenue optimization, enables companies to visualize what’s going on inside their largest accounts by mapping people, priorities and progress. Closing the gap between CRM and sales methodology programs, Revegy provides powerful visual solutions for account, opportunity and portfolio planning. Founded in 2005, Revegy helps sales teams navigate the maze of changing relationships, competing interests and corporate politics that accompany large accounts. The only agnostic platform of its kind, Revegy is designed to work with any CRM and any sales methodology. More than 30,000 users around the world rely on Revegy to manage nearly $25 billion in revenue. For more information, and to see the way to win, visit revegy.com or follow the company via Twitter and LinkedIn.

Samba TV Acquires Axwave, Becoming the Only Provider of Real-Time TV Spot Analytics with Global Scale

Sales & Marketing

STS News Desk

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August 22, 2019

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Samba TV Acquires Axwave, Becoming the Only Provider of Real-Time TV Spot Analytics with Global Scale

TV Data and Analytics Leader Bolsters Real-time Commercial Measurement Capabilities

Samba TV, the leading provider of global TV data and audience analytics, announced that it has acquired Axwave through a combination of cash and stock. Exact terms of the deal are not being disclosed. Samba TV announced in connection with its $30m Series B financing from Liberty Global, Disney and Warner Media and others that it would use a portion of its proceeds for international growth and strategic acquisitions.

Combined with Samba’s AI-driven commercial break detection from 20m households worldwide, Axwave’s workflow for automatic detection and tagging of TV spots and its use of computer vision for logos and brands in linear video builds a foundation for the most accurate, real-time global TV spot schedule.

This combination is highly disruptive to the legacy TV spot schedule process that relied on human-tagged metadata which is delayed, manually-created, and prone to error.

traction and tagging of TV spot occurrences worldwide across national, local, over the air, cable, and OTT providers. The addition of Axwave’s commercial scheduling, metadata, currency grade cross-media panel management and analysis will allow advertisers to access detailed insights on TV commercials for their brands and also competitors at global scale.

“Technology developed by the Axwave team defined the market for commercial monitoring in the US and Europe implemented by companies like the BBC, Comscore, Ipsos and the National Basketball Association (NBA). Their pioneering attitude, blue-chip customers and intellectual property made them a seamless fit into Samba,” said Ashwin Navin, co-founder & CEO of Samba TV. “With this acquisition, we’re not only adding a team of exceptional technologists, we’re also solving a major industry challenge by providing the world’s most robust and accurate TV ad schedule for global brands.”

This acquisition bolsters Samba’s market-leading understanding of global TV advertising and enhances the company’s capabilities for the cross-platform measurement of reach, frequency and conversions to real-world business outcomes, including tune-in. Axwave’s TV spot detection will also be incorporated into Samba’s ground-breaking Causal TV Attribution solution, which provides precise measurement of which TV strategies are driving incremental lift in advertising effectiveness.

“As audiences become more fragmented, it’s more important than ever that advertisers understand how TV ads contribute to advertising ROI,” said Axwave’s founder Damian Ariel Scavo. “The Axwave patented solution combined with Samba’s capabilities allow advertisers to go beyond legacy ratings and precisely measure the effectiveness of their TV advertising.”

“Our team integrated with Samba almost immediately due to our shared vision and desire to solve similar problems with ground-breaking technology and the very best technical talent we can find,” said Maciej Donajski, Axwave’s VP of Engineering. “When I joined Samba, I was profoundly inspired by the quality of engineering and drive to innovate within an industry that’s become too complacent with legacy tools and providers.”

Urban Outfitters Selects Qualtrics to Advance Customer Experience Leadership in Retail

Sales & Marketing

STS News Desk

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August 22, 2019

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Urban Outfitters Selects Qualtrics to Advance Customer Experience Leadership in Retail

Urban Outfitters will combine customer data and feedback on the Qualtrics Experience Management (XM) Platform to improve customer experience across the company’s portfolio of brands

Qualtrics, the leader in experience management, announced that Urban Outfitters has selected Qualtrics CustomerXM to optimize the retailer’s global customer experience program across its physical stores and digital channels. Urban Outfitters will centralize customer data collected from its existing operational systems and customer feedback, including consumer insights, on the Qualtrics XM Platform. By combining operational data (O-data) and experience data (X-data) in one place, Urban Outfitters will be able to quickly take action on insights to improve the customer experience and create positive business outcomes.

Urban Outfitters will use Qualtrics CustomerXM to enable leaders and managers to understand customer sentiments and perceptions at every meaningful moment along the customer journey. Urban Outfitters will be able to collect feedback beyond surveys, run text and sentiment analysis on their X-data, and take action on customer insights to close feedback loops.

“As a leading retailer, we are constantly evaluating new ways to provide the most seamless experience for our customers,” said Tracey Strober, Global Director of Retail Solutions and Customer Experience, Urban Outfitters. “We partnered with Qualtrics–the leader in experience management–to take our customer experience program to the next level by equipping our company leaders and store managers with insights they can act on.”

The Qualtrics XM Platform is a system of action organizations use to manage the four core experiences of business: customer, employee, product, and brand. Organizations from more than 100 countries use Qualtrics to close the gap between what customers expect and the experience they receive. In the last six months alone, brands have used Qualtrics to launch more than 500 new customer experience programs globally, making Qualtrics the fastest growing provider in the industry.

“Experience management is how companies compete – and win – in the experience economy,” said Ryan Smith, co-founder and CEO, Qualtrics. “By combining X-data and O-data, Urban Outfitters will be able to take action on insights that will turn their customers into raving fans and continue building a powerful and lasting brand.”

Selligent Marketing Cloud Reports 60 Percent Year-Over-Year Growth in Global SaaS Bookings

Sales & Marketing

STS News Desk

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August 22, 2019

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Selligent Marketing Cloud Reports 60 Percent Year-Over-Year Growth in Global SaaS Bookings

Company Continues Consistent Global Acceleration with Broader Client Base and Partner Ecosystem

Global B2C marketing automation company, Selligent Marketing Cloud, reported 60 percent year-over-year (YOY) growth in its global software-as-a-service (SaaS) bookings. Acceleration in North America has been particularly strong, with YOY bookings growth at 159 percent. The company’s strong new logo performance in the first half of the year adds world-class brands such as PUMA, TI Media (formerly Time, Inc. UK), and Lindblad Expeditions to its global client portfolio. With ongoing product innovations, an expanded partner ecosystem that includes industry leaders like Genesys, and a strong go-to-market team, Selligent is poised for continued growth.

“We’ve had an incredible first half of 2019 with key investments in both our product and people. Last year’s focus was on the relaunch of our brand and platform; this year is all about enabling our clients to truly innovate on how they relate with consumers,” said John Hernandez, CEO of Selligent Marketing Cloud. “Our consistent growth would not have been possible without our talented team and partners who understand the critical challenges that brands face today. This know-how, together with our intelligent marketing platform, enable businesses to deliver the seamless, personalized experiences that today’s connected consumers demand.”

Selligent has remained true to its trusted partner heritage with partners influencing close to 50 percent of bookings. To address the growing market need to deliver a fully connected customer experience (CX) across marketing, sales and service, Selligent expanded its technology and CX partner ecosystem this year to add Acqueon, Servion and TTEC, in addition to Genesys.

In the last six months, Selligent has also introduced product enhancements that include Custom Channels, Advanced Journey Components, deeper CRM integrations and a more robust AI engine – all designed to empower marketers to deliver flexible omnichannel campaign orchestration. These innovations were a catalyst to Selligent receiving the MarTech Breakthrough Award for the second year in a row, a program that recognizes standout marketing technology around the world. The company was also named a finalist for the ClickZ Marketing Technology Awards 2019 for Best Personalization Campaign with Opel NL.

Selligent’s success and heritage in Europe has provided deep experience in supporting data privacy and compliance. The company continues to beef up its already strong data security certifications, successfully completing its SOC 2 Type 2 Audit in the U.S. and attaining an HDS certification provided by the health ministry of France. Earlier this year, Selligent launched a first-of-its kind Consumer Information Management tool, arming clients with a self-service interface to support consumer privacy regulations like the General Data Protection Regulation (GDPR) and California’s Consumer Privacy Act (CCPA).

PhotoShelter Launches FileFlow App, Empowering Photographers, Their Clients and Creative Teams to Access and Share Visual Content Instantly

Sales & Marketing

STS News Desk

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August 22, 2019

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PhotoShelter Launches FileFlow App, Empowering Photographers, Their Clients and Creative Teams to Access and Share Visual Content Instantly

New App Helps Photographers and Brands Browse, Search and Share Files Directly from Their iPhones

PhotoShelter, the leading digital asset management platform for visual storytellers, announced the launch of FileFlow, an app for users across its cloud-based platforms including PhotoShelter for photographers and Libris for brands. The app grants PhotoShelter and Libris stakeholders the ability to search, download and share photos instantly from their iPhones. FileFlow provides users with permission-based access to all content that has been shared with them, from both PhotoShelter photographers and Libris organizations, facilitating even more efficient photo sharing. The app can be downloaded in the App Store directly here.

With the release of FileFlow, users can now browse and search visual content, download high-resolution files in batch (with the ability to choose a smaller file size for mobile) and quickly share files via social media, messaging, Slack and email.

“At PhotoShelter, we seek to empower photographers and brands with the tools they need to enhance their workflows and deliver amazing visual content to its most successful destination,” said Andrew Fingerman, CEO of PhotoShelter. “Providing instantaneous access to content via a seamless mobile experience will make it even easier and faster for Libris and PhotoShelter clients to take action on photos and videos.”

For PhotoShelter photographers, FileFlow is the best way to get images onto a client’s mobile device. The app can be used by both photographers and their clients to quickly access PhotoShelter archives and invited content, download high-resolution files and post instantly to social media.

Creative teams can also now access Libris libraries from their iPhones and share files, including photos, videos, PDFs and more, via text, social media, Slack and email. FileFlow is the last step in a real-time workflow, helping brands share compelling content instantly with followers.

PhotoShelter recently received funding from Level Structured Capital, an affiliated fund of Level Equity, a New York private investment firm focused on providing capital to software companies. This funding provides PhotoShelter with access to a total of $8 million, which will help drive product innovation in 2019 across its cloud-based visual media platforms. In addition to FileFlow, currently in the works are advanced content collaboration tools, deeper mobile functionality and new API capabilities to support seamless integrations with leading marketing technologies.

Chocolate Launches Premium: World’s First Video SSP With 100% Server-Side Auctions

Native & Programmatic Advertising

STS News Desk

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August 22, 2019

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Chocolate Launches Premium: World’s First Video SSP With 100% Server-Side Auctions

Chocolate Premium is an invite-only platform connecting premium brands with premium video supply in a fraud-free ecosystem with 80%+ viewability rate

Chocolate, a global leader in programmatic video advertising technology, announced the launch of Chocolate Premium, the worlds’ first video SSP with 100% server-side auctions. This new platform combines unique server-side only inventory from leading publishers (1 billion+ monthly video ad requests) with an intelligent bidding mechanism (Bid Enrichment) enabling improved bid win rates and creating an ideal supply path for programmatic buyers.

“We believe that the future of programmatic advertising is server-side auctions & with the launch of Chocolate Premium, we are breaking through to lead this transformation,” said Saurabh Bhatia, CEO, Chocolate. “Client-side auction mechanism is an obsolete & old technology. It is plagued with latency issues, an unstable performance due to complex tags and supply path that is not transparent to programmatic buyers. It also hampers publishers’ monetization capability due to limited ad requests a browser/client-side tag can process at one time. Chocolate Premium intends to solve these problems by offering faster ad loads, lower latency, better supply path & higher bid win rates for the buyers, and an overall better ad experience for the end-user,” he added.

Why Chocolate Premium?

Chocolate is dedicated to continued innovation in video advertising. For marketers and programmatic buyers, Chocolate Premium offers the following key benefits:

Better Supply Path Optimization

DSPs have been looking at new ways of cleaning up the supply path, to make it shorter, more efficient and cost-effective. Chocolate Premium delivers on all, firstly, by delivering the shortest path to supply via server-side auctions, eliminating client-side tags. Secondly, creating the fastest path to the audience by co-locating its data servers closer to the end-user and finally by offering access to premium video supply at scale from publishers with direct contracts only.

Bid Enrichment

With the goal of bringing valuable data for programmatic buyers, 100% of bid requests on Chocolate Premium comes with intelligent data signals like estimated viewability score, estimated video completion rate, minimum bid to win metric and highly accurate geo data allowing buyers to make informed decisions in real-time.

Fraud-Free ecosystem with Sellers.json

Chocolate is one of the early adopters of Sellers.json. Combined with the TAG Certification Against Fraud compliance and 100% adherence to ads.txt and app-ads.txt initiatives by IAB, Chocolate proves to take stringent measures to combat ad fraud. Additionally, a partnership with the leading trusted third-party vendor for fraud detection & prevention, results in a truly fraud-free platform for programmatic advertising

TripAdvisor Offers New Custom Wi-Fi Service to Help Restaurants Add Value to Their Customers, Market Their Business and Collect More Reviews

Buyer Insights

STS News Desk

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August 22, 2019

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TripAdvisor Offers New Custom Wi-Fi Service to Help Restaurants Add Value to Their Customers, Market Their Business and Collect More Reviews

Businesses Using New Service See Up to 70% More TripAdvisor Reviews

TripAdvisor, the world’s largest travel platform, announced the availability of TripAdvisor Wi-Fi Plus, a new subscription service for restaurants that offers a valuable benefit to their customers, will help restaurateurs build better relationships with them and collect more TripAdvisor reviews, which in turn can drive more business.

TripAdvisor Wi-Fi Plus is custom-branded for each business subscriber and works by automatically collecting contact information from diners who opt in to receive free Wi-Fi at the property. Owners can then use email marketing to connect with their customers — and encourage them to leave candid TripAdvisor reviews about their dining experiences.

“We’re excited to make TripAdvisor Wi-Fi Plus available to restaurants around the world. It’s a free benefit for consumers and helps businesses engage and build closer relationships with new and existing customers,” said Evan Becker, head of key accounts, TripAdvisor Restaurants. “The vast majority of reviews on TripAdvisor are positive — better than 4 out of a possible 5 — so using the service to ask guests to share their experiences on our site generally leads to a better overall rating for the business and more engagement with our community of millions of high-intent visitors.”

Businesses using the new service collected, on average, up to 70% more TripAdvisor reviews¹, and reviews matter: 72% of consumers always or frequently read reviews before making a decision on where to eat, where to stay or what to do, according to a recent Power of Reviews study TripAdvisor conducted in partnership with Ipsos.

How to Get TripAdvisor Wi-Fi Plus

Owners can sign up for TripAdvisor Wi-Fi Plus by clicking on this link and following the prompts. They will receive a hot spot package by mail and will be able to plug in and go as soon as they receive it.

Once the service is installed, diners can seamlessly access free guest Wi-Fi through a preconfigured, custom-branded landing page with their email address or social media credentials. TripAdvisor Wi-Fi Plus continues the conversation with guests by automatically sending them reminders to leave TripAdvisor reviews.

There’s no need for marketing experience or technical skills. Business owners can use the service to easily create automated email marketing messages to wish customers a happy birthday, offer discounts or loyalty rewards, send “we miss you” emails and more.

The service will also help owners better understand consumer behavior with actionable insights, such as how many new customers are visiting, so they can improve the guest experience.

FrontdeskAI Brings Simple Yet Powerful Customer Engagement Analytics to Franchise and Multi-Location Businesses

STS News Desk

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August 22, 2019

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FrontdeskAI Brings Simple Yet Powerful Customer Engagement Analytics to Franchise and Multi-Location Businesses

AI-Powered Dashboards Deliver Intelligence and Insights Across All Franchise Locations

FrontdeskAI, the leading developer of artificial intelligence (AI) solutions for small business and the wellness industry, including FrontdeskAI for Salons and Spas and FrontdeskAI for Fitness, announced the launch of FrontdeskAI Multi-Location Dashboard for its franchise and multi-location customers. Franchises are an essential element of the American small business machine with more than 450,000 franchised businesses in the US, of which 54% are owned by multi-unit franchisees according to FRANdata. The new FrontdeskAI Multi-Location Dashboard will provide high value and actionable intelligence and pattern analytics around the levels of customer engagement, response and appointment scheduling across an entire company’s locations.

In a market that has seen a 25% increase in multi-unit owners since 2010, FrontdeskAI’s new Multi-Location Dashboard will help small business entrepreneurs and franchisors alike better understand and manage their operations through industry-leading AI technology.

FrontdeskAI Multi-Location Dashboard :

Simple, Single Pane of Glass: FrontdeskAI Multi-Location Dashboard is a simple and easy way to give customers a complete view of their customer engagement operations. Franchisees can see key metrics like call traffic, response time, time-to-book, appointment conversion, and more from a single, comprehensive dashboard; franchisors will also have the unprecedented ability to view their entire organization, across all franchisees, giving them a 360-degree view of their operations. With integrations into all the leading wellness industry business management platforms including MINDBODY and Booker Software, multi-location franchise owners will be able to understand their operations like never before.

Aggregate, Compare, Optimize: More franchise locations means more complex and nuanced business strategies. FrontdeskAI Multi-Unit Dashboard gives both franchisors and franchisees the power to understand customer patterns across their locations, whether it be one region, across the entire country, or on a granular single location level to see. The dashboards bring new life into franchisors’ and franchisees’ data, and they can compare stores across regions and business categories, uncovering trends and insights that can help drive service offerings, promotions and long-term sales.

Scale: FrontdeskAI Multi-Location Dashboard scales seamlessly regardless of whether a customer has 1 or 100 locations. As Franchisors and multi-unit franchisees grow, they can easily analyze trends around their customer engagement such as comparing location by location or regional performance and patterns.

FrontdeskAI CEO Srivatsan Laxman said, “Multi-location owners have proven to be the primary driver of franchise growth across the country over the last decade. The more data we can provide these customers, the better. With our Multi-Location Dashboards, we are giving our customers unprecedented access to customer service data and interactions, empowering them to find new connections and make impactful changes to their business.”

Outside TV Increases Viewing Hours and Ad Monetization with Wurl

Native & Programmatic Advertising

STS News Desk

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August 22, 2019

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Outside TV Increases Viewing Hours and Ad Monetization with Wurl

Leading video provider selects Wurl and its AdSpring SSAI solution as one of their partners to deliver, power and monetize its OTT programming

Wurl,the leading network of Internet-based video distribution and monetization, announced that it has partnered with Outside TV – the leading video provider for the adventure sports and outdoor lifestyle category – to deliver and monetize its channel, Outside TV+, to select OTT platforms. Since working with Wurl, Outside TV has reduced its operating costs, achieved 38% user growth, and secured more than 100 minutes of viewing per viewer session. Outside TV is also leveraging the Wurl Network and their ad monetization technology, AdSpring, for server-side ad insertion (SSAI).

Outside TV, whose Emmy Award-winning content consists of a wide variety of sports, including surfing, climbing, mountain biking, skiing and snowboarding, kayaking and more, now reaches more than 30 million Connected TV’s viewers through the Wurl Network, which helps power distribution, transcoding, and ad insertion for the channel Outside TV+.

“Outside TV is focused on ensuring our leading adventure sports and lifestyle content reaches the fast-growing over-the-top (OTT) audience,” said Dan Brown, Marketing Director, Outside TV. “Wurl has provided key insights in the distribution process, as well as aided in seamlessly connecting with our ad serving partners, positively impacting our audience growth, retention and monetization.”

The Wurl Network interconnects the world’s top video producers, video services and advertisers, enabling video producers to build global distribution for ad-supported linear channels, live events, VOD and marathons. AdSpring, developed to maximize advertising revenue, is a cloud-based, turnkey SSAI solution that allows video producers such as Outside TV to insert mid-roll ads on linear and on demand (VOD) programming for distribution to any video service or device, including Connected TVs. Additionally, the solution offers fast time-to-revenue due to its pre-integration with Connected TV platforms including Samsung TV Plus, Roku, Apple TV and many others.

“Outside TV realized the diverse OTT ecosystem is complex and evolving – like any other technology in its infancy. They recognized that our level of expertise and broad portfolio could help them distribute their content and maximize their monetization efforts,” said Sean Doherty, CEO of Wurl. “Our team and technologies address these needs by delivering the technical know-how otherwise needed internally, offering server-side ad technology to help quickly monetize content, and providing scale as future needs arise.

Wrapify’s Attribution Suite Transforms Mobile OOH into Laser-Focused Digital Campaigns

Revegy Named ‘Hot Vendor’ in Customer Revenue Optimization by Aragon Research

Samba TV Acquires Axwave, Becoming the Only Provider of Real-Time TV Spot Analytics with Global Scale

Urban Outfitters Selects Qualtrics to Advance Customer Experience Leadership in Retail

Chocolate Launches Premium: World’s First Video SSP With 100% Server-Side Auctions

Why Chocolate Premium?

Better Supply Path Optimization

Bid Enrichment

Fraud-Free ecosystem with Sellers.json

TripAdvisor Offers New Custom Wi-Fi Service to Help Restaurants Add Value to Their Customers, Market Their Business and Collect More Reviews

How to Get TripAdvisor Wi-Fi Plus

FrontdeskAI Brings Simple Yet Powerful Customer Engagement Analytics to Franchise and Multi-Location Businesses

Outside TV Increases Viewing Hours and Ad Monetization with Wurl

Popular Posts

Wrapify’s Attribution Suite Transforms Mobile OOH into Laser-Focused Digital Campaigns

Revegy Named ‘Hot Vendor’ in Customer Revenue Optimization by Aragon Research

Samba TV Acquires Axwave, Becoming the Only Provider of Real-Time TV Spot Analytics with Global Scale

Urban Outfitters Selects Qualtrics to Advance Customer Experience Leadership in Retail

Chocolate Launches Premium: World’s First Video SSP With 100% Server-Side Auctions

TripAdvisor Offers New Custom Wi-Fi Service to Help Restaurants Add Value to Their Customers, Market Their Business and Collect More Reviews

FrontdeskAI Brings Simple Yet Powerful Customer Engagement Analytics to Franchise and Multi-Location Businesses

Outside TV Increases Viewing Hours and Ad Monetization with Wurl

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