Page 204 – SalesTech Star

databahn Launches GenAI Sales Intelligence Platform to Revolutionize Fortune 500 and Global 2000 Account Research

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June 27, 2025

databahn Launches GenAI Sales Intelligence Platform to Revolutionize Fortune 500 and Global 2000 Account Research

databahn announced the launch of its next-generation GenAI Sales Intelligence platform, empowering technology sales representatives and account-based marketers to instantly build customized, deep-dive account profiles on Fortune 500 and Global 2000 companies. This breakthrough solution harnesses generative AI to deliver the most comprehensive, accurate, and actionable sales intelligence in the industry, transforming how enterprise teams approach strategic account planning and sales execution.

The databahn platform aggregates and analyzes millions of data points from public filings, earnings reports, news articles, social media, and proprietary databases, synthesizing them into tailored company profiles and dynamic org charts—all delivered in under 30 minutes. Users receive actionable insights in PowerPoint and Excel formats, including highly detailed executive profiles and insights on how to engage with them, enabling rapid engagement with key stakeholders.

“Our platform leverages advanced generative AI technologies, including Google Gemini and proprietary deep learning models, to craft the most in-depth and precise company reports available,” said William Gosse, CTO at databahn. “By integrating NodeJS, Gemini AI, and a suite of cloud-based tools, we automate the entire research process—delivering real-time intelligence that was previously impossible to achieve at this scale and speed. The result is a platform that continuously learns, adapts, and delivers the insights our clients need to outmaneuver their competition.”

Each Fortune 500 deep dive company profile includes:

Seller Insights with customized value propositions and strategic messaging
Tailored prospecting questions and sample cold emails designed to get responses
Tech Stack insights and vendor relationships
Executive Profiles with DISC Analysis
Real-time Buying Signals and Sales Trigger Events
Dynamic Org Charts mapping decision-makers and influencers
Opportunity recommendations and engagement strategies

“databahn’s GenAI Sales Intelligence platform is a game-changer for enterprise sales and marketing teams,” said Ryan Murray, CEO of databahn. “By eliminating dozens of hours of manual research and surfacing hidden sales opportunities, we enable our clients to build more effective sales strategies and accelerate pipeline growth. This platform gives every sales rep and marketer the power to engage the right people, with the right message, at exactly the right moment—fundamentally transforming strategic account planning in the enterprise space.”

With seamless integration into leading CRM platforms, databahn’s solution ensures that sales and marketing teams never miss a buying signal, always start conversations with insight, and consistently outmaneuver competitors at every stage of the deal cycle.

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Climb Channel Solutions Announces Distribution Partnership with Egnyte

STS News Desk

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June 27, 2025

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Climb Channel Solutions Announces Distribution Partnership with Egnyte

Climb Channel Solutions, an international specialty technology distributor and wholly owned subsidiary of Climb Global Solutions, Inc. is proud to announce a distribution agreement with Egnyte, a leader in secure content collaboration, intelligence, and governance.

This partnership enables Climb to deliver Egnyte’s cloud-native platform to partners and their customers across the United States, reinforcing Climb’s commitment to expanding access to transformative technologies worldwide. By adding Egnyte to its portfolio, Climb is equipping resellers with a trusted, scalable platform that fits seamlessly into both SMB and enterprise environments. This partnership underscores Climb’s mission to deliver partner-first technologies that move with the speed of modern business.

“We are thrilled to announce Egnyte’s partnership with Climb Channel Solutions as we continue to invest deeply in the partner community,” said Bob Gagnon, Senior Vice President of Global Channel Sales at Egnyte. “Egnyte is committed to delivering high-quality, innovative solutions, and Climb Channel Solutions is uniquely positioned to add value to the distribution network with deep industry expertise, a strong track record of on-time delivery, and a collaborative approach tailored to regional and strategic objectives.”

This partnership comes on the heels of Egnyte announcing enhancements to its Partner Program and new partner portal, Partner Hub, reflecting its commitment to delivering a more streamlined approach to better support a broader network of solution partners. Egnyte’s partner program is built upon its three core partnering priorities: profitability, enablement, and simplicity, to help our partners bring Egnyte’s AI-powered cloud collaboration platform to more businesses. Resellers will be able to take advantage of Egnyte’s agile supply chain support, responsive technical assistance, and competitive pricing to enable faster market penetration and sustained growth.

“Egnyte is a standout addition to our vendor ecosystem,” said Dale Foster, CEO of Climb. “Their channel momentum, combined with a product that addresses real-time collaboration and secure file sharing, makes this a win for our partners. We’re excited to support Egnyte’s continued growth through Climb’s extensive reseller network and to help businesses leverage data more intelligently and securely. Together, we’re making enterprise-grade solutions more accessible.”

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SalesTech and Customer Experience: What B2B Teams Still Get Wrong

STS Staff Writer

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June 27, 2025

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SalesTech and Customer Experience: What B2B Teams Still Get Wrong

Do you think you can win the hearts of your B2B clients only by showcasing your range of products and services?

Probably not.

Today, B2B organizations must focus on creating customer experiences by leveraging salestech. In the B2C arena, companies are already prioritizing enhanced customer relationships — and they’re witnessing growth. But in the B2B space, progress has been slower, so much so that even B2B customers are beginning to notice.

73% of consumers state that a positive customer experience is a key driver of brand loyalty and long-term growth.

Let’s explore the state of B2B customer experience and the factors contributing to the growing customer experience gap.

Understanding the state of B2B sales

B2B sales teams today are equipped with AI-powered tools. These tools analyze calls, surface buyer signals, and generate task lists. However, a recent report reveals that 94% of sellers still prioritize their day manually — despite having advanced tools at their disposal.

Salestech is ever present, but the behavior hasn’t shifted.

That’s where the gap lies. And it’s costing companies more than productivity. It’s eroding the ROI of all tech decision sales leaders make.

According to Gartner, median sales technology spending is expected to exceed $10,000 per seller per year by 2027 as B2B sales organizations shift budgets from headcount to AI and hyper automation. However, 61% of sellers do not trust the recommendations provided by AI.

This disconnect prevents sales teams from realizing the full potential of salestech. AI-powered tools have immense promise — but unless sellers trust the guidance and understand the “why” behind it, these tools will never drive true transformation.

The problem doesn’t lie in salestech capabilities. It lies in entrenched behaviors.

Let’s dive deeper into why cutting-edge SalesTech hasn’t yet translated into better customer experiences.

SalesTech and stalled customer experience

Tech doesn’t change people, your systems do

Rolling out new technology is easy. Embedding it into the organizational workflow is the real challenge. As tech passes through different levels, some individuals experiment with it, others use it just to comply with management, and some never engage at all.

Do you think this inconsistency stems from the tool itself? It doesn’t. It comes from the systems, or lack thereof, supporting that tool. These systems shape the behaviors that sellers buy into.

Take SalesLoft, for example. When they introduced an AI-powered prioritization engine into sellers’ workflows, adoption didn’t happen overnight. Instead, the team showed reps why each AI-generated insight mattered, how it aligned with buyer signals, and how acting on those insights could improve pipeline velocity, deal outcomes, and meeting rates.

SalesTech works only when sellers can draw a clear line between an AI recommendation and a real-world result. With time, trust builds — and behavior changes.

Execution isn’t a slogan to die for, it is a system to be inculcated

Execution isn’t just a catchphrase but a disciplined framework built on consistent behavior.

When referring to execution, it’s not about working harder or relying on charm; it’s about creating a system where consistency drives performance.

A well-executed sales process ensures that reps know how to prioritize their time, which buying signals to act on, how to build multi-threaded relationships early, and how to move deals forward with clarity from the first interaction to the final handshake. For managers, this level of discipline builds confidence in the process because success doesn’t hinge on individual talent — it’s structured, scalable, and repeatable.

Sellers do not resist tech, they resist irrelevance

It’s a misconception that sellers are anti-tech. In reality, they resist tools that lack relevance and clarity.

If a system tells them how to engage a prospect without offering context or reasoning, skepticism is natural. Without that trust and insight, reps fall back on instinct.

Gartner predicts that by 2027, 95% of sellers will begin their research workflows with AI, regardless of whether they fully embrace it.

Yet, 43% of sellers still prioritize engagement based on personal judgment rather than objective buyer signals.

The intention behind AI-powered salestech is commendable — but organizations must focus on closing the trust gap before expecting widespread adoption.

Wrapping up

Many sellers resist SalesTech thinking that it may replace them in the future, but such notions needs to be discussed and tamed down by the managers. The managers must explain why AI-powered tech is necessary to convert prospects quickly in the current state of business. More tech doesn’t mean less humans, but more of salestech will turn the current workforce into effective lead generation alchemists.

Customer experience in B2B is no longer a “nice to have.” It’s a competitive differentiator. And bridging the gap between tech investment and real-world behavior is the first step to delivering the kind of experiences modern B2B buyers’ demand.

Databook Appoints Enterprise GTM Innovators to Board of Advisors

STS News Desk

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June 27, 2025

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Databook Appoints Enterprise GTM Innovators to Board of Advisors

Executives from Salesforce, UiPath, and Stripe bring expertise in ABM, seller experience, product management, and using AI to unlock GTM value

Databook, the leader in agentic workflows for enterprise go-to-market (GTM) teams, announced the appointment of Scott Barghaan, Shreyas Doshi, and Nancy Harlan to its Board of Advisors. With leadership experience spanning sales, marketing, product, and AI strategy at companies including Salesforce, UiPath, and Stripe, the advisors will help guide Databook’s continued growth and category leadership in AI-driven GTM productivity.

We are honored to welcome Scott, Shreyas, and Nancy as true innovators in operationalizing AI across the revenue engine. Their insight will be invaluable as we help more enterprise teams accelerate revenue. – Anand Shah, CEO of Databook

Databook is transforming enterprise sales and marketing with its award-winning platform that creates and executes GTM strategies built around what matters most to executive buyers. The Databook platform uniquely integrates licensed and proprietary data sets with a customer’s own first- and third-party data, then uses a patented reasoning engine and deep domain expertise to translate that data into rich understanding of buyers’ strategic priorities. Armed with these insights, Databook then works customer-back to ensure sellers are aligned with the right solutions, use cases, and business narratives to meet buyers’ needs and accelerate deals. Elite sales teams at companies like Salesforce, Microsoft, and Databricks use Databook to close 2.5x larger deals and reduce sales cycles by 1.5x.

“Our customers are reshaping their go-to-market strategies with AI around a common principle: everything begins with an accurate perspective of the buyer’s urgent needs and business priorities. That foundation drives not just planning and workflows—but how the entire GTM team operates from product strategy and marketing through territory planning, quota planning, demand gen, ABM, sales coaching, and deal scoring,” said Anand Shah, CEO of Databook. “We are honored to welcome Scott, Shreyas, and Nancy as true innovators in operationalizing AI across the revenue engine. Their insight will be invaluable as we help more enterprise teams accelerate revenue.”

Barghaan, Doshi, and Harlan’s appointments underscore Databook’s commitment to building a world-class advisory board that reflects the company’s deep roots in AI, GTM strategy, and enterprise growth:

Scott Barghaan

Scott Barghaan is a seasoned sales and strategy executive, advisor, and educator with over 25 years of experience leading digital transformation across industries including technology, retail, financial services, manufacturing, and hospitality. A former Salesforce executive—where he led Global Seller Experience and was responsible for the systems, processes, and AI enablement powering thousands of sales professionals worldwide—Scott is known for delivering exceptional client outcomes by aligning innovative technology with strategic go-to-market execution.

Today, Scott is a regular guest lecturer at Northwestern University’s Kellogg School of Management and serves as an Operating Partner with Stage 2 Capital, advising early- and growth-stage SaaS companies on scalable revenue operations. In addition to Databook, Scott acts as a Board Advisor with other innovative companies including Tough Day, Accord, and 1440 to shape their customer-centric, AI-enabled go-to-market strategies.

“Databook is redefining how modern revenue teams engage buyers—by lowering the burden on sellers and raising the quality of every customer interaction,” said Barghaan. “Its AI platform doesn’t just assist—it thinks like a strategist, coaches like a seasoned leader, and supports execution like a high-performing teammate. What sets it apart is how it embeds the buyer’s strategic priorities, committee dynamics, and urgent needs into every touchpoint—elevating both seller effectiveness and buyer confidence. At Salesforce, we used Databook to improve seller focus, build trust faster, and drive real growth. It’s a powerful shift in how go-to-market teams operate.”

Shreyas Doshi

Shreyas Doshi is widely recognized as an expert and innovator in product execution & strategy and GTM. At Stripe, he was responsible for some of its largest and fastest growing products and was instrumental in defining the role of product management and growing the Stripe PM team in its early stages. Before Stripe, he held product leadership roles at Twitter, Google and Yahoo.

“New enterprise product initiatives too often fail to achieve their potential,” said Doshi. “They’re built around TAM models, then handed off to marketing, enablement and eventually sales but the business case and its relevance to the buyer gets diluted along the way. Sellers are left without the understanding and clarity they need to drive adoption, cross-sell, and upsell. Databook is solving this challenge by working customer-back—using AI to translate product strategy directly into sales execution, so sellers can deliver exactly as the CPO intended.”

Nancy Harlan

Nancy Harlan is a strategic and innovative marketing leader with a history of delivering over 60% year-over-year revenue growth in the SaaS high-tech sector. As a former executive at UiPath, she has led global and regional programs spanning ABM, Executive Marketing, Lifecycle Marketing, Field Marketing, and Demand Generation. Nancy is known for building high-performing teams, fostering collaboration, and consistently exceeding business and stakeholder expectations through customer-centric, measurable marketing programs.

“Enterprise marketing success isn’t simply about doing more, faster,” said Harlan. “It’s about empowering GTM teams to do the right things at the right times for the right reasons—the ‘why’ of it all—so they’re always aligned to what buyers care about most. That’s what builds strong relationships and drives revenue growth. I’ve used Databook twice at two different companies, and I am so excited to join Anand and his team to help CMOs and marketing leaders bring more value to their organizations through buyer-centric AI.”

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Deck Commerce Launches AI-Powered Delivery Promise, Powered by Deck IQ™

STS News Desk

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June 27, 2025

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Deck Commerce Launches AI-Powered Delivery Promise, Powered by Deck IQ™

Deck Commerce’s new AI-powered Delivery Promise increases add-to-cart conversions by up to 40%, lifts revenue by 7%, and reduces cart abandonment by 38%, providing real-time delivery date accuracy to improve the customer experience.

Deck Commerce, a leading order management system, has announced the launch of Delivery Promise, a new AI-driven capability that enables retailers to surface accurate, product-level delivery dates across the online shopping experience. This capability is powered by Deck IQ™, the company’s embedded Order Intelligence Engine.

“Delivery Promise allows brands to answer a critical question – when will I get it? – with confidence.”

By displaying expected arrival dates at the product page, cart, and checkout, retailers using Delivery Promise will see up to a 40% increase in add-to-cart conversions, a 7% lift in revenue, and a 38% drop in cart abandonment.

“Delivery Promise allows brands to answer one of the most critical questions in online shopping — when will I get it? — with real data and confidence,” said Chris Deck, Founder & CEO of Deck Commerce. “This capability gives retailers a meaningful way to improve the customer experience and increase conversions without additional lift for their internal teams.”

Delivery Promise is the first capability built on Deck IQ, Deck Commerce’s AI-powered Order Intelligence Engine. While the launch centers on estimated delivery dates, Deck IQ is designed to bring intelligence and automation to the full order experience, with future applications across inventory, order routing, fulfillment optimization, and more.

“As AI continues to shape the future of commerce, we’re focused on applying it where it matters most, helping brands make faster, smarter decisions that drive revenue and loyalty,” Deck added. “Deck IQ is built to be the order intelligence layer behind the order experience, and Delivery Promise is just the beginning.”

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Qualified Unveils Piper for Slack, Enabling Real-Time Human and Agent Collaboration for B2B Sales and Marketing Teams

STS News Desk

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June 27, 2025

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Qualified Unveils Piper for Slack, Enabling Real-Time Human and Agent Collaboration for B2B Sales and Marketing Teams

Piper, the #1 AI SDR agent, now collaborates directly in Slack

Qualified, the leader in agentic marketing, announced the launch of Piper for Slack, a breakthrough integration that brings its industry-leading AI SDR agent directly into the world’s most popular productivity platform.

The fact that I can now talk to Piper in Slack like one of my colleagues and get immediate insight into meetings she’s booked, prospect details, and pipeline generated is truly remarkable. She’s a powerhouse teammate I rely on daily.

As AI-powered sales agents rapidly become essential to B2B go-to-market teams, seamless integration with Slack is now a critical requirement for maximizing productivity and collaboration. Piper for Slack delivers on this demand, enabling real-time, two-way conversations between human teams and AI, and setting a new standard for transparency and trust in the agentic marketing era.

“We’re squarely in the era of agentic marketing, where teams are hiring AI agents to autonomously generate pipeline,” says Kraig Swensrud, Founder and CEO for Qualified. “Now that Piper is in Slack, she can carry out the promise of a truly autonomous, collaborative AI SDR agent. Piper for Slack represents the future of human and agent teamwork.”

Bridging the Trust Gap in AI Adoption

While AI SDR agents offer the promise of autonomous pipeline generation, many businesses remain cautious due to a lack of transparency and collaboration—often referred to as the “black box” problem. According to recent industry data, 40% of businesses that have not yet adopted AI cite a lack of trust as a primary barrier. Piper for Slack addresses this challenge head-on by making AI actions visible and interactive, fostering an open, real-time dialogue that empowers teams to embrace AI as a true teammate.

Piper for Slack: Where Work Happens

Piper for Slack enables sales and marketing teams to collaborate with their AI SDR agent directly within Slack, the platform where they already spend much of their day. Teams can receive proactive alerts, ask questions, strategize, and monitor Piper’s performance—all without leaving their primary workspace.

“The fact that I can now talk to Piper in Slack like one of my colleagues and get immediate insight into meetings she’s booked, prospect details, and pipeline generated is truly remarkable. She’s a powerhouse teammate I rely on daily,” says Melanie Nelson, CMO at Rightsline.

A Teammate for the Entire Go-to-Market Organization

Piper for Slack transforms Piper from a background tool into a responsive, interactive teammate available 24/7 across the go-to-market organization.

For Sales Teams: Sales teams can accelerate the path to “closed-won” as Piper proactively alerts reps to notable events, such as meetings booked or website conversations with priority accounts. Piper also responds to ad hoc requests for insights—like “@Piper give me the rundown on the Brex account before my 2PM call” or “@Piper show me contacts at my target accounts who have visited our pricing page this week.”
For Marketing Teams: Marketers gain full visibility into Piper’s performance, with instant access to data and analytics. They can simply ask, “@Piper, how much pipeline did you generate this week?” or “@Piper, how many emails did you send that resulted in meetings booked?” and receive answers in seconds, enabling data-driven optimization of their pipeline engine.

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Partnerize Acquires Konnecto and Establishes the AI-Powered Future of Partnerships, Sets Sights on 3X Category Growth

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June 27, 2025

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Partnerize Acquires Konnecto and Establishes the AI-Powered Future of Partnerships, Sets Sights on 3X Category Growth

Increased R&D investment underscores commitment to innovation and global scale

Partnerize, the leading global platform for partnership automation, announced its acquisition of Konnecto, an AI-powered emerging disruptor in the affiliate marketing technology space. This landmark move signals a new, intelligence-driven chapter for the partnership channel, promising to eradicate legacy limitations and cement partnerships as a cornerstone of the modern marketing mix.

Konnecto brings the DNA to fuel our AI-native vision — powering strategy, boosting performance, and securing our position as the category’s innovation leader.”

— Matt Gilbert, CEO of Partnerize

The acquisition immediately empowers Partnerize clients to take decisive action and gain a competitive advantage within their partner programs. With access to Konnecto-AI, a sophisticated set of solutions designed to amplify partnership management, clients will receive targeted partner performance recommendations, instantly highlight competitive gaps, and prescribe optimizations. This suite includes:

– Advanced partner discovery capabilities to identify and recruit high-potential new partners, leveraging AI for AI-powered optimization and personalization in affiliate recruitment and matching.
– AI-powered insights to provide data-driven guidance for partner selection and optimization, turning enhanced data insights into actionable strategies.
– Competitive intelligence to understand competitive partner strategies and identify opportunities, facilitating diversification of traffic sources and strategic growth beyond traditional channels.
– Predictive fraud and risk scoring to protect program integrity and investment, further strengthening Partnerize’s category-leading fraud detection capabilities via our BrandVerity solution.
– Robust clickstream measurement for granular path to performance analysis.
– Benchmark reporting to measure success against industry standards.

The integration of Konnecto’s technology is underway, with initial pioneering features slated for release in the coming months. “This acquisition isn’t just about expanding capabilities. It marks a turning point for the entire category,” said Joe Porten, Board Chair of Partnerize and a Managing Director at Accel-KKR. “Partnerize is helping redefine what’s possible by moving beyond legacy affiliate models and leading partnership marketing into the AI era.”

“This acquisition marks a pivotal step in accelerating our evolution beyond the SaaS platform era, where workflow automation and performance measurement redefined affiliate marketing, toward an AI–powered future,” said Matt Gilbert, CEO of Partnerize.

“As the industry enters a new phase where real-time intelligence, outcome-based optimization, and higher-margin decisioning will separate the next generation of leaders from legacy incumbents, Partnerize is committed to leading that transformation, continued Gilbert. “Konnecto brings the DNA to fuel our AI-native vision — powering strategy, boosting performance, and securing our position as the category’s innovation leader.”

Konnecto’s AI-driven technology allows brands to uncover untapped partner opportunities by analyzing vast datasets, identifying synergistic relationships, and predicting performance with remarkable accuracy. These capabilities will provide an advantage in redefining the economic landscape of partnership marketing, offering brands capabilities to scale, optimize, and future-proof their partner programs through AI-powered solutions. This also includes the potential for greater Integration with AI tools across the marketing ecosystem.

Erez Nahom, Co-Founder & CEO of Konnecto, stated, “Joining Partnerize is a monumental opportunity to realize our collective vision at an accelerated pace. We’ve always championed the transformative power of data in shaping partnership strategies. Together, we are unleashing an indispensable, AI-first solution designed to cement the strategic preeminence of partnerships, central to brand growth as any other major marketing channel, by building upon Partnerize’s strong existing foundation to pioneer new advancements.”

This acquisition signifies Partnerize’s strategic geographic expansion into Israel, a globally recognized hub for technological innovation. The addition of Konnecto’s engineering and data science talent bolsters Partnerize’s research and development capabilities, accelerating the organization’s commitment to serve as a catalyst in driving a 3x increase in global category spend over the next three years.

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Forterro Strengthens Business Intelligence Capabilities with Acquisition of Danish Software Firm TARGIT

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June 27, 2025

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Forterro Strengthens Business Intelligence Capabilities with Acquisition of Danish Software Firm TARGIT

Move brings 1,000 small-medium enterprise customers and new expertise into the Forterro ecosystem

Forterro has entered into a binding agreement to acquire TARGIT, a Denmark-headquartered business intelligence (BI) and analytics software company that serves more than 1,000 SME customers across Europe and North America.

Forterro provides software solutions tailored to the industrial midmarket, helping businesses strengthen operations and accelerate growth. This deal – Forterro’s first BI acquisition – adds analytics and data intelligence to its offering, enhancing the value it can deliver to customers alongside its core ERP solutions.

“This integration not only strengthens our BI capabilities, but also broadens our strategic focus beyond core ERP, creating new opportunities to deliver value and growth.” -Dean Forbes, CEO of Forterro

“This is a significant strategic step for Forterro,” said Dean Forbes, CEO of Forterro. “TARGIT is a well-established, highly scalable, BI solution with deep domain knowledge, trusted by SMEs around the world to transform data into actionable insight. With TARGIT, we can help customers unlock even greater value from their ERP data, enabling smarter decision making and driving better business outcomes.

“This integration not only strengthens our BI capabilities, but also broadens our strategic focus beyond core ERP, creating new opportunities to deliver value and growth.”

Founded in 1986 and headquartered in Aalborg, Denmark, TARGIT is known for its cloud and on-premises-based TARGIT Decision Suite – an end-to-end BI platform that automates reporting and enables data-driven decision making. The solution is highly configurable and has a strong footprint in the manufacturing, retail, dealership and public sectors.

“We’re very excited to be joining Forterro as it’s an organisation which we believe can help us to significantly accelerate growth and expand the reach of our comprehensive BI platform and verticalised solutions,” said Jakob H. Kraglund, CEO, TARGIT. “We also share a strong commitment to customer value and success, and core values such as agility, innovation and integrity.

“With Forterro’s support, we can boost development and advance far beyond what was previously possible while staying true to the strengths and values that have brought us success so far.”

Jakob H. Kraglund will remain in his role as CEO of TARGIT during the transition to Forterro, after which he will be leaving the company.

Forterro is acquiring TARGIT from GRO Capital, a Northern European private equity firm with an exclusive focus on B2B software companies. The transaction is expected to complete on 08 July 2025.

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LinkSquares Unveils Executive Insights Dashboard, Transforming Contract Data into Strategic Business Intelligence

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June 27, 2025

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LinkSquares Unveils Executive Insights Dashboard, Transforming Contract Data into Strategic Business Intelligence

Interactive dashboards track cumulative savings, identify risk, and quantify performance

LinkSquares, the leader in AI-powered contract lifecycle management (CLM) technology platform, announced the launch of its Executive Insights Dashboard. This powerful new feature provides C-Suite leaders and teams across the business with quantifiable, data-driven insights into contract performance and legal operations, proving ROI through measurable business impact.

Contracts sit at the center of every major business decision and yet, too often, their value is buried in disconnected systems and manual processes. Executives need more than basic visibility. They need real-time insights that connect contract data to revenue, risk, and efficiency. Yet companies lose an average of 9.2% of annual revenue due to inefficient contract management according to a World Commerce & Contracting study. Without connected insights, it’s hard to prove impact, prioritize investments, or move the business forward with confidence.

The Executive Insights Dashboard closes this gap by transforming your contract data into actionable business intelligence. With insights on operational efficiency, time/cost savings, and team performance, executives now have visibility to:

Track cumulative savings from contract creation through renewal cycles
Proactively identify contract performance trends and issues before they impact revenue
Showcase legal’s impact with board-ready analytics across the full contract lifecycle

“Our Executive Insights Dashboard redefines contract intelligence by giving teams real-time risk insights, and quantified operational impact,” said Andrew Leverone, Chief Product Officer at LinkSquares. “It transforms static contracts and processes into powerful business tools, making it easier for executives to identify savings opportunities, track performance, and align legal operations with strategic goals.”

The dashboard includes:

Time Savings Calculator – let executives input assumptions and see real-time ROI calculations.
Performance Dashboards and Trends – Track contracts completed, reviews handled, and team activity over time to measure efficiency gains and losses.
Executive-Ready Analytics – Demonstrate legal team’s value in business terms.

LinkSquares’ latest launch expands its commitment to visibility and insights by empowering business teams to transition from reactive reporting, to strategic, data-driven decision making. Customers are also enhancing efficiency and gaining clearer insights by leveraging LinkSquares’ role-based dashboards. Launched in May 2024, the dashboards offer pre-built, themed views, ranging from Sales “My Deals” to Procurement and Compliance, among others, providing teams with instant access to key contract insights without relying on legal teams.

For Tracey Denniss, Director of Legal Operations at PDI Technologies, one of the standout features of LinkSquares is the reporting functionality. “Themed Dashboards like ‘My Deals’ have empowered sales leadership to monitor their teams’ contracts without constantly pinging legal for updates,” she explained. Teams can now access real-time data, like contract volumes, contract status, turnaround times, and more with just a few clicks.

“We’ve never had this level of visibility before,” Tracey noted. “It helped us secure more headcount by showing exactly how much work we do and how much time is saved via automation.”

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Skyfire Launches Open KYAPay Protocol With Agent Checkout

STS News Desk

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June 26, 2025

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Skyfire Launches Open KYAPay Protocol With Agent Checkout

The Open Identity and Payments Protocol for AI agents to create accounts, pay for services, easily monetize MCP servers and access the web as first class consumers

Skyfire announces the launch of Skyfire Agent Checkout, built on top of a groundbreaking open protocol, KYAPay, that turns AI agents into full participants in the digital economy. With this release, Skyfire delivers the first production-ready system for agent-native payments and identity, solving a fundamental gap as agents and AI platforms become the new interfaces for commerce. Delivering the payment and identity layer for the AI agent economy with Know-Your-Agent (KYA), multi-rail programmable payments, and seamless OAuth2/OIDC compatibility. This protocol also serves as a monetization layer for MCP servers.

Skyfire Agent Checkout gives agents the tools to authenticate themselves, demonstrate trustworthiness, create accounts, and pay for access, so businesses can finally welcome agents as actual digital consumers rather than bots to to be managed or blocked.

“The protocol delivers an open standard solution that doesn’t force you into new auth stacks or walled gardens,” said Amir Sarhangi, CEO and co-founder, Skyfire. “We’re building the connective tissue for the agent economy that benefits agents, businesses, and developers equally. Our platform, Agent Checkout, isn’t just a vision for agent-native commerce; we’ve delivered the ecosystem, the protocol, and the partnerships to make it the default operating layer for autonomous agents.”

AI agents have become a dominant force on the internet, now generating over half of all online traffic and increasingly playing a critical role in building new code and applications for developers. Despite breakthroughs like MCP and A2A, agents still need humans to manually hand them credentials for access. Agents cannot autonomously sign up for accounts, log in, or pay for the premium services and content they need to get tasks completed. Services and merchants still require a human to manually access a service’s website and generate credentials before any agentic work can take place. In other words, agents are second-class customers today.

Because there has never been a way to verify, permission, or monetize this new agent consumer class, businesses have either blocked agent traffic or tolerated it as a costly necessity, closing off a massive new market. Skyfire Agent Checkout transforms this landscape, giving agents the tools to authenticate themselves, demonstrate trustworthiness, create accounts, and pay for access, so businesses can finally welcome agents as actual digital consumers rather than bots to be managed or blocked. With Skyfire, all digital businesses now have an opportunity to accept verified agents as paying customers.

From identity verification to payment processing, Agent Checkout ensures agents can engage with services effectively and responsibly with:

KYA (Know Your Agent) Identity: A standardized signed JSON Web Token (JWT) that includes the verified information on the agent owner that a service needs to create account credentials.
Programmable Payment: A standardized signed JWT containing an authorized spend amount in USDC, or tokenized credit/debit card, that can be captured by a service or merchant.
Self-Funded Wallets: Both agents and enterprises can fund wallets via credit/debit cards, ACH, or USDC, enabling autonomous spending across digital services.
Monetize MCP Servers: Seamless integration with Model Context Protocol and others, allowing payments and identity claims to be exchanged via signed JWTs.
Compatibility with OAuth: Account creation via KYAPay is complementary to OAuth and involves exchanging a KYA token for an access token.
Open Standards: Publicly available specification with an open-source reference implementation, avoiding vendor lock-in.
Agentic Microtransactions: Instant agent-to-agent, business-to-agent, and agent-to-business payments, either on-chain or off-chain, without requiring custom logic, supporting all transaction amounts, including microtransactions below $5.

With Skyfire, digital businesses and content providers finally have a straightforward path to manage, monetize, and support AI agent-driven transactions. Enterprises can seamlessly integrate agent interactions into existing systems, allowing service providers to easily validate and process agent payments using REST APIs or SDKs for Node, Python, and Go.

Skyfire makes any listed service or merchant immediately discoverable to AI agents and platforms. The Skyfire directory empowers businesses to present and price their offerings directly to agents, making it simple for agents to discover, select, and purchase services via any digital interface, including websites, direct APIs, or MCP servers.

Skyfire’s comprehensive documentation and integration guides make onboarding painless, with sellers able to monetize their service or MCP server in less than 15 minutes.

Delivering on the promise of Agent Checkout requires more than breakthrough technology; it demands trusted partners who can bring these capabilities to the real world at scale. Skyfire’s collaborations with established leaders in authentication, identity, and API security ensure that Agent Checkout isn’t just a theoretical standard, but a living protocol embraced across the digital ecosystem:

APIFY: Will allow verified agents to call and pay their 5,000+ web Actors for web scraping, data extraction, and automation.
BuildShip: Allows BuildShip developers to instantly monetize their agents and tools by selling to agents with Skyfire.
CarbonArc: Agentic purchase of insights and information from a comprehensive data library.
Cequence Security: Cequence enables secure, policy-driven access for verified AI agents to help businesses safely engage trusted agents while maintaining full control and visibility.
DataDome: DataDome classifies Skyfire-enabled Agent traffic as “Trusted/Paying Agent,” enabling monetization for content and API providers.
Forter.com: Enabling ecommerce merchants to trust and optimize Skyfire verified agents.
Ory (Hydra + Kratos): Enables zero-code onboarding for Ory customers to accept verified agents as customers, integrating Skyfire tokens with OAuth2/OIDC pipelines.

These collaborations empower businesses to differentiate between anonymous bots and verified, paying agents, granting control over account creation and consumption. The full list of launch partners participating include: Agentcies.co, Bazaars App, BuildShip, Carbon Arc, Cequence, DataDome, Emergence AI, Brickroad (Emet Research), Fetch.ai, Forter, Hayride, Ory, Parsym, Sophtron, The Swarm, and AGNTCY.

“As the Agent economy emerges, new standards are needed to allow consumers, agents, and merchants to securely and seamlessly work together,” said Cyndy Lobb, Chief Product Officer at Forter. “Forter is trusted to protect consumers and merchants worldwide from fraud and, by partnering with Skyfire, our identity intelligence and real-time fraud prevention is extended into the world of AI Agents.”

Skyfire integrates seamlessly with established authentication frameworks, such as OAuth2 and OIDC, meaning developers can enable agent payments and identity management without overhauling their existing security or user flows.

Finally, Agent Checkout provides updated quick-start guides that include clear code samples and templates, enabling teams to transition from prototype to production with ease. Demo and reference applications are available for hands-on experimentation, while the live Agent Playground simulates real-world transactions for rapid testing and iteration.

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