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Snow Software Introduces New Global Partner Program to Drive Exponential Growth in Channel Ecosystem

Program enhancements offer ease of doing business, operational efficiency and rewards for partners delivering Technology Intelligence to customers

Snow Software, the global leader in technology intelligence, announced a new global partner program designed to enable partners to support customers as they face complex market challenges around managing cost and mitigating risk, while delivering value more efficiently and effectively with Snow. The new program aims to drive exponential growth in the Snow channel ecosystem, creating new opportunities for partners to tap into an estimated and growing $11.5 billion Technology Intelligence market.

Developed in collaboration with its current channel ecosystem, the new Snow partner program includes better support for multiple business models of partners, encouraging the creation of value-added services and driving tangible customer success by leveraging Snow technology. The program includes more partner incentives and rewards than the current program, while streamlining collaboration with Snow to better deliver value to shared customers.

“Today’s economic climate demands more from every organization’s IT technology environment, which means that our partners have a greater responsibility to provide visibility, governance and optimization services for their customers,” said Vinod Chumber, Vice President of Ecosystem Sales at Snow. “In order to ensure our partners can deliver excellent outcomes, it was essential to create a new program that better enabled them with the right resources, education and solutions to succeed. As a partner-centric organization, we believe that our new program combined with our Snow Atlas platform is a powerful combination to address the turbulent market customers and partners face today. The new program is just the beginning as we continue to invest in our partners and create a rich ecosystem enabled to take advantage of the vision for Technology Intelligence.”

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Creating transparency with the market, the partner portal will feature real-time dashboards featuring each partner’s strong record of success and specializations to arm customers with insight on the best partners suited to their needs. The new framework will remove channel conflicts, empowering partners to build new, value-add services and work closely with the Snow wider teams to drive customer success. Additional new program benefits include:

  • Sales rewards and points system to recognize the investment that individuals within the partner organization are making;
  • Self-service capabilities to create new operational efficiencies within the partner portal;
  • Business development funds to market and promote partner sales offerings built on top of Snow technology;
  • Shadowing programs to drive customer success and adoption of Snow best practices and certification opportunities;
  • Free access to Snow e-learning to empower partners with the latest knowledge on the Snow product and solution portfolio;
  • Snow Champion Program to recognize and reward individuals for their contribution to the Snow community; and
  • Ongoing recognition and rewards opportunities including annual partner awards to celebrate the success, rewards for joint customer success stories and more.

“Our clients need powerful solutions and tools to deliver tangible business value, reduce overall IT costs and mitigate risks,” said Shadi Khoshab, Global Director, ITAM & Software Sourcing Services at SoftwareOne. “By enhancing and innovating its partner program, Snow is demonstrating its commitment to our strategic relationship and helping to drive our joint business forward, empowering our clients with invaluable, actionable insights that underpins successful digital transformation.”

In addition to the overall program, Snow is committed to releasing ongoing product capabilities specifically aimed at enabling its partner community. Most recently, Snow introduced two new Snow Atlas capabilities for partners to better support their customers with improved collaboration features. Customers can now give partners direct access to their Snow Atlas platform, allowing partners to manage customer environments in the cloud. In addition, partners can now create agent packages with a self-service tool in Snow Atlas without engaging Snow Support, making the end-to-end delivery more efficient.

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Leading Self-Service Kiosk Technology Wins Accessibility Award

JAWS for Kiosk wins inaugural award for best innovation for the accessibility category at SSIS 2022

Vispero – the global leader for assistive technology products for the blind and low-vision community and provider of JAWS, the world’s most widely used screen reader, announces that JAWS for Kiosk was awarded the inaugural accessibility award at the Self-Service Innovation Summit (SSIS) 2022.

For three months, Vending Times and Kiosk Marketplace collected nominations. Judges then selected finalists from the nominations. This award celebrates, “solutions that have made a product or service more accessible to people living with disabilities.”

JAWS for Kiosk continues to receive high-praise, building on the Living the Values Award and first place Judge’s Choice Award honors at the TravelAbility Summit Launchpad in 2021.

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“JAWS for Kiosk is synonymous with kiosk accessibility, creating a best-in-class accessible self-service solution,” points out Laura Miller, Director of Business Development, Vispero. “Our enterprise screen reader for kiosks provides an inclusive customer experience for all.” Miller called upon kiosk, self-service, and micro market providers to “consider accessibility early in their design and development process.”

JAWS for Kiosk leverages the world’s most widely used screen reader, deployed on thousands of kiosks worldwide. Matt Ater, Vice President at Vispero noted, “We are appreciative of the attention that accessibility is getting from the self-service industry and want to thank the team at the Self-Service Innovation Summit for adding this category and putting a spotlight on creating an accessible and usable customer experience for all.”

JAWS for Kiosk is available for Microsoft Windows and is newly available for kiosks running Android operating systems, as well. The additions of text-to-speech audio output to self-service kiosks enables users who are blind or have low vision to enjoy increased independence when performing tasks such as ordering at a quick service restaurant, filling out private information at a doctor’s office or job application site, voting in an election and more.

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ZoomInfo Appoints Chief Technology and Chief Revenue Officers

New Leaders Reflect Commitment to Product Innovation and Delivering Value to Customers

ZoomInfo, a global leader in modern go-to-market software, data, and intelligence, announced the appointments of Ali Dasdan as Chief Technology Officer and Dave Justice as Chief Revenue Officer.

Dasdan, whose appointment is effective today, joins ZoomInfo from Atlassian, a recognized leader in product-led growth, where he was the Head of Engineering for Work Management and led a suite of team productivity tools, including Confluence, Trello, and Jira Work Management. Dasdan will oversee the company’s innovation and development efforts, including leading the product-led growth organization focused on bringing the power of the ZoomInfo platform to more users. Nir Keren, ZoomInfo’s Chief Technology Officer since 2015, will be leaving the organization.

“Ali’s experience leading innovative enterprise SaaS solutions makes him the perfect person to lead the next phase of our platform growth,” said ZoomInfo Founder and CEO Henry Schuck. “Nir leaves behind a strong engineering organization and we’re grateful for his commitment to the company.”

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“I’m inspired by the opportunity to scale ZoomInfo’s platforms, products, and processes,” Dasdan said. “Successful engineering organizations are powered by talented people with a passion to do great things, and I see that across the company. I look forward to advancing ZoomInfo’s vision to further establish itself as a necessity for go-to-market teams everywhere.”

Justice, who will join ZoomInfo on Feb. 6, served as Chief Revenue Officer of PagerDuty for the past three years, where he helped architect a successful land-and-expand motion that scaled the IT SaaS platform’s enterprise business significantly. He previously held senior sales positions at Salesforce and Cisco.

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“We’re excited to benefit from Dave’s expertise leading high-performing go-to-market organizations and strength in growing business across the enterprise,” Schuck said. “We feel confident in his ability to help scale our revenue growth in the years to come.”

“As a longtime customer, I’ve seen how ZoomInfo is a critical part of every revenue team’s toolkit,” Justice said. “Every CRO in the world is trying to drive productivity and efficiency, especially from a cost standpoint. Once I dug into ZoomInfo’s platform story, I was excited by the opportunity to capitalize on this demand.”

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Invoca Named a Leader and Top Solution for Sales & Marketing in Opus Research 2022 Conversational Intelligence Intelliview Report

  • The report evaluates 15 leading solution providers who surface insights from first-party conversational data

  • Invoca named the top solution on “Conversational Intelligence for Sales & Marketing” for Business Impact/Vision and Product Completeness

  • Invoca is recognized for its impressive customer base to improve conversions, revenue per call, and close rates

Invoca, the cloud leader in AI-powered conversation intelligence for revenue teams, today announced that Opus Research has named Invoca as a Leader in its 2022 Conversational Intelligence Intelliview report, and the top solution in its “Conversational Intelligence for Sales & Marketing” for Business Impact/Vision and Product Completeness. The Conversational Intelligence Intelliview report evaluates the products, services, positioning and potential of 15 firms that show leadership in helping businesses to capture conversations, recognize the intent of the conversation, and trigger responses based on a dynamic array of information or intelligence to drive revenue. Opus Research recognized Invoca for its conversation intelligence data capabilities, highlighting its “solid standard offering” and for “exceeding standards” for its platform features and capabilities, and business success and strategy.

Invoca’s AI-powered conversation intelligence enables companies to understand and immediately act on the information shared via customer conversations.

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According to the Opus Research Conversational Intelligence Intelliview, Invoca helps many of the world’s most successful businesses increase revenue, customer experience (CX), and operational efficiency by helping them:

  • Improve Marketing Attribution and Optimization: “Invoca analyzes every call for intent and outcome, connects it to the marketing source that drove it and revenue generated from the call, improving attribution by accurately reporting on call conversions and value. It also integrates that data with adtech and martech tools in real-time to fuel better optimizations that drive more high-value calls and revenue.”
  • Improve QA Efficiency and Accuracy: “Invoca enables sales and QA managers to move from manually scoring a fraction of calls to getting automated, accurate scoring on all of them. Invoca’s AI analyzes 100% of calls, scoring agent performance for adherence to sales scripts, talk tracks, goals, and other metrics, identifying important moments in calls for managers to review, saving them time while making evaluations comprehensive and fair, which helps improve both agent performance while reducing agent frustration and churn.”
  • Improve Conversion Rates and CSAT with Better Coaching: “Invoca analyzes every conversation to surface the tactics that drive conversions and the ones that don’t. It reports each agent’s strengths and areas for improvement, enabling managers to reinforce good behavior and correct issues by adding coaching comments directly to specific moments in call transcripts that agents can learn from to improve.”

“Invoca’s impressive solution provides a single, unified platform empowering marketing, sales, contact center, CX, and eCommerce teams to align and excel,” said Derek Top, Senior Analyst and Research Director at Opus Research, as he highlights Invoca’s key differentiators. “Invoca is unique in not only capturing the most comprehensive data on consumer engagements but also providing the technology and integrations to action upon those insights to drive the best results. Invoca is purpose-built to help B2C enterprises increase conversion rates and revenue quickly. Invoca’s cloud-based solution is fast to deploy delivering immediate and significant impact on all phases of customer acquisition.”

“As we face economic uncertainty and a turbulent market ahead, marketing leaders and contact center executives need to squeeze every incremental dollar possible out of their marketing budgets, contact center teams, and technology investments,” says Gregg Johnson, CEO at Invoca. “Invoca’s placement in the Conversational Intelligence Intelliview highlights our commitment to our customers, specifically in empowering them with the tools they need to provide superior customer experiences that drive revenue.”

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Invoca’s recognition in the Opus Research Conversational Intelligence Intelliview comes amid rapid conversational intelligence category growth, with the conversational AI market expected to reach $13.9 billion by 2025. In October, Invoca announced new capabilities to help brands drive customer acquisition and retention in this challenging economy. In June 2022, Invoca announced an $83 million Series F equity financing at a valuation of $1.1 billion, bringing the company’s total equity financing to $184 million. These investments follow a year of record growth, with Invoca surpassing $100M in run-rate revenue.

In October, 2021, Forrester Research identified Invoca as a Leader in The Forrester Wave™: Conversation Intelligence: Sales And Marketing, Q4 2021 report. Invoca received the top score possible in 13 of 24 criteria, including product and technology innovation roadmap, ease of use, market approach and performance, and integrations.

Invoca was also named a Leader in the Opus Research 2021 Conversational Intelligence Intelliview report and recognized for its conversation intelligence data capabilities that enable marketing, sales, and eCommerce revenue teams to uncover and apply an unprecedented level of customer insights from customer conversations to drive better business results.

Webinar: Addressing Challenges of the New Economy with Conversational Intelligence

For those who would like to learn more about conversation intelligence, join Invoca, Opus Research, and Spectrum Retirement Communities, a leading operator of retirement, assisted living, and memory care communities, for a live, interactive conversation on Tues., February 14, at 1 pm EST. In this interactive, live session, the three will discuss how Conversational Intelligence empowers innovative organizations to spend smarter and improve a return on investment on marketing budgets, all while prioritizing the customer. Register for the upcoming “Addressing Challenges of the New Economy with Conversational Intelligence” webinar now (also available on-demand).

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Survey: IT and Engineering Teams Spend 40% Of Their Time Building and Maintaining Internal Tools and Workflows, Distracting From Building Products That Actually Drive Business Revenue

Internal Unveils All-in-One Platform to Streamline Internal Tool Development and Enable Teams to Focus on Building Products 

Internal, the internal tools development platform, announced the results of a third-party survey of 500 US-based IT and engineering leaders regarding their views on internal tools and workflow development. The company also launched their all-in-one platform for internal tools, a comprehensive solution for custom app development, task management, and workflow automation on top of databases and APIs.

The survey findings reveal that IT and Engineering teams build an average of 6.7 internal applications per year in-house or invest in 7.7 separate app building platforms to support their internal tooling needs, with 40% of time being spent building and maintaining these internal tools and workflows. In addition, 76% said that while this work is necessary, it is a distraction from building products that actually drive business revenue.

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When it comes to internal tools, companies want an all-in-one solution that provides flexibility and customization for cross-company collaboration.

  • 94% of IT and Engineering leaders want a more collaborative platform that would enable technical and non-technical users to build internal tools/workflows faster together
  • 82% of IT and Engineering leaders say that a lack of true flexibility and customization within internal tool/workflow building software is a top driver of time spent on building and managing internal tools and workflows
  • 91% of IT and Engineering leaders say that an internal tool/workflow platform that encompasses app building, workflow acceleration, and workflow automation would save their development teams time

“Teams are spending way too much time developing and maintaining internal tools. Imagine what they can do by freeing up 40% of their time,” said Bob Remeika, Co-founder and CTO of Internal. “They need a more comprehensive solution that encompasses app building, workflow automation, and tasks – one that’s flexible enough for technical and non-technical teams to contribute.”

The New All-in-One Platform

With many teams juggling multiple systems and in-house development projects to meet their internal tooling needs, Internal has launched its new all-in-one platform to help teams streamline the development of internal tools and drastically reduce developer time spent. This, in return, allows IT and Engineering leaders to focus developer time on products that drive revenue and increase capacity.

In addition to empowering teams to build bespoke internal applications, workflows, tasks, and automations, the next generation platform marries an easy-to-use interface with advanced customization capabilities – making it the only platform where technical and non-technical teams can collaborate to build otherwise highly technical internal tools on top of databases and APIs.

Companies across various industries, including technology startups, manufacturing and distribution, and healthcare, are using Internal to solve these challenges.

“Developers are really expensive and developers solve important business problems. But, I didn’t want our developers spending time on building Internal tools – I need them focused on building the product,” said Ethan Kellough, Co-Founder and Chief Product Technology Officer, Highlight. “That’s why no-code tools, like Internal, are great because we don’t have to throw a bunch of money at reinventing a wheel that’s been invented 1,000 times before.”

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Key features of the new all-in-one platform include:

  • Design and build apps in Spaces: Spaces is an app builder with a drag-and-drop interface to quickly build custom applications on top of any database and API. The Internal platform provides a wide range of components to build and customize a UI for internal tools without requiring any code.
  • Improve efficiencies in task management with Queues: Queues enables teams to customize every detail of each step and action, and have thorough oversight into the status of every task and workflow distribution.
  • Customize automated workflows with Automations: Teams can create multi-step automations, schedule recurring jobs, and chain together database queries, API calls, and custom logic.
  • Manage development changes with Source Control Management (SCM) integration: Engineering teams can manage and control changes to Internal apps using source control management providers like GitHub to customize development processes across multiple environments.
  • Enterprise-grade security: The platform, which is SOC 2 compliant, includes field level permissions, audit logs, SSO, and more to bring enterprise-level security to internal tools. Internal also offers a self-hosted version.

“With Internal I’m able to create custom business apps that pull in data from different sources five times faster than existing technology,” said Jesse Robbins, Director of IT, Peerless Beverage Co. “And the best part is that I don’t need to know a lot of code to do it.”

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Bigtincan Named Leader in 2023 Aragon Research Globe for Sales Enablement Platforms for Third Consecutive Year

Leaders in rapidly growing sales enablement market ranked on innovation and performance

Bigtincan, the global leader in sales enablement automation, today announced it has been named a leader in the Aragon Research Globe™ for Sales Enablement Platforms, 2023. The annual report highlights 15 technology providers that allow enterprises to manage all aspects and touchpoints of the sales process. This report marks the third consecutive year Bigtincan has been identified by Aragon Research as a leader in the sales enablement market.

“As the sales enablement market expands and more companies adjust to hybrid work models, flexible sales coaching and learning is increasingly critical to the buying and selling experience,” said Jim Lundy, Founder and CEO, Aragon Research. “Bigtincan offers a uniquely integrated platform that aligns with the hybrid work environment, and continues to build its existing tech stack through strategic acquisitions that position the company well for a shift to intelligent sales enablement.”

Now in its fifth year, the Aragon Research Globe™ for Sales Enablement Platforms examines major providers in the evolving market offering technology that has become “the de facto digital work hub for sales professionals.”

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Bigtincan is leading this evolution with its unified sales enablement platform that empowers customer-facing teams to continually prepare, engage, measure, and improve the buying experience for their customers. According to the report, leaders are identified as having comprehensive strategies that align with industry direction and market demand, and effectively perform against those strategies.

Bigtincan’s growth, both organic and through acquisitions, contributed to its ranking. The company offers a variety of core sales enablement elements including sales content, coaching and learning, sales communications, and conversational intelligence. The report states that, “Based on the May 2022 investment in relationship intelligence technology from TrustSphere, Bigtincan now provides deeper insights into accounts, including relationship maps. Relationship intelligence will form the basis of account-based selling that few offer today.”

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“At Bigtincan, we continue to innovate. We’re dedicated to growing our platform, adjusting with the evolving market demands, and responding to the core challenges facing our customers every day,” said Patrick Welch, President of Bigtincan. “We appreciate Aragon Research for including us in this report, which acknowledges our efforts to provide the most robust set of sale enablement tools that deliver the buying experience of the future.”

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CTG Achieves AWS Service Delivery Designation for Amazon Connect

CTG , a leading provider of digital IT solutions and services that drive clients’ productivity and profitability in North America and Western Europe, announced it has achieved the Amazon Web Services (AWS) Service Delivery designation for Amazon Connect.

Achieving the AWS Service Delivery designation for Amazon Connect, a cloud-based contact center service, differentiates CTG as an AWS Partner Network (APN) member that provides specialized technical proficiency, proven customer experience, and success in delivering Amazon Connect. To receive the designation, APN partners must possess deep experience and the capabilities to deliver solutions seamlessly on AWS.

“This recognition further validates CTG’s success in helping our clients build contact center programs that help deliver greater efficiencies and improved customer experience—both critical in today’s highly competitive markets,” said Tom Niehaus, CTG Executive Vice President, Americas. “This new designation is a testament to CTG’s proven technical knowledge, experience, and success with Amazon Connect.”

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CTG was required to pass a rigorous evaluation to ensure Amazon Connect best practices were being followed, including:

  • Conducting a live technical demonstration on scenarios provided by AWS
  • Presenting real-world CTG client return on investment and improvements in areas such as the customer experience or contact center agent productivity
  • Demonstrating ample use of Amazon Connect across CTG clients

As an AWS Select Tier Services Partner, CTG brings extensive experience using an array of AWS services in conjunction with Amazon Connect to deliver vital functions in support of client contact centers, such as:

  • Serverless provisioning (AWS Lambda)
  • Application integration (Amazon API Gateway)
  • Identity management (Amazon Cognito)
  • Content delivery (Amazon CloudFront)
  • Cloud storage (Amazon Simple Storage Service)
  • Data streaming (Amazon Kinesis Data Firehose)
  • Conversational artificial intelligence (Amazon Lex)

“It’s an honor for our company to receive this designation, which extends CTG’s reputation as a leading provider of digital transformation solutions and services,” said Filip Gydé, CTG President and Chief Executive Officer. “I’m especially proud of our accomplishments at Gundersen Health System (Gundersen), where we used Amazon Connect to improve their patient portal phone support by accelerating the resolution of user issues and streamlining the provision of personal health information for the patient population. As a result, Gunderson’s patient portal user satisfaction and engagement has increased, and the time needed to train patient support agents on the phone system has decreased by 75%.”

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Deck Commerce Recognized in 2022 Gartner Market Guide for Retail Distributed Order Management Systems

Deck Commerce, a leading order management system for direct-to-consumer retailers, announces that the company has been recognized by Gartner, Inc., in its 2022 Market Guide for Retail Distributed Order Management Systems.

Gartner defines Retail Distributed Order Management (DOM) systems as configurable rule-based procedures to orchestrate the fulfillment of customer orders placed through a retailer’s online channel, although many nonretailers are now also exploring or using DOM capabilities within their own supply chain. A DOM “allows retailers to optimize their order fulfillment performance while balancing two primary constraints – the customer’s expected lead time for receiving their order on-time, in full and the company’s desire to meet these customer expectations at the optimum fulfillment cost.”

According to the report, “retailers expanding their order fulfillment offerings to consumers face increased complexity in fulfilling those orders, fueling investments in distributed order management systems.”

As consumers continue to adopt omnichannel shopping habits, retailers need more advanced technology to manage their order fulfillment methods such as ship-to-store, ship-from-store, curbside pickup, etc. Retailers who only rely on an ERP or storefront system may find it challenging to handle these tasks efficiently and cost-effectively.

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Deploying a modern and scalable order management system allows direct-to-consumer brands to simplify and streamline their order management process while creating a positive customer experience that drives loyalty and performance. Retailers that use Deck Commerce’s OMS report a huge increase in sales value and order volume year over year. With omnichannel fulfillment strategies like BOPIS, BORIS, Ship-from-Store, and Curbside Pickup, the Deck Commerce OMS is well positioned to help retailers assess their fulfillment complexities to meet customer expectations.

“We are thrilled to be recognized in this Gartner Market Guide for Retail Distributed Order Management Systems,” says Chris Deck, Founder and CEO at Deck Commerce. “Retailers should implement an OMS to achieve enterprise-level inventory visibility, orchestrate orders, and support customers through the order lifecycle, including store fulfillment. A dedicated OMS will optimize inventory and automate order processing, helping retailers struggling with supply chain and labor challenges.”

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GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and is used herein with permission. All rights reserved. Gartner does not endorse any vendor, product or service depicted in its research publications and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s Research & Advisory organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

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XOi’s Stacey Bright honored with exclusive 2022 SaaS Marketing Leader Award

APPEALIE recognizes field service software provider’s VP of marketing for industry achievements, leadership skills, and talent management

Stacey Bright, vice president of marketing for XOi, the leading provider of technician-first smart technology for commercial and residential field service companies, has been named a 2022 APPEALIE SaaS Marketing Leader Award Winner.

The SaaS Marketing Leader Awards honor the cloud’s top marketing and customer success executives.

“It’s an honor to be recognized among my peers in the SaaS industry, and I’m humbled that my team felt inspired to nominate me for this award,” Bright said. “My achievements and successes are fueled every day by the hard-working people around me at XOi, in the SaaS world, and in the blue-collar industries we serve.”

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Driven by a record number of peer/employee nominations, the 2022 SaaS Leader Award winners were selected based on their track record of achieving goals, leadership skills, and ability to attract and retain talent. Consistent with APPEALIE’s software awards methodology, Employee Net Promoter Score (eNPS)-like data points were incorporated along with each executive’s specific accomplishments.

“Beyond specific achievements — whether increases in gross retention rates or setting record SQLs — ‘human-first’ and ‘authentic’ leadership were common themes cited in our winners’ peer nominations,” commented Arabella Solaybar, Executive Producer of APPEALIE. “The raving nominations and demonstrated achievements our 2022 honorees received reflect the high standard of excellence in SaaS today.”

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The APPEALIE SaaS Awards are the most selective in software. Winning SaaS apps are selected based on customer feedback and data, including Net Promoter Scores. The APPEALIE software awards process includes due diligence beyond entrant applications to ensure each winner meets its standards of excellence.

XOi equips the current and next generation of field service professionals with smart diagnostics, high-powered data analytics, and live on-the-job virtual support and training to deliver meaningful actionable insights that drive operational efficiency and help contractors identify untapped revenue opportunities.

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Tredence Named a Leader in Analytics Services by ISG

Tredence emerges as a leader in the data engineering and data science services category among 16 global specialist analytics providers.

Tredence, the global data science and AI solutions company, has been recognized as a ‘Leader’ in the Information Services Group’s (ISG) Provider Lens™ – Analytics Services 2022 report. ISG is a leading independent global technology research and advisory firm. The report spotlights Tredence as a category leader in two categories: Data Engineering Services and Data Science Services.

ISG rated Tredence as a ‘Leader’ for its deep domain-led analytics offerings backed by accelerators and strategic cloud partnerships. In addition, ISG spotlights Tredence’s robust data engineering services and data science offerings designed to equip enterprises with reduced cost of ownership, erased technical debt and long-term sustainability in data initiatives.

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Tredence adopts a last mile AI strategy to help Fortune 100 Chief Data Officers (CDOs) understand the economic value of data and the importance of leading a data-driven organization. The company excels at solving the last-mile AI problem by bridging the critical gap between insight creation and value realization.

“In the current business climate, enterprises are turning to trusted analytics experts to modernize their data environments. Blending data engineering, sector knowledge and industry partnerships is critical to framing adaptive analytics strategies. To that end, Tredence has built strong capabilities that aid enterprises in establishing data analytics Centres of Excellence (CoE), driving large-scale data transformation initiatives and building decision intelligence systems for faster decision-making,” said Sumit Mehra, Co-founder & CTO, Tredence. “We are honored to be recognized as a global leader in analytics services by ISG. We continually focus on partnering with enterprise CDOs to help them leverage the combinatorial power of AI, analytics, and the cloud to realize value at the last mile.”

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Tredence offers a deep bench of analytics capabilities, including industry-specific accelerators integrated with a robust cloud-first strategy that connects data producers with data consumers across the data lifecycle. In addition, the company has partnered with Microsoft Azure, Databricks, Snowflake, AWS, and Alation to build joint value propositions for clients in retail, CPG, telecom, travel & hospitality, and industrial manufacturing.

“Tredence’s strength lies in building industry-specific AI and analytics solutions. It enables enterprises to discover the roadblocks to data analytics adoption, leverage their deep domain knowledge to create growth opportunities and manage the entire data modernization adoption lifecycle. Tredence builds industry expertise at the intersection of functional capabilities. It also invests in accelerators and solutions that can operationalize modern data platforms and AI in the cloud,” said Prashant Kelker, Chief Strategy Officer, ISG.

Last December, Tredence announced its Series B funding round of $175 million from Advent International. The fresh capital will help Tredence strengthen its vertical and domain expertise, IP and accelerator repository, channel partner development and operational excellence. The company was also recently recognized as the Databricks Partner of the Year for Retail & CPG and a Microsoft Analytics Partner of the Year finalist.

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