SalesTech Star

MindTickle Appoints Veteran Sales Leader from AppDynamics and Catchpoint Systems as VP of Sales

Sales readiness company brings on sales leader to support skyrocketing growth; opens San Francisco office in SoMa

MindTickle, the leading sales readiness platform, announced the appointment of Cameron Essalat as VP of Sales for the fast-growing organization. Essalat, who discovered MindTickle as a sales leader at AppDynamics, joins the company with a first-hand understanding of how its sales readiness platform can increase the effectiveness of sales reps. In addition, MindTickle opened its second Bay Area office in San Francisco’s South of Market (SoMA) district to support its growing customer base of fast-scaling technology companies.

Cameron Essalat MindTickle
Cameron Essalat

Most recently, Essalat served as Vice President of Sales of North America (West) for Catchpoint Systems. Prior to Catchpoint, he was director of sales for the commercial team at AppDynamics, where he consistently exceeded revenue targets by up to 233 percent. He used MindTickle’s platform at both companies to onboard new sales reps quickly, monitor the readiness of his teams and provide coaching to advance them individually.

“Cameron brings a strong track record of scaling sales organizations and building revenue in highly competitive environments,” said Krishna Depura, co-founder and CEO at MindTickle. “No one knows better how MindTickle can contribute to sales organizations than someone who relied on the platform to help train, coach and mentor his sales reps to consistent 125-percent-plus achievement quarter-over-quarter.”

“MindTickle is a strategic partner to sales leaders who need to onboard, upskill and improve the effectiveness of their sales reps with quantifiable results,” said Essalat. “I’ve been typically limited to Salesforce as a tool to manage my teams. It wasn’t until I found MindTickle that I found a meaningful way to impact the KPIs and metrics we were tracking – pipeline, closed deals, etc. With MindTickle in my right hand and Salesforce in my left hand, I can collapse the sales rep bell curve to ensure each rep is functioning at the highest level possible. MindTickle’s platform allows sales leaders the ability to slice and dice data to ensure the rep is receiving training that is specific to him or her versus generic training.”

Also Read: “Using deterministic data means marketers do not need to rely on probabilistic guesses