Buyer Insights

If someone asked us, “what is the most demanding and fastest-growing role in sales?" we would say sales operations. But the only way to make the most of this role is to structure it…
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Emily Singer, Head of Marketing at Drift spoke about the top B2B marketing tips, trends and best practices that can help modern marketers drive ROI: Key topics covered: Shifts…
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We were joined by Jeff Samuels, COO of Iterable in this podcast where Jeff spoke about Iterable’s banner year and what’s in store for the team and martech as an industry in 2024:…
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Kevin Meeks, Chief Customer Officer at LivePerson shares pointers on what can help B2B sales teams understand customer needs more accurately in this catch up with SalesTechStar:…
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Alon Partuk, CEO and Co-founder at Octup talks about the latest trends that will redefine eCommerce in this short Q&A: __________ Alon, tell us about yourself and your journey…
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No matter your age, you always become as delighted as a youngster when a parcel shows up at your door! While some people are incredibly skilled at disguising their excitement, others…
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LinkedIn has evolved from being just a social network for professionals to a valuable sales tool for businesses of all sizes. LinkedIn Sales Navigator (Sal Nav) and other sales features…
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As marketing leaders divulge their 2024 predictions — discussing everything from AI and video to more emotionally driven content — there’s not as much talk about how sales and marketing…
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While latest enhancements in AI can transform the modern sales experience; it is crucial to keep in mind that AI still can't replace human judgement; Craig McAndrews, Vice President of…
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It’s time to prep for your next sales call with proven best practices and tips… Based on our recent conversations with leading B2B sales and salestech experts; it’s been a…
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