Buyer Insights

E-commerce aggregation is a fast-growing trend, and as such, aggregator firms are now setting their sights on the vast Amazon marketplace. Over 70 companies are confirmed to be…
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Intent data offers insights into a web user’s purchase intent. Intent data allows a B2B marketer to identify when and how a user is actively considering or looking forward to purchasing…
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LiquidityBook, a leading provider of cloud-native buy- and sell-side trading solutions, today announced the hire of James Baxter as Head of Global Buy-Side Sales. In this role, Mr.…
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Formerly known as Walkout, Flow’s smartcart device requires no costly infrastructural changes to a store, offering the first-ever truly seamless retrofitted solution in the retail…
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Often times, B2B sales is considered challenging. But one of the greatest things in B2B sales (or sales in general!) today is that, with the array of sales technologies that sales…
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Buyer engagement is the level of involvement or participation that a prospective buyer exhibits towards the company’s marketing. Once the prospect buyer meets any marketing or sales…
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To adapt is to survive. As pandemic pressures accelerated changes in the B2B landscape, even the nimblest operators found themselves under increasing pressure to respond to…
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Delivers a new digital transformation experience that facilitates meaningful engagements between sellers and buyers Modus, the simplified enablement platform, today…
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Acquisition enhances actionable intent data on B2B tech buyers IDG Communications, Inc.—the global leader in technology media, data, and marketing services—announces the acquisition of…
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The partnership will enable end-to-end digital transformation for design and manufacturing companies while providing first-class implementation and support services Tacton, a…
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