B2B technology

Sales and marketing are two sides of the same revenue-operations coin. Both are working to help an organization win customers and gain market share. As B2B SaaS solutions proliferate,…
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Elizabeth Brockey, Chief Customer Officer at Simpli.fi joins us in this quick QnA to share a few of the biggest customer-facing challenges in marketing and sales today while also…
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Debuts Custom-Centric Offering to Foster Flexibility for Marketers’ Virtual Programs BrightTALK, the B2B marketing platform for content marketing and demand generation,…
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At the first “Outreach Explore” event, the company unveiled a host of new features, including deal acceleration and admin tools, and a certification program  Outreach, a leading sales…
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Sales is hard. Whether you’re looking at it from a marketing or sales perspective, getting someone interested in a product or service you offer, and turning that interest into a real…
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Todd Barnett, Chief Revenue Officer at Drift spares a few minutes discussing why sales and marketing teams should lead with better insights to face today’s B2B audience while…
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Even though Covid-19 has taught marketing and sales teams to rethink many of the processes they have, despite these new adjustments to today's remote marketing and selling culture,…
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Brand podcast platform exceeds expectations well ahead of two-year anniversary Casted, the first and only podcast platform built for B2B marketers, announces significant growth months…
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Do you remember the last time you shopped online? Calmly browsing through endless potential holidays or perhaps for a dress to wear to that party on Friday. Until you notice that 34…
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TechTarget, Inc. (Nasdaq: TTGT), the global leader in B2B technology purchase intent data and services, today announced the 2020 North American winners of the Archer Awards, the…
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