SalesTech Star

MetaCX Adds Product Exec To Help Advance Transformational Vision For Customer Collaboration

MetaCX, the pioneer in a new outcomes-based approach for managing the customer lifecycle, today announced the appointment of Max Hamel in the newly created role of vice president of product management. Hamel joins MetaCX as demand for its industry-first collaborative B2B customer lifecycle platform continues to grow. He will report to MetaCX Chief Product Officer Anand Tharanathan.

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“Max Hamel Joins as VP of Product Management From Amber Engine Where He Served as Chief Product Officer.”

“We’re excited to add Max to our executive team,” said Scott McCorkle, co-founder and CEO of MetaCX. “As a company, our vision and ambitions are transformational for enterprise B2B ecosystem relationships. A mission this bold requires a team that’s equally extraordinary, and I couldn’t be prouder of the team we’ve assembled.”

Hamel brings over 20 years of experience leading product teams, including roles as chief product officer, senior vice president, and business unit director for Amber Engine, HZO, and Knowles Corporation; and as a senior product manager at Qualcomm and Logitech. He received his MBA from Kellogg School of Management at Northwestern University.

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“MetaCX is transforming how businesses work and collaborate for long-lasting, mutual success,” said Hamel. “Both suppliers and their customers need a way to track, share and collaborate around real-time data about the performance of the relationship. I am thrilled to help MetaCX materialize such a bold vision and important market need.”

Hamel is the latest high-profile executive hire at MetaCX. This appointment follows a series of recent executive additions, including former Drift executive Jill Chiara as chief revenue officer; former Facebook executive Anand Tharanathan to the role of chief product officer; and former Pendo CMO and Gartner Chief of Research Jake Sorofman as president.

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