Author

Paroma Sen 789 posts 0 comments

Paroma serves as the Director of Content at SalesTechStar. She was a Senior Features writer and Editor at MarTech Advisor and HR Technologist and has worked as a lead content marketer and developer for various B2B publications and tech firms.

Interviews

SalesTechStar Interview with Andrew Chan, CMO and Cofounder at AfterShip

Paroma Sen Jun 15, 2022

Andrew Chan, CMO and Cofounder at AfterShip chats about the evolution of the AfterShip platform in this catch-up: **** Welcome to this SalesTechStar chat Andrew, tell us more about…
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Interviews

SalesTechStar Interview with Troy Prothero, Senior Vice President Product Management, Supply Chain…

Paroma Sen Jun 14, 2022

Troy Prothero, Senior Vice President Product Management, Supply Chain Solutions at Symphony RetailAI chats about the impact of AI and ML in supply chain management and demand…
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Interviews

SalesTechStar Interview with Patrick Boyle, VP of Global Sales at Opsera

Paroma Sen Jun 9, 2022

Patrick Boyle, VP of Global Sales at Opsera shares a few proven B2B sales best practices in this quick catch up with SalesTechStar: _________ Welcome to this SalesTechStar chat…
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Interviews

SalesTechStar Interview with Todd Fisher, Co-Founder and CEO, CallTrackingMetrics

Paroma Sen Jun 8, 2022

Todd Fisher, Co-Founder and CEO, CallTrackingMetrics shares more on the evolution of the CallTrackingMetrics platform and the rise of conversation intelligence in B2B: _______…
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Staff Writers

In the Age of Remote Buying, There’s Three Things That B2B Sellers Need to Keep in Mind!

Paroma Sen Jun 8, 2022

The need for B2B sellers to demonstrate deeper value for their online buyers in a remote buying environment further demands different fundamental sales tactics. Up until some years…
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Interviews

SalesTechStar Interview with Thomas Butta, Chief Strategy and Marketing Officer at Airship

Paroma Sen Jun 7, 2022

Thomas Butta, Chief Strategy and Marketing Officer at Airship talks about evolving marketing and sales trends that B2B teams need to keep alert about to drive better business ROI:…
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Interviews

SalesTechStar Interview with Aaron Ross, Advisory Board Member at Cognism

Paroma Sen Jun 2, 2022

Aaron Ross, an Advisory Board Member at Cognism chats about a few sales standards and practices that can enable better B2B sales processes: __________ Welcome to this SalesTechStar…
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Interviews

SalesTechStar Interview With Dean Glas, CEO at SellX

Paroma Sen Jun 1, 2022

Dean Glas, CEO at SellX talks about the core challenges faced by B2B sellers in today's complex marketplace: _________ Welcome to this SalesTechStar chat Dean, tell us about your…
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Interviews

SalesTechStar Interview with Joe Walsh, CEO of Thryv

Paroma Sen May 31, 2022

Joe Walsh, CEO of Thryv chats about automation trends among SMBs in this quick catch-up: ________ Welcome to this SalesTechStar chat Joe, tell us about yourself and your journey at…
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Interviews

SalesTechStar Interview with Ladina Lane, Senior Marketing Specialist at Panasonic Connect

Paroma Sen May 26, 2022

Ladina Lane, Senior Marketing Specialist at Panasonic Connect chats about the latest trends and developments in channels sales in this short catch-up with SalesTechStar: ________…
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