Google Partners Boost Cloud Value for Australian Firms
Growing ecosystem of global and local providers allows enterprises to take advantage of Google Cloud Platform’s strong data tools, ISG Provider Lens™ report says
The 2022 ISG Provider Lens™ Google Cloud Partner Ecosystem report for Australia finds the country’s GCP ecosystem is approaching critical mass just five years after Google established its first Australian GCP data center in Sydney in 2017. Third-party providers in Australia enable enterprises to take advantage of Google’s powerful data analytics and machine learning tools, making Google an increasingly attractive cloud option.
“GCP has been relatively successful competing with AWS and Microsoft Azure in Australia despite having less visibility,” said Michael Gale, partner at ISG. “Partners have played a big role in its growth.”
Most enterprises are adopting GCP for its core strengths of data analytics, sustainability and alignment with cloud-native technologies, the report says. Many organizations that have migrated from on-premises IT to public or hybrid clouds still need sophisticated capabilities from providers to manage and extract value from their data. Google has parlayed its experience in search and consumer technology into a wide range of advanced analytics tools for enterprises, such as BigQuery, its multi-cloud data warehouse.
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Google ecosystem partners in Australia are building on these native capabilities by helping clients assess their data and draw roadmaps for making better use of it, often by integrating GCP tools with external data sources, ISG says. Some providers are creating custom point solutions for enterprises, such as a visual inspection tool for a factory.
Over the past year, sustainability has become a key criterion for many Australian companies choosing cloud operators and service providers, the report says. Google stands out in this area with its carbon-neutral data centers, making it the choice of more enterprises. Many enterprises are also attracted to GCP for its alignment with cloud-native technologies such as Kubernetes, dating back to Google’s central role in the creation of cloud-native computing.
The report also examines several other recent developments in the Google cloud ecosystem in Australia and worldwide, including the advent of Google-native clouds for specific industries, and persona-driven services and solutions for particular roles, such as chief marketing officer.
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The 2022 ISG Provider Lens™ Google Cloud Partner Ecosystem report for Australia evaluates the capabilities of 18 providers across four quadrants: Implementation and Integration Services, Data Analytics and Machine Learning, Managed Services and SAP Workloads.
The report names Servian as a Leader in all four quadrants. It names Accenture, Deloitte and TCS as Leaders in three quadrants each. Infosys, Kasna and Wipro are named as Leaders in two quadrants each, and HCL is named as a Leader in one quadrant.
In addition, Deloitte, HCL, Kyndryl PwC and TCS are named as Rising Stars — companies with a “promising portfolio” and “high future potential” by ISG’s definition — in one quadrant each.
