Brightcove Expands Its Unmatched, End-to-End Video Platform With the Launch of Cloud Playout
The Leader in Video for Business Continues to Deliver New Innovations and Value for Customers such as AMC, BookMyShow, and SXSW
Brightcove, the global leader in video for business, announced the launch of Brightcove Cloud Playout, a new feature that enhances Brightcove’s end-to-end video platform and makes it one of the few online video providers to offer this capability. Brightcove helps propel businesses forward through video, offering a complete video ecosystem with cutting edge technology, tools, incomparable knowledge, and customer support. The launch of Cloud Playout strengthens Brightcove’s Technology and Engineering Emmy® Award-winning offerings by enabling customers to save even more time and money by consolidating all video needs on a single platform.
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“Since Brightcove’s inception, video innovation has been a key priority for us, and Cloud Playout demonstrates our commitment to providing our customers with the best technology and tools to help them succeed with video”
Brightcove Cloud Playout is a brand new feature of Brightcove Video Cloud that enables content owners and organizations to quickly and seamlessly program a scheduled playout of both on-demand video assets and live footage or events into a single stream. This provides a broadcast-grade “live TV” experience that leverages pre-recorded content to increase audience engagement and create new revenue opportunities. Customers also benefit from a highly streamlined workflow, as every possible video need is met within Brightcove’s singular all-inclusive platform.
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Early adopters of this capability include long-time Brightcove client AMC, as well as global entertainment destination BookMyShow, and more. In March 2021, SXSW Online will be the first Brightcove customer to utilize Cloud Playout for its conference and festivals.
“Horror genre enthusiasts are die-hard fans, and with COVID-19 impacting Halloween celebrations we decided to host ShudderFest, a simulive 24-hour event just for them,” said Mike Zagari, EP of ShudderFest. “With Brightcove’s Cloud Playout, we were able to quickly pull together our content lineup and save time on our video workflows, as well as reach our global fan base by easily looping the event for every time zone around the world.”
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