Top SalesTech News Of The Week – 27th January 2020

The past week in SalesTech witnessed numerous product launches. Markpoint launched its demand-side platform to enable advertisers to programmatically buy display, native, and video ads, WorkWave launched SalesPro to help businesses generate more sales, Comscore promoted Carol Hinnant to CRO… This week’s round-up brings to you the most recent and important news from the world of Sales and SalesTech.

Here are last week’s SalesTech highlights:

Given the importance of client satisfaction in the modern-day B2B universe, Elizabeth Brockey, the Chief Customer Officer for Simpli.fi, shares her views on the top 7 tips for creating a customer-centric organization.

What are your thoughts on the future of sales/salestech? How do you eventually see salestech play a part in the future role of the typical B2B/sales professional?

I hope organizations use tech to gather more insight and use that insight to be more human in their approach to buyers and customers. At the end of the day, we are selling to people and the more human we can be throughout the process the more success we will have.

Markpoint Launched Markpoint DSP, a Demand-side Platform That Enables Advertisers to Programmatically Buy Display, Native, and Video Ads Across Web, Mobile, and In-app.

WorkWave Launched SalesPro To Empower Businesses To Generate More Sales Efficiently

Comscore Executive Carol Hinnant Was Promoted To the Position of Chief Revenue Officer

Front Raises $59M To Take On Gmail And Outlook With Team-Based Email For Work

Yext Announced Its New Office in Japan, Plans to Hire 100 New Employees by 2024

SalesTech QnA With Mike Nemeroff: Growing An Online Retail Company

Mike Nemeroff, the founder of RushOrderTees, joins us in this quick QnA round to talk about his professional journey and share his thoughts/tips on growing an online retail company.

Communication Solutions Provider LumApps Raised $70 Million In Series C Funding

LumApps, an enterprise SaaS providers of cloud-based communication solutions, recently announced its $70 million Series C funding round led by investor Goldman Sachs, taking the total amount in funding to $100 million.

• Identiv announced the latest release in its transponder portfolio, Eco-Friendly RFID and NFC Tags to demonstrate its commitment to creating a sustainable ecological footprint. The clean and green RFID and NFC inlays focus on safer IoT to serve the requirements of other environmentally conscious companies looking to protect the planet. Read the complete coverage here.
• Amazon announced a $2 million donation to two Washington nonprofit firms working to make STEM and computer science education more accessible to thousands of Washington State students, especially those from underserved and underrepresented communities. Read the complete story.