What are some of the top social channels that B2B sales teams should focus on more to drive faster sales impact? Uncover some of the latest thoughts from top industry leaders from this weekly highlight:
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SalesTech Quote-of-the-Week!
Okay, so a lot of salespeople today still confuse CRMs with sales engagement platforms or think they are interchangeable. That’s not true. CRM is your system of record and sales engagement is your system of engagement. There is a huge difference between both platforms. If you’re using a CRM, that’s a good start. But a sales engagement platform can really drive up efficiency and revenue, and offer incredible RoI.
Top SalesTech News of the Week: 05th Sept to 09th Sept
- CommerceHub to Acquire ChannelAdvisor for $23.10 per share
- Justuno and Feel Announce Technology Partnership To Help Online Merchants Improve Conversions
- Game-Changing New Prospecting Platform, Coffee, Creates Efficiency and Fun for Sales Teams
- Bolt Launches Checkout Links in Partnership With REVOLVE–Unifying Shoppers’ Online and Offline Experiences and Shortening the Path to Purchase
- Consensus Enhances Demo Automation Platform for Buyer-led Growth with Launch of a New Demo Player
- Zuora Completes Acquisition of Subscription Experience Leader Zephr
- The IT Talent Gap Is Fueling Tech Investment Decisions, According to New Research
- UiPath Partners with Snowflake to Launch Data Integration on the Data Cloud
- VTEX and Adyen Partner to Bring Unified Commerce to Enterprise Brands and Retailers
- LeanData Debuts Significant Expansion to RevTech Integrations Ecosystem
- Pipedrive Unveils Its New Evolved Brand, Reflecting the Company’s Commitment to Driving the Growth of SMBs
- Cacheflow Launches Zero-Code Usage-Based Pricing and Billing to Accelerate SaaS Sales
SalesTech QnA with the Expert
Probably the most significant lag in current compensation models is the time it takes to analyze and design new compensation plans, which typically takes months. When sales compensation plans are being analyzed and designed based on lagging data, and then patched when the full year of data is available, they’re already behind the current business context. If the market conditions change rapidly, as they did at the beginning of 2020 or 2022, organizations are unable to analyze the impact and react to it by adjusting the compensation plan.-Eliot Offutt, VP Implementation & Onboarding at Forma.ai
Top B2B Sales and SalesTech Articles on eCommerce, Maintaining Deal Health, Brand Partnerships and more…
- ECommerce Companies Around the World with Exceptional User Experiences
- Effective Ways to Maintain Deal Health
- How Brand Partnerships Enable Better Revenue
- How to Diversify Your Partnerships and Commissioning Capabilities
- Compliance by design – adhere to regulations without sacrificing service excellenceHow To Find And Hire Your First VP Of Sales For Your StartupOutside Sales Are History, and COVID-19 Didn’t Kill Them
- Exploring the Nature of Channel Partnerships
- Can AI Pricing Tools Drive Better Revenue Output?
- Common Challenges in your Cold Sales Emails
Missed The Latest Episode of The SalesStar Podcast? Have a quick listen here!
Episode 135: B2B Growth Hacks and Best Practices with Andy Champion, VP and General Manager of EMEA at Highspot
Episode 134: Driving Marketing ROI- Tips and Best Practices with Mariana Cogan, CMO at People.ai
Episode 133: B2B Customer Engagement Best Practices with Myles Kleeger, President and Chief Customer Officer of Braze
