AI excels at predicting more than just sales and marketing outcomes. But how can you use AI-backed salestech to drive more business value?
Catch more in this salestech highlight of the week!
SalesTech Quote-of-the-Week!
Today’s customers want to be met where they are and helped through whichever channel they prefer. While some institutions offer piecemeal customer service solutions, such as one-off live chat and CoBrowsing capabilities, a platform approach offers a broader range of options and is much more effective. –Dan Michaeli, Co-founder and CEO at Glia
Top SalesTech News of The Week: 01st to 05th Feb 2021!
- WPP and TikTok Announce First-of-Its-Kind Global Agency Partnership
- ThoughtWorks Acquires Leading Finnish Consultancy Fourkind
- SAP® Store and SAP App Center Merged into One Marketplace for SAP and Partner Solutions
- Toyota Reimagines the New Car Buying Experience with Complete Online Retail Solution
- Zendesk Unveils New Suite With Powerful Messaging Solution
- UiPath Closes $750 Million in Series F Funding
- Genesys and Limitless Launch New Digital Experience for Consumers
- Observe.AI and Microsoft Team Up to Redefine Customer Experience with Contact Center AI
- KPMG and SirionLabs Announce Strategic Alliance to Help Accelerate Business Transformation for Organizations
- Scratchpad Secures $13 Million in Series A Funding to Bring Comprehensive Workspace to Revenue Teams
- Leadspace Lands $46 million in Growth Funding Led by JVP and Welcomes New CEO to Revolutionize B2B Customer Data Platform
- ZoomInfo Launches ‘Targeted Audiences’ to Optimize Advertising Campaign Precision and Performance
- Five9 Releases New Workforce Optimization Integrations and Enhanced User Experience
- IBM Unveils Elite Hybrid Cloud Build Team Dedicated to Accelerating Modernization Across Partner Ecosystem
- Talkwalker Announces Joseph Fuster as New Chief Sales Officer
- SAP Lowers Cost of Test and Demo Environment for Partners and Enhances Real-Time Partner Dashboard to Boost Partner Success
- Airship Unveils Real-Time, Bi-Directional Integration of its Customer Engagement Platform with Adobe Experience Platform
- HubSpot Signs Agreement to Acquire The Hustle, Adding Content to Help Scaling Companies Grow Better
- Alteryx and HCL Technologies Announce Global Strategic Alliance to Accelerate Analytics Automation and Digital Transformation
- Hootsuite Makes Finding and Sharing Great Social Content Easy With New ‘Curate’ Integration
- Twitter Expands Strategic Partnership with Google Cloud
- ChoiceWORX Partners with UiPath to Reduce Cost of Bot Management
- Nick Malone Joins Sitecore as Chief Operating Officer
SalesTech QnA with the Expert
In past years, marketers and salespeople have spent too much energy on technical stuff and less and less on the creative part of content marketing. That’s changing in 2021, but it’s incumbent on martech companies to help by providing integrations so that business storytellers can more easily create and distribute their content. –Joe Hyrkin, CEO of Issuu
Top Articles on Sales Acceleration, Video Marketing and Omnichannel Experiences
- Cloud-Based Sales Acceleration Platforms
- Video Marketing and Sales Campaigns Tips from 2020
- Creating Immersive Omnichannel Experiences in 2021: Tips and Best Practices
- Three Ways Technology is Transforming Market Research in 2021
- A Look at the Decade Ahead: The Impact of AI on Retail
Customer Experience Trends are Changing as are Sales and Marketing Alignment Strategies, stay updated on the latest tactics with the SalesStar Podcast!
