Smaato

Digital Advertising Technology Platform Smaato enters the new era of privacy with an omnichannel approach, extending reach for marketers across all channels while giving publishers…
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Adverty AB (publ) has appointed Singapore-based The Scale Factory, led by former Omnicom Group and Tapad executives, to drive commercialization in Asia Pacific by bringing Adverty's…
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Adverty AB (publ) has completed the technical integration with US-based Smaato's Digital Advertising Technology Platform, which gives publishers and app developers control over their…
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Modular SDK Offers Open Measurement Support and In-App Header Bidding Smaato, the global in-app advertising platform, has officially announced a new software development kit (SDK)…
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Digital Ad Pricing and Performance Data Shows Varied Performance Across Price Points Smaato, the global in-app advertising platform, in partnership with Liftoff, a performance-based…
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TAG Certified Against Fraud Seal Demonstrates Smaato’s Commitment to Mobile Marketplace Protection and Innovation Smaato, the leading global real-time advertising platform for mobile…
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In 2018, mobile ad spending accounted for nearly 70 percent of all digital advertising and surpassed TV as the leading advertising medium in the US. Not surprisingly, as brands allocate…
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In-App SSP Also Saw 27% Increase in Mobile Ad Requests H2 2017 to H2 2018 Smaato, the leading global real-time advertising platform for mobile publishers and app developers, announced…
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