Roku

Camelot will leverage Attain, the largest U.S. permissioned purchase panel enabling brands to effectively measure lower-funnel sales outcomes in real-time tied to premium OLV and…
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More holiday shoppers stream TV in a typical week than watch traditional TV Ninety-eight percent of Gen Z and Millennial holiday shoppers have streamed in the…
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$19.99 Roku Premiere, $29.99 Roku Streaming Stick+, $29.99 Roku Streaming Stick 4K and $79.99 Roku Streambar Promotions at Major Retailers Plus, $0.99 Premium Subscription Offers on…
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Marketers Expected to Capitalize on Holidays by Following Consumers into TV Streaming Roku, Inc. announced findings from its 2021 Annual Holiday Consumer Shopping study in…
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The experienced technology executive will build on the company's recently announced accelerated growth in the YouTube and CTV marketplace Pixability, the only provider of software and…
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Unveils Wireless Soundbar to Enable OEM Brands to Build Audio Devices for Roku TV; Roku, announced that Roku® OS was the No. 1 smart TV OS sold in the U.S. and Canada according to…
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Roku, announced Roku® OS 9.4 will start rolling out to Roku devices in the coming weeks. Roku OS 9.4 offers customers new ways to access content quickly and a range of performance…
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A new study released today by MAGNA, Roku, Inc. (NASDAQ: ROKU) and IPG Media Lab, “Valuing the Value Exchange,” demonstrates how marketers can use brand experiences that aide TV…
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OneTrust today announced expanded over-the-top (OTT) compliance capabilities, enabling publishers and advertisers to capture consent and preferences from within OTT applications and…
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Roku, announced that the company launched a new shopper data program to make TV advertising more precise and measurable for CPG marketers. Kroger Precision Marketing (KPM) plans to join…
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