Marketing and Sales

Triblio, an IDG Communications, Inc. company and the industry leader in account-based marketing (ABM), announces the release of the Triblio Orchestrator, the newest ABM module that…
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The Daimler Board of Management has appointed Dimitris Psillakis (53) as Head of Marketing and Sales, Mercedes-Benz Cars North America and CEO of MBUSA, effective January 1, 2021. The…
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New research highlights the Lead Conversion Gap, and what it takes to improve conversion rates in today's modern communications landscape Ascend2, a leading market research firm, in…
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The unprecedented spread of the COVID-19 virus has changed the way we live and work, possibly forever and certainly for the foreseeable future. Overnight, marketing and sales…
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Focus on your performance driven media strategies to drive better ROI from overall sales and marketing efforts, rely more on video during these times and improve your email sequencing…
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Periscope by McKinsey, a suite of marketing and sales analytics solutions that help companies achieve sustainable revenue growth, announced that it has received a Badge of Excellence…
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Winners from across the region honored for excellence in intent-driven ROI and digital innovation TechTarget, the global leader in B2B technology purchase intent data and marketing…
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Tech marketing expert Darryl Praill recently moved from the role of CMO to CRO at VanillaSoft; he joins us in this SalesTechStar interview to talk about this exciting shift while…
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Having a business is a great way to make a difference in society. Many people think that companies focus solely on making money, but that couldn’t be further from the truth.In reality,…
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Xenon arc, a leading data-driven marketing and sales organization, announced the release of their 2020 Voice of Customer study, an in-depth investigation of small-to-mid-sized business…
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