IRIS.tv

Comscore and IRIS.TV Introduce Contextual Targeting for Connected TV and Video Advertising

STS News Desk Mar 3, 2020 0

IRIS.TV's Contextual Video Marketplace now leverages Comscore's leading brand safety and contextual segments to deliver privacy-focused, relevant, and brand-safe video advertising…
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Artificial Intelligence (AI)

IRIS.TV Introduces Oracle Data Cloud into its Contextual Ad Targeting for Video Solution

STS News Desk Dec 17, 2019 0

With This Integration, Oracle Data Cloud’s Contextual Segmentation Can Be Deployed at the Scale Fortune 500 Brands Require for Relevant and Brand-Safe Video Advertising IRIS.TV, a…
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Content Sharing

MediaMath Launches Contextual Ad Targeting Solution for Video in Partnership with IRIS.TV

STS News Desk Jun 13, 2019 2

Enables Industry to Activate Contextual Video Data at Scale MediaMath, acclaimed independent programmatic company for marketers, announced the launch of the industry’s first buy-side…
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Sales Engagement

IBM Watson Media & IRIS.TV Team up to Launch AI-Powered Video Recommendations

STS Staff Writer Sep 13, 2018 0

New Solution Helps Publishers Better Engage Audiences, Increase Video Views, and Optimize Yield on Owned and Operated Sites IBM Watson Media and IRIS.TV, a cloud-based personalized…
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