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For most business functions today, there is a tool (in most cases, many!) to help enable faster output and outcomes.  When it comes to the matter of responding to a request for…
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Technologies like sales enablement and tools like Showpad are changing the interactions between  customer-facing teams and the customers. Whether sales or marketing or any other…
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What do you mean by identifying a person? When you identify a person, you attribute the person’s behavior, nature, attitude to recognize the person properly in the digital space.…
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Harvard Business Review recently published a study, which suggested that companies using AI for sales were able to increase their leads by more than 50%. But how does AI support sales?…
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Every customer facing B2B executive has to sport an email signature to support their daily email communications. But not too many executives utilize that part of their email to drive…
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OnProcess Technology, a global pioneer powering the world’s circular service value chains, has been featured in Everest Group’s Supply Chain Management (SCM) BPS – Service Provider…
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In B2B sales and marketing, it is never a good idea to assume that your prospects will convert after being put through a pre-planned nurture cadence. In order for B2B sales teams or…
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One customer, plenty of identities across different digital platforms, this can lead to plenty of confusion… Before we dive into how an identity resolution tool works, imagine this.…
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Territory management segregates potential customers based on geography and demographics for marketing schemes. It helps in targeted marketing and sales. A territory in sales…
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With high competition on every front, businesses today find it harder to retain customers, there are always an array of competitors ready to offer the same service or product at…
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