DSP

Splunk, provider of the Data-to-Everything Platform, announced the latest enhancements to Splunk Cloud, Splunk Data Stream Processor (DSP) and Splunk Connected Experiences that enables…
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In the so-called “good old days” of digital advertising, you picked up the phone, called an individual, placed your ad buy directly with her or him, and hung up with a high degree of…
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Markpoint is happy to announce the launch of Markpoint DSP, a demand-side platform that enables advertisers to programmatically buy display, native, and video ads across web, mobile,…
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Markpoint is happy to announce the launch of Markpoint DSP, a demand-side platform that enables advertisers to programmatically buy display, native, and video ads across web, mobile,…
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"Leading Independent ad Monetization Platform aims to Align Supply and Demand to Deliver Financial and Operational Efficiency to Advertisers and Digital Publishers." Smart AdServer,…
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Acquisition strengthens Quotient's targeted digital media platform; accelerates development of Quotient’s self-service platform Quotient Technology Inc. announced that it has agreed…
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Roku, Inc. announced that it has entered into an agreement to purchase Boston-based dataxu, a demand-side platform (DSP) that enables marketers to plan and buy video ad campaigns.…
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Tremor Video, the leading programmatic video platform,  announced it has implemented self-service DSP advancements to its platform to meet the growing demands of advertisers. The move…
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With the growth of mobile commerce and direct-to-consumer brands, Appreciate analyzed their 2018 holiday e-commerce app user acquisition campaigns and found that more creative on more…
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Netmining, the leading provider of data-driven targeting solutions, announced a new partnership with Bidtellect, the leading Native Demand Side Platform (DSP), to enhance clients’…
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