Account-Based Marketing

Certain, the industry leader in enterprise event automation, announced its certified integration with Marketo Engage, part of Adobe Marketing Cloud. This collaboration will enable…
Read More...

Going beyond the hype to learn how account-centric Marketing can increase revenue, boost ROI, enhance Sales productivity, and better align Marketing and Sales efforts There’s an…
Read More...

By Integrating with Top-Ranked Marketing Automation, Madison Logic Unifies World-Class Systems to Empower B2B Marketers to Convert Their Best Accounts Faster Madison Logic, the…
Read More...

Account-Based Marketing (ABM) is a popular Marketing practice among B2B companies working with larger target accounts. 58% of ABM practitioners consider their current status of revenue…
Read More...

Edelman and Cision announced an exclusive agency partnership that combines Cision's industry-leading communications technology with Edelman's new suite of Performance Communications…
Read More...

New HG Insights integration with LinkedIn’s Matched Audiences API improves digital advertising with technology intelligence HG Insights, the global leader in technology intelligence,…
Read More...

The Company’s leading purchase intent insight platform wins two 2019 Business Technology CODiE Awards TechTarget, Inc., the global leader in B2B technology purchase intent data…
Read More...

In 2018, how much did the Marketing and Sales Technology landscape changed? I think we’ve hit peak hype with ABM. These days, you can’t trip over a B2B marketer without hearing them…
Read More...

SaaStr Europa 2019 will be held in Paris 12-13 June 2019 Strategic IC, the B2B Inbound & Account-Based Marketing Agency, will be showcasing its new SaaS Buyer Intent Data for ABM…
Read More...

San Francisco Startup Awarded Top Honors for Innovation and Potential to Transform B2B Marketing Operations with AI Metadata.io, the AI-powered account-based advertising platform for…
Read More...