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Episode 238: AI and Go-to Market Tips with Steve Harding, SVP of International at Clari + Salesloft

Paroma Sen

Paroma Sen

 

Steve Harding, SVP of International of the combined AI Revenue platform powerhouse, Clari + Salesloft joined this episode as our guest to chat about what’s on everyone’s mind – AI and the future of GTM for SaaS teams.

 

Key topics covered:
  • What aspects of MCPs do today’s sellers and marketers need to understand better?
  • AI is integral to GTM teams but how should GTM teams optimize how they use AI to drive processes and output?
  • Five takeaways for every modern seller

 

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Paroma Sen

Paroma Sen

Paroma serves as the Director of Content at SalesTechStar. She was a Senior Features writer and Editor at MarTech Advisor and HR Technologist (now acquired by Ziff Davis B2B) and has worked as a lead content marketer and developer for various B2B publications and tech firms.

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