The buy-online-pickup-in-store trend is quickly becoming an attractive alternative to “last-mile” delivery. With the first-ever public-facing technology from AutoStore, shoppers can pick up their online purchases quickly with the help of robots.
AutoStore launches its latest innovation, the PickUpPort, a public-facing port that lets customers shop online and pick up their order directly from the AutoStore System.
“It’s important for us to help retailers stay ahead in an ever-changing industry. With the new PickUpPort, retailers can offer a hassle-free pick-up option in-store, and customers can see how Robots pick, organize, and store items. When retailers adopt this technology, their customers get even more flexibility and freedom,” says Carlos Fernández, Chief Product Officer at AutoStore.
The PickUpPort is an intuitive technology that doesn’t demand extensive implementation and training. When a customer places an order and chooses in-store pickup, a Controller function asks the AutoStore Robot to pick the Bins that contain the products. The warehouse operator consolidates the order, and the order is stored in the AutoStore System. When the customer arrives at the store, a Robot will bring the Bin with the right products to the PickUpPort.
Read More: SalesTechStar Interview with Mark Coffman, Chief Sales Officer at Simplr
Attractive alternative to “last mile”
The new technology is a direct response to the evolving demand for greater efficiency in the way customers receive products. Adding public-facing ports to stores can drive additional in-store purchases and enable retailers to provide a frictionless omnichannel shopping experience for customers.
“We are constantly piloting and rolling out new technology. People want more flexibility, and the buy-online-pickup-in-store trend is quickly becoming an attractive alternative to ‘last-mile’ delivery, since it’s simple, fast and offers a lower carbon footprint,” says Fernández.
Read More: Lessons in Pay Transparency: What Businesses Can Learn from Sales Teams
The technology has a user-friendly design. As this is the first public-facing Port from AutoStore, multiple safety measures were taken into account during product development. The PickUpPort is equipped with a warning label, safety bar, a damper, and stoppers.
“The PickUpPort is safe and easy to use. It’s always locked while waiting for the Bin to arrive at the Port, and a LED lamp signals when it’s ready to be opened. Safety is paramount at AutoStore,” says Fernández.
The PickUpPort is the fifth Port module offered by AutoStore and will be available from November 15th.
