SalesTech Star

nShift: Delivery Management Software Must Focus On “Driving Value”

One year since coming together, nShift sets out the vision for the future of the category

After winning over 3,000 new customers in the past year, nShift, the global leader in parcel delivery management and shipment, says delivery management must focus on improving the experience for end users. It must drive value for all its customers (retailers, warehouses, manufacturers and logistics companies) by improving the shopping experience and enabling strategic growth.

It’s been one year since five of the leading delivery management companies came together to drive innovation and shape the future of the market. Now nShift says that delivery management software has to focus on more than just printing labels and booking carriers.

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In August 2021, nShift officially came into being through the merger of Consignor, Unifaun, Transsmart, Returnado and Webshipper.  By joining forces, nShift has been able to expand the range of products and solutions available to existing customers. The company has won over 3,000 new customers and brought together a number of solutions to create an end-to-end delivery management experience. The company is responsible for one billion shipments a year across 190 countries.

“We’ve enjoyed tremendous success since coming together,” says Lars Pedersen, the company’s CEO. “But despite our achievements, we know that the future cannot be about just doing more of the same. It has to be about helping our customers tackle today’s business challenges and driving their value with their customers over the medium and long term.

“Tomorrow’s growth will not come from reminding our customers that we can print labels, book carriers and track shipments. They already know that. We have to demonstrate that we can help them build loyalty with their own customers, grow incremental revenue and address the sustainability challenges that they face.”

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Driving value for customers

To mark one year since relaunching as nShift, the company has released a list of the five pillars that underpin its ability to drive value for customers. It is through these five pillars that nShift enables its customers to deliver a better experience, improve customer satisfaction, provide a full range of delivery options, create new opportunities and develop sustainable deliveries.

  • Incremental revenue: creating new sales opportunities
  • Better customer experience: reduce support calls by up to 60%
  • Brand reputation and loyalty: repeat purchase and recommendation
  • Data-driven insight: gain new information about deliveries
  • Strategic growth enabler: being ready for the next growth step

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