Eventgroove Launches Pathbreaking Integrated Platform for Events, Fundraisers, and Ecommerce

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Eventgroove—whose mission is to help its customers execute wildly successful events and fundraisers with less cost and hassle, all under the customer’s brand—announced today the launch of their one-stop platform, which seamlessly integrates Eventgroove’s services for event management, fundraising, and ecommerce. The platform launch comes at a time when global enterprises and large nonprofits are planning their 2021 event operations for virtual, hybrid, and in-person events.

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As organizations have navigated changes to their events caused by the COVID-19 pandemic, they have often been forced to cobble together multiple tools, some of them hastily built, in order to create virtual events. These tools often provide solutions to only a fraction of the need, creating integration headaches for clients who also have to watch their own brand identities play second fiddle to those of tools they’re using. Now that organizations are starting to plan for the post-pandemic future of events, it’s clear that they will need a long-term, comprehensive solution that can seamlessly integrate virtual, hybrid, and in-person events at scale.

The scalability of the platform is crucial to the success of Ducks Unlimited, one of the largest national nonprofits and event aggregators in the US, with over 2,200 chapters, 6,000 annual events, and 700,000 members. “We have complex event management, fundraising, and ecommerce needs in normal times, but especially in COVID-19,” says Amy Batson, Chief Fundraising Officer.

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“Eventgroove gives us multilevel management and control from national to regional to local; a complete private label experience with the Ducks Unlimited brand front and center; the ability to scale across thousands of events, CRM integration, and aligned partner pricing. Eventgroove is the only SaaS platform to do it all.”

With the launch of its integrated platform, Eventgroove now allows customers to customize at a hyper-local level while still maintaining brand and messaging standards at a global scale. Customers can manage events with full registration and ticketing features and powerful marketing tools. Six fundraising campaign options allow customers to seamlessly integrate online and in-person fundraising with their events, without ever having to wait for payments to be released. Lastly, full ecommerce storefronts for merchandise and event products create a new revenue stream for event aggregators.

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