Miva, Inc., a leading ecommerce software and service provider for mid-size and enterprise merchants, announced it has been named a leading B2B ecommerce solution in six categories in the Paradigm B2B Combine (Midmarket Edition).

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Miva’s inclusion in the report cements its position as a top choice for brands needing an ecommerce platform that is reliable and highly-customizable—especially for strong sales enablement and quoting capacity for businesses selling complex or customizable products. In addition to flexibility, customers cited in the Paradigm B2B Combine speak highly of Miva’s especially responsive customer service.

“The ecommerce landscape is in a constant state of rapid-fire change with consumers getting back out into the world and purchasing more than ever,” said Rick Wilson, CEO of Miva. “With all this change, ecommerce businesses must be ready to pivot at any given moment. At Miva, we’ve made it our mission to enable users to easily customize our solutions to pivot and grow right alongside their business.”

The Paradigm B2B Combine offers ecommerce technology buyers a comprehensive assessment of vendor performance in critical categories relevant to buyer interests. The goal of this evaluation is to enable ecommerce teams to make informed decisions when choosing solutions that best meet their customer needs and align with their culture, technology stack and partner ecosystem.

Combine honorees are evaluated on objective criteria of value to today’s B2B buyer. In the 2021 Midmarket Combine, Miva Merchant took home medals in six of 10 categories in the evaluation:

  • Ability to Execute – Gold
  • Customer Service and Support – Gold
  • Total Cost of Ownership – Gold
  • Vision and Strategy – Silver (Advancing from Bronze in the 2020 Combine)
  • Transaction Management – Silver (Advancing from Bronze in the 2020 Combine)
  • Promotions Management – Silver (Advancing from Bronze in the 2020 Combine)

“Once again, Miva stands out for its Total Cost of Ownership (TCO) and its commitment to customer service—as exemplified by repeated testimony from customers who say the organization really goes the extra mile for its users,” said Andy Hoar, CEO of Paradigm B2B. “Miva Merchant is well-suited for midmarket B2B companies looking for an affordable, reliable and customizable solution for strong sales enablement.”

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