WeTrade Group Inc. announced a plan to upgrade its cloud intelligence system service to better satisfy the Chinese market, after the technological service upgrade establishment.
Along with the sustained development of social e-commerce in China, the industrial demands have been changing from the basic to a sophisticated social community e-commerce. WeTrade Group uses its advantages in technology and service to better target the market and serve audiences.
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Starting from 2012, the social e-commerce has developed for several stages, including the direct and extensive exploration, mode discovery and high-speed development. At present, as the enhancement of new technological and informative infrastructures, the social e-commerce is stepping into an explosive growth period. According to the data from China Internet Association, the total revenue of Chinese social e-commerce has surpassed RMB 2 Trillion in 2019, the 63.2% growth demonstrates that it is hottest in e-commerce industry. Until 2019, the social e-commerce has accumulated more than 50 million practitioners, increased by 58.3% in comparison with the last year.
Because of the prosperous and expanding market, more companies choose to participate in the field, such as JD.com, Tencent and Meituan. However, more enterprises have not increased the market competition due to the lack of professionalism for the industry. At present, there are three companies that have attracted attention in the social e-commerce field, Pinduoduo, Yunji and WeTrade Group. They are the leaders of different fields in the social e-commerce market. And they are all listed on the US stock market.
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Pinduoduo represents the early stage of social e-commerce, developing group buying and digging social traffic to attract customers; Yunji illustrates the middle stage by distribution and partially open platform, to stimulate everyone’s interest in the community and improve the customer experience; WeTrade Group shows the new industry direction by focusing on how to improve service and customer experience, how to operate the company and community in an elaborated mode, and how to manage the vendors to increase product quality.
Currently, communities are not the basic foundation of social e-commerce, but the technology. Because of the tech development, more dimensional issues will be solved. WeTrade Group has aimed the technological service of social e-commerce in 2019 and exploits new methods with prospective insights and visions.
