Andrew Dagnall, Bettorlogic Founder and CEO, and Stephen Crystal, SCCG Managing Partner, Execute Business Development Partnership for the US
Bettorlogic partners with SCCG Management to make their strategic Sportsbook technologies available to US sportsbook operators.
Andrew Dagnall, Bettorlogic CEO and Founder, said, “We have spent fifteen years developing and successfully leveraging our solutions for customer engagement. Our sportsbook clients derive reliable results from our highly customizable technology platforms. Our client’s customers are enjoying the benefits enabled by our profiling, CRM, marketing, and other technologies, which help them to understand their customers better. I am looking forward to working with Stephen Crystal and the SCCG team to share the story of our products and their value to new clients in the United States.”
Read More: WP Engine Appoints Ramadass Prabhakar Senior Vice President Of Global Engineering
Stephen Crystal, SCCG Management’s Managing Partner, said, “The story surrounding the company’s technology pillars, bettortech, betpropensity, and bettorlogic is, in my opinion, highly compelling, and checks the boxes that I look for, as an operator and investor. Are the Bettorlogic technology solutions a strategic advantage for operators? Yes. Do they add strong business and customer value, in equal measure? Yes. Are the tools highly configurable, giving operators direct control and ownership over their businesses and the way they need to operate? Yes. It’s compelling, high value, and we are looking forward to working with Bettorlogic as they expand into the growing US sportsbook market.”
Read More: Coveo For Commerce Transforms The Way Businesses Sell Online
