Intelligent Demand and Sendoso Announce Strategic Partnership
Expert Revenue Growth Agency Strengthens Ability for Clients to Create Personalized Non-Digital Customer Experiences Through Partnership with the World’s First Sending Platform
Intelligent Demand, a leading integrated B2B revenue growth agency, announced a partnership with Sendoso, the world’s first Sending Platform (SP). Together, Intelligent Demand and Sendoso will give customers access to the technology, services, and expertise they need to drive better engagement and revenue impact by sending personalized gifts or direct mail at critical stages in the sales cycle.
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Intelligent Demand and Sendoso’s solutions will give marketing, sales, and customer success teams a highly effective way to improve pipeline, conversion, and retention rates by introducing a physical distribution channel to marketing programs that will cut through the digital noise. Sendoso’s platform simplifies and automates the process of creating more meaningful relationships with potential buyers and customers through personalized gift-sending, while Intelligent Demand’s expertise in revenue growth strategy helps bring the software and the strategy to life.
Sendoso integrates with business software across multiple departments, which helps marketing, sales, and customer success teams:
- Engage buyers with automated event invitations, swag boxes, or other collateral directly through their marketing automation platform.
- Create personalized outreach from their CRM or sales automation system with custom gifts accompanied by handwritten notes via an Amazon integration.
- Trigger a personalized gift send from inside their CRM to improve the customer experience.
- Enhance the customer experience and improve retention by automatically sending a welcome kit, anniversary reminder, or campaign launch gift.
The partnership between Intelligent Demand and Sendoso is rooted in a shared vision and go-to-market strategy:
- Compatible missions: Both companies are passionately dedicated to helping marketers and sellers transform the way they grow revenue and achieve greater business impact.
- Leaders in the field: They are true leaders and innovators in the field of modern, revenue-focused technology and integrated programs that drive targeted, personalized, and measurable engagement.
- Target similar customers: Both companies market, serve, and support the same types of customer accounts.
- Committed to customer success: Both are passionately committed to delivering long-term customer value and measurable success.
- Complementary solutions: Their joint value proposition gives customers a comprehensive solution for enabling sales, marketing, and customer success teams to create customer experiences that drive better results.
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